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MondayApril 26th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @Procab: RT @DeepSpaceMKTG: "81 percent of small businesses surveyed don’t use social media", read this surprising report #in http://bit.ly/b91T0y
- @123MainSt: What is Social Media? - Now that more than 75 percent of online Americans are participating in some form of social ... http://ow.ly/179NMG
- @sarunasr: Social media traffic is notoriously impatient #quote Mike Reale #SCORE http://myloc.me/6mC0V
- @ksonney: RT @howardtayler: "Social media should be the last thing you worry about in your marketing plan." Great quote. Get everything else in place FIRST.
- @iamjennyh: “If content is king, then conversion is queen.” – John Munsell, CEO of Bizzuka http://ow.ly/1CgHR fav social media
- @WordsAreFood: Whoops, last wasn't 4th rule, just good stuff. More: "social media isn't about u, it's about everyone else."
- @SocialMediaSean: Social Media is like Jazz . It don't mean a thing if it ain't got that swing! What makes your brand shine?
- @iexposure: RT @HannahPoferl: Ha!!! RT @JZMrWrite: Outsourcing social media is like hiring a guy to date your girlfriend. Neither relationship has long term potential.
- @balamagica: RT @luciamalla "Social media is not a phenomena anymore, it's already integrated in our lives."
- @stephenfairley: Social media is not a strategy or a tactic –It’s a Tool to help you join the conversation and Get Your Message Out! http://bit.ly/btrUw7
Friday April 23rd
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @TrisWebb: RT @JThomlinson: Social media is like a pinball machine - u don't have control, can't interrupt, and need to find the multiplayers. Love that!!! #prdigital
- @HeroStudio: RT @Schwartzie14: "Social media is not the savior. It's a way to spread the gospel." (via Rebecca Rivera's Fbook page.)
- @drewcashmore: If protecting ur brand is more important than open conversation w ur customers, success in social media is not an option http://j.mp/aDznnI
- @kenips: RT @forrester: RT @miladantonio: In 2007 52 percent of adults were not involved in social media. Today inactives total 17 percent. #fmf10
- @amrishj: “Ride the change or change will ride you.” ~ANON #quote #india #Internet #digital #social #media
- @dietdewtime: Social Media Quote for today: "Loyalty is passive but advocacy is active". Companies need customer advocates, not just loyal customers.
- @rassina: RT @iwantmedia: Media Quote of the Day - Facebook's Mark Zuckerberg: "We're building toward a Web where the default is social" http://bit.ly/9aygR
- @jeffbullas: Only 29% Of Companies Have A Social Media Policy: Is Your Company At Risk? http://bit.ly/b8hZzT
- @prnaylor: social media should be 1% of 100 people's jobs rather than 100% of one person's job. /via @steverubel /via @montelutz (via @steverubel)
- @MiChmski: OK, if we can agree there has to be a human element in social media #monitoring; Q1: What % do you trust to tools? to humans?
Thursday April 22nd
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @Forga05: RT @2Hope05 73 percent of online women are active social media users: http://bit.ly/bm5NnM via @markraganceo #socialmedia #business #stats
- @coreyanderson: 70 percent of business to use social media in 2010 Dynamic Business http://ow.ly/1Bv1p // true.
- @mperron: RT @xurxovidal Great lunch today w/ @MarkGoren & @mperron. Quote from meeting: "Success w/ Social Media Starts With Learning How to Listen"
- @sebmarcoux: Best Quote by @ChrisBrogan: There's no social media department. Thats like saying there's a fax dept. RT @SabrinaCote RT @msullivan #rdvweb
- @marketingfltr: RT @djwaldow Another killer @jaybaer quote, "Social media isn’t inexpensive, it’s different expensive." http://idek.net/1Mtg
- @Grobi: Nice quote from @minethatdata "when customers interact with employees, customer lifetime value improves." That's what Social Media is about.
- @Mary_Mekelburg: RT @SMMagic: #socialmedia Tip! Want to get the most out of your social media experience? Then be prepared to give!
- @KimBrame: RT @treypennington: RT @JeffElder "Social media is not tech. It's knowing who you're talking to, and giving them value." Author Mitch Joel in Austin #SCS10
- @NLCSocialMedia: Social media is not about promotion, it's about engagement.
- @MrsZee: Why social media works for advertisers: RT @blogging4jobs: 78% of customers trust peer recommendations.
Wednesday April 21st
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @pbparrot: Social Media Tip ::: Social Media hook up to your business website means higher rankings on the search engines. Updates on all on a...
- @social_smallbiz: #tip Just give it a go – sometimes with social media, the best way to learn is just to get going http://bit.ly/8gORmb
- @MickGriffin: #adtechsf Social Media tip - fish where the fish are.
- @anthrotech: SOCIAL MEDIA TIP: 6.2 million new twitter accounts are activated every month. That’s 2-3 new accounts every...(second) http://bit.ly/c7o47M
- @j8ke: Perfect example of the 80/20 rule http://bit.ly/cP2iPi only 16% of social media users generate 80% of the per-to-per impressions
- @Rita_zahir: "coupons were first form of social media marketing" friends talking & sharing about products #adtech quote
- @snowkitten: Social media is a way to engage customers, not to give your business a shout out's; - Carol Roth #quote
- @Faslist: RT @SRPconsultancy Top 5 Tips for Social Media Marketing: 77 percent of all Internet users read blogs. http://bit.ly/9eDCoB
- @clockingin: RT @GVTC_Com: Facebook now accounts for 41 percent of all social media traffic. http://bit.ly/aHcqHS Has Twitter been overcome?
- @ExigenceGroup: RT @ksuzan: STAT >> "600 hospitals in the United States (about 10 percent of all US hospitals), were reporting use of some form of social media."
Tuesday April 20th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- Social media is like kissing - personal, powerful & if you're paying someone to teach you how to do it you've got problems. /by
- @ If you don't trust what your employees are saying online, that's an HR issue, not a social media issue. -
- RT : RT : Today's business w/out social media is like not having business card or site --@rinaneeman
- Sometimes, social media is like an increasing # of patrons at a bar. Gets louder and more crowded through the night. And everyone's talking.
- The # 1 golden rule of social media is not to sell just listen & talk
- social media is not a conversation. it's where the conversation happens. you can't just show up to the party ()
- # 1 rule. Have a social media strategy. Don't just ready, fire, aim.
- RT Word of mouth is best advertising. It's also the worst. Manage perception & dialogue w/ branding (includes social media)
- "Social media is about people, not logos." {RT {We agree. Branding is about people, not logos, too.
- RT : RT : 4 success factors for social media: Patience, Authenticity, Passion, and Transparency ()
Monday April 19th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @pvesey a survey of 1,700 U.S. Internet users, found that 73 percent engaged in social media at least once per week. http://ow.ly/1A1a8
- Create & Share ! RT :Social Media tip Be a Conduit of Useful Information-
- RT : Favorite quote so far: "I think social media has prolonged a lot of peoples adolesence" Marisa Meltzer
- thx following "There is no such thing as a Social Media 'expert'. We are all explorers in this new landscape."
- RT : Social Media is entering the stage of social commerce.Upcoming social media superstars who make the impressions & build relationships rule
- RT : Social Media is not a monologue or dialogue, but a trialogue. // Interesting premise, but it makes sense
- Social media is not a quick fix. It could amplify ur problems.
- Social Media is not an ATM machine! love it!
- Social media a commerce-driven necessity: “Social media is not about technology and tools, it's really about peopl...
- : Social media often leaves non-web2.0 people confused. Who to trust? Credibility is gaining in importance. Transparency and honesty are key.
Friday April 16th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @webacom: Social Media Tip: In order to engage in a customer community you need to be in touch with the buzz about your business. http://bit.ly/boyl1F
- @marcbaumann: Tip for corporations: "Social Media works best when handled by the communications team - and not by the marketing department" #sm201 #smm
- @ThatSalesGuy: RT @marcbaumann: Great tip from @shaunacausey "Look at your company goals, then create social media strategies - should be a natural extension." #sm201 #smm
- @joellewoodruff: Social media tip #1 from :;9: "Nobody shops at a cocktail party" - I know so many ppl who would agree too! #tp2010
- @nps_norlight: RT @eppand: Social Media Optimization tip -> Make your content shareable! #social #SoMe #smo
- @brandadoption: Social Media Marketing tip: Listen to fans, listen some more, build a good relationship, share your content and then start the process over!
- @dreskiz: Rule 1: do not announce your annoyances over social media.
- @cherylrice: First rule of social media ... Transparency. (@skydiver)
- @Krochmal: Nielsen Online found that 73 percent of US online people engaged in social media at least once per week.Total U.S.... http://bit.ly/cBilGQ
- @brent_halstead: Need any more proof social media is not a fad? RT @twimarketing: Library of Congress to Preserve Tweets for Eternity http://bit.ly/c19ulc
Thursday April 15th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @SteveHeye: "Conversations yield. People no longer have to be talked at." quote from good blog on social media by @lizstrauss http://bit.ly/avs1kZ
- @sechristiansen: #infotec2010 #crowd great quote, "social media gives you the opportunity to personally respond before any situation gets out of hand."
- @DallasSEOGuru: RT @keyrelevance: Quote from Scott Stratten: If your product sucks, social media makes it suck worse. #pubcon
- @merrybubbles: Like planning a "perfect party," the use of social media requires careful consideration of the guest list - @boggles with @SEWatch #quote
- @coachpeterson: RT @michellek107: New fave quote: "[Banning social media] did not encourage the pupils to take responsibility for their actions.” http://bit.ly/aCt3ny
- @trinahess: RT @DaveNelsen: Rule #1 for social media: PIE - that is personality + interesting + entertaining!
- @HollyPavlika: Fuelisms:#2 of 66 Have a plan before you start any social media campaign. Social media is not about tactics -– it is about strategies
- @infodiligo: Home Builders Not Sold on the Power of Social Media: Just 59 percent of builders said they currently use social me... http://bit.ly/a9MOpV
- @JessGrigg: RT @MichealBMcCaul: Social Media job listings on employment sites are growing at more than 1,300 percent per annum. http://bit.ly/cvFN0N
- @Spiderworking: 69 percent of decision makers at businesses used social media for business purposes: http://ow.ly/1x9pf
Wednesday April 14th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @socialsynd: Social Media Today: Inactivity Matters: 83 Percent of Online Friends are Fakes http://eh.ly/b2C6Mr #Social_Networks
- @vallejos: RT @mashable #news New Study Shows the Mobile Web Will Rule by 2015 [STATS]: In a dense, 87-page re... http://bit.ly/9jChzT #social #media
- @desireescales: I quote @meghab If your social media expert has no business experience it won't work. Business fundamentals are key to social media success.
- @NahumG: RT @ClearedJobsNet: Hearing from the VHA: gr8t quote: Social media is anything that starts a conversation #SMGOV
- @DogHouseK9Coach: RT @shanegibson: Social Media Tip: Social media is not a video game, faux friends do not always = profit. Get real and have deep interaction
- @businessbragger: Social Media Tip of the Day: A successful relationship is the end result of participating in the conversation... http://bit.ly/cOrW6J
- @ParchmentRepub: "Social Media is like YOGA for Online Marketers - It stretches your reach into places you once thought inaccessible" Dominika Gorecki
- @Kblakewood: "Social media is not necessarily a driver of consumer behavior but rather a reflector"
- @sharonmostyn: RT @NancyMyrland: "Social Media is not an island. We need to integrate in to our traditional marketing plan." -- @pamelamuldoon #ISMA
- @FiftyPlusOne: "best social media metric--how many people trust you."#SMBSeattle
Tuesday April 13th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @ClareCockroft: 48 percent of social media users check or update Facebook and/or Twitter after they go to bed http://bit.ly/b9SEJ0
- @peterhimler: RT @lavrusik: 50 percent of the U.S. population (according to a sampling of 1,753 people) have a social media profile - http://bit.ly/dAZbWZ
- @thegoogleguy: great quote from ed kicker in @adnews: "social media is a state of mind not a technology." http://bit.ly/aoVwSg
- @KarlSakas: RT @waynesutton Quote from @tfrommer of @starbucks on social media "Don't outsource your voice!" &"don't think social media is a fad" #sgf10
- @ChangWooUWSP: Q4: I think social media brought us need of mother nature, care, listen, compromise, ... As time goes on, femininity may rule. #journchat
- @dorait: RT @joesat: 1:9:90 RULE of Wisdom of crowds in Social media is that 1 person will create, 9 will vote on it, 90 will consume it #BCC3
- @geehall1: RT @getbiglittlekid: Social media is like Spiderman - with great power comes great responsibility. #digicitz [Interesting comparison]
- @baptistelimb: RT @pabloalustiza: "Social media is like a virtual brain, and every internet user is one of its neurones." http://eurorscgsocial.com/?p=776
- @buffybs: RT @johnhodgins: Social media is like butter. Not tasty alone, but makes things better when added. #10ntc.smr
- @CandysFamily: RT @tealou: Social Media is not about computers, technologies, or even IT. It's about changing the way you communicate with people.
Agreed
- @Useful_Deals: Social media is not new. The tools of the trade have changed but the concept remains the same.
Friday April 9th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @neobion09: RT @adrielhampton: I find 99 percent of the value of social media in the ability to scale peer-to-peer relationships. #gov20 #polis20 #citizen20
- @pvesey Nearly 90 percent of the 500 companies surveyed said they have not used social networking sites for information or business advice (http://ow.ly/1wpT2 )
- @TownSquareGroup: RT @YumaBizOnline: RT @ElyseTager: Social Media Tip: Start with the Customer, and work BACKWARDS - http://www.elymedia.com/blog/?p=625
- @Chadodesign: Chado Social Media Tip: Mainly listen when engaging customers via social media. Your conversation should be 80% listening 20% talking
- @1Richards: RT @JaclynLeigh: "social media is my operating system for life" grt quote @krochmal! Absolutly agree that journ is abt engaging people...
- @bootyp: Social media is not a one night stand. It's a commitment. <--- Love THIS quote #PRSMS
- @jenncloud: RT @kannataylor: Offer before you ask. In social media you reap what you sow. #amastl > FANTASTIC foundational rule!
- @fuzzypug: RT @mollylynch: Social media is like the weather: it impedes and affects life. Still, some try unsuccessfully to avoid it.
- @jinscho: Conventional media publishing features on social media is like McDonalds selling veggie burgers
- @designsojourn: @true_chris yes Social Media is like grease that helps the gears to move quicker, but you still need the gears to be in place.
Thursday April 8th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @JustinHerman: RT @localgovchat: Q1 part 1 New study http://bit.ly/d6iV7S estimates 50 percent of localgovs using social media, but just handful having impact. #localgovchat
- @tserani: Only 16 percent of small businesses use social media to connect with potential customers and business partners! @BizBox http://ow.ly/1vkzq
- @JazzyConsulting: Social Media Tip #2 Branding-"You are what you tweet!"
- @markgr: New quote for my social media talks: "There is an inverse relationship between control and trust" - David Weinberger
- @Nathan_Wear: RT @mikesansone: RT @swonderlin Social media is like a piano. We all have access 2 same keys. But what song are you going to play? @Iconic88
- @AnthonyRusso: @theredheadsaid Social Media is like a river. Try to drink it all and you will drown, but the sips here and there can be very refreshing.
- @Stargazer_Girl: Interesting RT @andreabaxter: Social media is not a tool of radical transformative change. It's an instrument of the status quo. #f5expo
- @cahidalgo: @abneedles Peer to Peer influence is king - social media enables the ability to speak to more peers in more formats - #B2BUniversity
- @randyfmyers: RT @dotjenna: The 3 most important things to do with social media marketing is 1. Make friends, 2. Engage, 3. Bring Value. #sales #dotstips #in
- @JazzyConsulting: Social Media Tip #3 Focus on building relationships through personal updates, your products/services will sell themselves!
Tuesday April 7th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @ Tip ,Social Media Monitoring; DEMOGRAPHICS ARE HARD TO COME BY but themes opinion reactions 2 ur ads r plentiful
- @ A great tip for anyone participating in social media - if you act with civility and integrity, we all win:
- @ Social Media Tip: Gain Twitter followers by re-tweeting people who are interested in what you’re interested in and who put up good content.
- @ Social Media Tip 1: Video adds visibility & increases effectiveness. Not everyone likes to read, but like watching video. Duh.
- @ When does social media use go overboard? Using it during sex, like 11 percent of iPhone users admit 2 in this study:
- @ RT Social media: its not you and them, you ARE them. quote from
- @ social media is like playing the game telephone, the story gets changed a little along the way, always be aware of content
- @gregglhartley: RT @justinflitter: social media is not marketing, pr, advertising - its the whole company! #cnow thats why you need a conductor @briansolis
- @jonmoser: ISZL: using social media is not a choice, this is where your audience is. Give them information but always bring them back to your site.
- @tracetv: Hey! it's not brain surgery! Social Media Simple > http://tracetv.tv/513/social-media-simpl... have fun - best, T
Tuesday April 6th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @ dian_noeh: RT @MarkRaganCEO: 70 percent of social media pitches end in coverage, according to new survey. Amazing if true! http://bit.ly/coT74k
- @mlmoore2: Social Media #1 Rule is engage the customer in conversation that is relevant to their life. The rest is simply the details of doing it.
- @Sue_Anne: RT @djwaldow: "Social Media is about sociology and psychology more than technology." Yet another killer @briansolis quote. #radian6 webinar
- @itvibes: Social Media tip: Every business for itself is not going to work. It's time to start interacting & contributing. http://bit.ly/anJ48D
- @resourcetank: Social media is like ants on an ant hill!
- @MaijaTantere: @STelinkangas Quote EskoKilpi: Writing is my tool for thinking. Social media are my tool for thinking together http://eskokilpi.blogging.fi/
- RT New survey finds only 16 percent of small business using social media:
- Q20: indies rule news. U must blog,video& use social media well. Those who do rule like Gods. Interactive 24/7=trust
- Good tip from Coke on social media: "It's not that expensive to start the conversation, just make sure you have the budget to keep it going";
- Social Media (or life) Tip O' The Day: Don't be everything to everyone, just be something to someone.
Wednesday April 1st
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @hey_danielli: "Social Marketing Rule #2: Only real people, not brand personas, can build real relationships." http://bit.ly/dC46fr (via @clayparkerjones)
- @PowerfulHER: Most definitely!!! RT @margaretmolloy Social media is an amazing listening platform. A case of be careful what you ask for ? #quote
- @hthrroth: Favorite quote so far: RT @ColoradoAMA "Social Media is a huge focus group, the richest data set that's ever existed." @DNeely40 #DD2010
- @westorlandonews: The majority of small businesses (52 percent) believe having a social media presence is important for companies, according to the Small B... (usiness Assiociation)
- @SusiBoo: over 90 percent of journalists use social media to research stories. social media helps make their lives easier: http://bit.ly/cT1B3y
- @leahsoleil: RT @SeanKGriffin: Always> Be yourself and revel in that. ~Social Media Tip #593 via @mgtodd
- @Chadodesign: Chado Social Media Tip: Have more than one department handle social media, complete operational integration adds value!
- @Brooksnosirra2: random thought: social media is like being with a group in room where no one ever shuts up!
- @mariyell: Lunch with the president of the company, I learned a new way to explain this industry: Social media is like the wild wild west.
- @AndyMusgrove: As requested by @ReyInsurance Social Media is like the Grand Canyon, you don't appreciate it's size until you're on the cliff!!
Wednesday March 31th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @JadeYG: RT @EkaterinaWalter: Social Media is NOT free if done right! #imsatl
- @PinkertonDesign: "social media is like exercise -doing a little bit consistently everyday will produce better results than one 8 hr marathon per month."
- @DestineenBi77: - forty-five percent of employers use social media sites like Facebook, MySpace, Twitter, and LinkedIn to screen job applicants.
- @BruceNuffer: 8 percent of companies have dismissed employees as a result of their actions on social media sites. http://bit.ly/ajmVCF
- @stephenoleary: There are no experts. Only those with more experience. Nice quote from Tim Hurles re social media @ #ndmms
- @jaleel: Very true ... RT @TheAnand: The head of social media is the customer - #quote
- @holly_woolard: RT @joshgroth: My fav quote from #sofresh "Social media is a laxative. You can no longer hold in what you want to keep inside" via @skydiver
- @Monumental13: RT @ergeekgoddess: @Monumental13 that's certainly the way it works: reciprocity is the cardinal rule in social media and in life #Latism
- @DirkMaarten: #fanbased marketing #social media marketing: a brand is not defined by only fans, but also by its enemies. Who's gonna research that?
Tuesday March 30th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @ThePRwriter: Study: 39 percent of companies’ social media is handled by a PR firm ~ http://ow.ly/1sjtX
- @Bethgranter: @briansolis love this quote: "Social media is the democratization of information and the equalization of influence." http://bit.ly/bolgNk
- @EdHartigan: “The problem with brands in social media is that they act like 19 year old dudes” (@garyvee) - Great quote! - http://bit.ly/bDUAgo
- @mediafortemktg: Nice quote Time Magazine "Social media have turned the world into one big living room. The future belongs to those who pull up a chair."
- @martsgirl: Social Media Tip: Strategy should always precede activity. #vaclassroom
- @Chadodesign: Chado social media tip: Centralize your social media activities to your main site as a homebase to increase SEO
- @StanGott: Tip - Engage with consumers by providing value - great article re RT @socialmedia2day 5 Social Media Pitfalls to Avoid http://bit.ly/cis9QB
- @goingsocialnow: Social media is like naked democracy, the masses will win, if you are not part of the conversation, you can’t vote.
- @elhathaway: RT @susanbeebe: Remember grade school? Well, Social Media is like Jump rope. You just jump in when the timing is right... don't expect an invitation - JUMP!
- @LJZuber: RT @DPBell: Social media is not a fad, it is a fundamental shift in how we communicate.
Monday March 29th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @siriusdecisions: Based on our research, b-to-b organizations can experience as much as a 30 percent lift in response rates when adding social media
- @rgeller: RT @PR_Strategies: study by Duke MBA School & AMA suggests social media spending will be nearly 20 percent of marketing budgets by 2015.
- @bluestockingPR: RT @social_smallbiz: #tip A blend of traditional & social media is effective when reaching different age demographics http://bit.ly/9ts2tA
- @Mike_Wolfsohn: RT @naomimimi: HR tip for social media: we're a small community—don't wait 3 wks to tell someone they didn't get the job. they already knew.
- @weshartline: Direct Quote "MySpace is the Detroit of social media...you know, kinda gross." @matthewhurtt
- @ateegarden: "When it comes to Social Media especially, if you stand up and listen it's not hard to eventually stand out"-Me #quote #socialmedia
- @donna_carlsson: Writing a social media guide line for teenage parents. Rule nr 1; Dont add their friends. Let them add you.
- @LianamarDS: RT @SarenaBahad RT @AdrianEden Social Media is like riding a bike; takes a while to learn but then becomes second nature, a function of life
- @patrickcurl: @AdrianEden I disagree social media is not like riding a bike, cause each day there's new technologies to learn, where a bike rarely changes
- @ejohnson777: RT @dotjenna: Social media is like a glass window into your character; if you're greedy, seedy or needy, we'll all know it. ~ dotJenna
Friday March 26th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @twmg: RT @Weal_Media: 82 percent jump in Social Media usage. The average Internet user spends approx 5.5 hours/month on #socialmedia sites. http://bit.ly/actD4L
- @pampalinka: RT @StatickBc: Report: Social Media Is Helpful Not Harmful To Email Marketing: More than 40 percent of business executives surv... http://twurl.nl/8zxtpt
- @margaritaatbio: #1 rule of corporate social media: don't use slang. i don't want to be asked if i'm "down" with something ever again...
- @KellyeCrane: @shonali Hello #iabccle! Tip: turn your supporters into advocates on your behalf. Social Media makes this much easier to do
- @HarrisonPainter: "facebook is the Super Wal-Mart of Social Media" ~@BrianTomkins #quote
- @Mid247: RT @LearnNuggets: You hired them. Why dont u trust them?" If employees r unproductive, they were long b4 social media! @moehlert #ls2010
- @BillNigh: RT @JohnNosta: TRUST and AUTHENTICITY is key in today’s marketing. People trust PEERS, not corporations. There we have social media!!
- @brandyscoggan: "Social media is like a river, you just jump in." @jenny_blake. Learning how Delicious and Google Reader can help you manage. #5socialtools
- @turisbo: RT: @NachoGiral: Social Media is like French food...you have no idea what you are eating, but you have been told its good.
- Send me a Tweeple-Byte
Thursday March 25th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- 60 percent of patients use blogs and other social media for health information. source for cancer info? The web.
- Poles accept the presence of brands in social media. 25 percent of them interact by commenting the posts published on companies' profile
- RT : RT : Social media is like world peace, everyone thinks its a good idea but it means something different to every1
- Or an adult game of "telephone"... RT : social media is like one big constant adult "show and tell"...
- Musings while waiting for airplanes: "Social Media is not a business model anymore than a brochure is marketing."
- RT : RT : Best quote: ignoring social media today is like ignoring google in 1999
- Advertising grabs eyes, Social Media grabs hearts
- RT : Internet Quote: It’s better to think of social media tools as amplifying customer opinion rather than improving it- Joshua Porter
- @ A great quote I ran across today about social media marketing. “New marketing is about the relationships, not the medium.” - Ben Grossman
- A: establish trust early in the sales cycle with your customers via social media. Influence the behaviour before the sale
Wednesday March 24th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @KesSampanthar: @Umatter2Chtr2 In a low trust environment, social media can be used to gain trust by listening to the customer not blaming them
- @DebbieZachry: RT @CyberDivaVA: social media=establishing & building relationships based on trust. Not a quick fix!! Not like a diet pill you're...'
- @acclamatio: "Social Media makes every company accountable for their transparency.": The Most Important Elements of Social Marketing- http://ow.ly/1eZYQ
- @knatchwa: RT @Jim_Gray: RE: @potsc i go back to a simple principle...social media is about people, not technology. http://disq.us/dkklv
- @berti_sullivan: 64 percent of congressional staff prefer to gauge constituent opinions thru social media. Almost half of congress uses Twitter #prnmeasure
- @learnsocialmktg: Social Media Tip of the Day: Is it time to get a new business card with your Facebook page and Twitter Name added to ur contact info?
- @prbill6: RT @azprgal: Tip for the Day - Social Media is about ENGAGEMENT. If you're constantly telling everyone what you R doing, that is bragging, not engaging!
- @jeffbullas: Only 29% Of Companies Have A Social Media Policy: Is Your Company At Risk? http://bit.ly/b8hZzT
- @bethschecher: "Social Media is not a replacement for a good marketing plan". Do you have a marketing plan for your small... http://bit.ly/attsvB
- @carikaplan: RT @Marc_Meyer: Social Media is not like leggo, you just don't snap the pieces in place and go..some very large Co.'s just don't get that #sm52
Tuesday March 23rd
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @paulsegreto: RT @Rieva: RT @smallbizInSite: AT&T survey results: 10 percent of SMBs use social media as a way to generate sales. How/why do you use social media?
- @rick_vb: According to the survey, 93 percent of social media users believe a company should have a presence in social media... http://bit.ly/13r1x0
- @JoeStengele: 85% of 18-29 year olds use social media 1x/week according to Leadership Journal of @CTmagazine. I wonder what percent uses it daily
- @BuyCincy: First rule: "Relationships, Not Pitches" RT @mashable: How Small Businesses Are Using Social Media for Real Results - http://bit.ly/9HUhyq
- @CourtSpencer: The Martha Stewart Rule of social media: "Throw your own party; don't just cater someone else's" #socialmedia
- @louderdevelop: Going through notes + found quote fr/ @Tom_Watson on social media: "The way I absorb info has changed the way I operate as a politician."
- @PutCustomers1st: #quote The key to successful leadership today is influence, not authority. ~ Kenneth Blanchard - that is proven in social media, yes?
- @TheSuperGroup: RT @juleszunich: Favorite #PR quote today from @TheSuperGroup: Social Media is the plate, not the meal. Right on!
- @PCZ: RT @tdebaillon: Adweek "one of the most powerful aspects of social media is not conversation, it is that it can become a service" #escpm2c
- @Chachrist: RT @tudut: RT @lekasina: "Social Media is not new media but it is NOW media ...by @RongLive #SMCON"
Monday March 22th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @mm_modman: RT @bespoken4: So true. RT @WomenWhoTech "You can teach people social media, but you can't teach them people skills." great quote by @geoffliving
- @han_ma: Favorite #PR quote today from @TheSuperGroup: Social Media is the plate, not the meal. Right on!
- @amy_grech: RT @rdickerson: RT @VampireFaust: "No one wants to date the most desperate person at the party." Quote from social media #sxsw panel.
- @ericblue: If you believe the 10,000 hours rule (practice needed to become an expert)... how could this even apply to social media?
- @vicdelgui86: Forty-two percent said they check and/or update their social media profiles first thing in the morning. http://bit.ly/9izBSk
- @squamish_homes: RT @georgemoen: Some Data On Social Media Use -13 percent of Baby Boomers maintain Twitter accounts http://bit.ly/bXsto2
- @bradleyklaus: "upward of 20 percent of traffic to brand websites today comes from.... a social media initiative" http://bit.ly/c3ZkM2
- @stepaheadinc: 55 percent of women access social media from smartphones, but only 45 percent of men do.What's holding the fellasback? http://bit.ly/bD3uhJ
- @merrybubbles: RT @prospectstudio (via @BeckySocial): Social media is like a marriage - u cannot fake it, u need 2 b committed. Kevin AYers, LinkedIn #SMWF
- @djwaldow: .@karimacatherine i hear you, but social media is not new concept, right? be human. talk to people. learn what they want. respond #blogchat
Friday March 19th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @CourtSpencer: 48 percent of social media users check or update Facebook and/or Twitter after they go to bed http://ow.ly/1oqZm
- @KEFmedia: Social media stats including: 23 percent of iPhone users get their news primarily from Twitter and Facebook... http://bit.ly/aGsvZp
- @sdufaux: Are We Addicted To Social Media? 55 percent of users over the age of 25 check Facebook at least once a day. http://su.pr/2BN24C
- @jmctigue: Consumers up to 67 percent more likely to buy products after following them on social media sites - http://bit.ly/91BEXN
- @mnpr: 53 percent of companies aren't monitoring social media at all! http://yfrog.com/i3rpfbj #EASMconf
- @robertmentoring: Social Media Tip: "Steps to Building Rapport Online...#1. Add Value #2. Be Real #3. Communicate in a Friend to Friend Style!" Frank Kent #fb
- @leoruffini: Good tip for Social Media newbies like me: "People are not there to hear a sales pitch, but to learn something" From http://bit.ly/c3CrHl
- @eddiefairchild: RT: @Zsavonne Social media etiquette tip: Give credit where credit's due (be sweet & RT). Provide content relevant to your audience.
- @JosephWCrawford: Social media is like exercise. Doing a little everyday will produce better results than one 8 hr session per month. http://bit.ly/d659JP
- @janstrassen: @lesanto Social media may be poor for direct selling of goods but as it's a trust building medium it's very good for selling services
Thursday March 18th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @webadvertisepro: Great tip: Social Media Tip: What’s Published Online Is Public and Searchable http://bit.ly/b6Brjp
- @inmed_institut: RT @bloggingbistro: Social Media Tip #76 Writing guest posts for other blogs is a great way to generate links ... http://bit.ly/cHae5r
- @craigsutton: Social Media Tip for Wineries!, saying "new blog post" is engaging to your audience if they care, tricking them to click is not :) #wine
- @Activ8business: Social Media Tip - Post a professional/business casual photos of yourself to reinforce your brand #facebook #twitter #linkedIn #activ8
- @elisamarcus: Saw this quote in an AOL article kinda true "Big Brother may not be watching, but there's no hiding from social media."
- @Stratevate: Excellent quote for companies using social media. "Caring is underrated." At the EOD, its a customer service business. http://ow.ly/1nqU2
- @KurtBehrenfeld: B2B marketers to increase social media spend 43 percent in 2010 http://bit.ly/adFlOT
- @karlrohde: Friends trust friends: Time for companies to embrace social media marketing - http://ow.ly/1ndy3
- @EdBennett: RT @LisaRedShoesPR: Told someone today, "Don't get overwhelmed by all this social media stuff. It's really as simple as you and I sitting here talking."
- @fetchplus: @colleendebaise social media is not free. human capital comes with a price tag. #smallbizchat
Wednesday March 17th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @twitt3rnews: davewiner: Less than 0.2 percent of people who use Twitter wind up going to news and media sites from the social-ne(tworks)... http://ow.ly/16P5ke
- @blueskycomm: New survey finds 70 percent of marketers worldwide either use or will use social media in 2010: http://tinyurl.com/yzoylvj
- @DigiGadget: Study: Smartphone users more inclined to use devices for social media: The study found that while 22.5 percent of ... http://bit.ly/cRWV7r
- @GgStoilova: Twitter is the number one choice for the seventy nine percent Fortune Global 100 companies who use social media platforms...
- @sprabu: Towers Watson's research says that social media is not on the radar of HR professionals. That is too bad.
- @stilltalkin: Social media is not a 1 night stand, it's a long term relationship - most retweeted line last night #atsyd2
- @fransgaard: Blog post: The power of Social Media is not in the answers, it is in the questions it makes you ask http://post.ly/T8ML
- @abstractanalyst: Industry rule 4053 never complain about work/boss on company computers,emails or social media!
- @watfordgap: In the #bsbhbu session on social media - First rule - who are the audience
- @KickSkirt: Quote of the day: we can’t treat social media as a unicorn when it’s really just a horse. from @jaybaer
Tuesday March 16th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- RT : RT : RT : Social Media is like Hamburger Helper"
- Social media is like a popular girl that advertising is always trying to get with, but can't figure out how.
- Asking who owns social media is like asking who owns email. Everyone is using it. Set guidelines. (via B. Solis)
- Social media is like a journey through a jungle; lots of interesting things to see, but hard to get my bearings early in the journey
- social media is like a warm spring wind blowing the fog out of your hard to see landscape
- Social Media is like the excitement and trepidation of going on a first date.
- @blueskycomm New survey finds 70 percent of marketers worldwide either use or will use social media in 2010: http://tinyurl.com/yzoylvj
- @DigiGadget: Study: Smartphone users more inclined to use devices for social media: The study found that while 22.5 percent of ... http://bit.ly/cRWV7r
- @thedoggiedaily: With social media--nobody keeps anything to themselves anymore.If it's on the tip of your tongue,it soon becomes everyone's business.hmmm...
- @KMackenzieG: Marketing Tip: W/social media detailed, meaningful content sent on a regular basis often beats out mass broadcasts sent out occasionally.
Monday March 15th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- RT : Percentage of U.S. marketing budgets projected to be dedicated to social media in next 5 years, acc to AMA - 20 percent. Wowza.
- RT : More from women are the backbone of social media. 84 percent of social media sites are used more by women than men.
- Social media users influenced by & prefer to give advice face-to-face (71 percent of the time) after an online search.
- RT : Social Media Tip of the Day – A typical blogger spends at least 1 hour daily posting new blog..
- RT : best way to engage: be helpful; rule for social media - be helpful & generous
- "The number one rule to social media is NOT transparency but being helpful. Transparency is just the qualifier" -
- Social media is a channel, not a strategy. Still need creative ways to promote. "the media is the message" - every rule has an exception.
- RT : Rule Don't Expect Social Media to Always Be a DIrect Response Vehicle, HubSpot
- Building automated social media is like creating artificial relationships, do you really want the results?
- RT : Defining Social Media is like describing the weather: It's different for each person and changes all the time (via )
Thursda March 11th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @SuperMNet: #SMbusiness social_smallbiz: #tip Being 'authentic' is the best way to get more business through social media http://s-a.cc/RSu35 #Busi
- @Charlie_O: @modernmami LOL. Social Media is like driving, it's a skill. And tho lots of people are bad at it, they do it every day anyway.
- CandiceSeiger: "Social media is like nuclear energy" #scip2010
- @racepointgroup: #smroi. Dave of forrester says social media is like the phone. Full of conversation but we can't measure.-jl
- @alunjohn: Loved this social media quote from @shivsingh - "the purpose of a business is to create a customer who creates customers" (via P Drucker!)
- @mgilvey: @designunleashed Interesting quote from Hubspot "Companies should embrace social media or risk going out of business" If I got that correct.
- @SandraTweet: RT @danigranatta: monster quote! RT @EdgarMontano: "Social media gurus: We all know one. If you';re lucky, you know ONLY one" <- jajaja!, buenÃsimo!
- @leprecoceferoce: Do you agree? Does the rule change if you work in social media? MediaPost: Simple Rule: Don't Friend Bosses http://bit.ly/9BVBDV
- @ttronslien: RT @Nev_Dragi: Number one rule of social media across all platforms: BE HUMAN #acuitysm
- @Shortlisted: "Social media is not just another tactic to be tacked onto the proverbial backside of a corporate identity system." http://bit.ly/bPLop3
Wednesday March 10th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @ServiceSphere: Social-lite tip: you don't need groups to understand social media. You need each other.
- @Balyana: e-marketing Marketers Spending 20 Percent of Budgets on Social Media: Chief marketing officers plan to increase t... http://if10.net/01c
- @ExperianMkt: Social media grows up w/people 55 & older accounting for 12 percent of visits to social-networking sites. @AdweekDotCom http://bit.ly/ceNGxI
- @birthnetfl: @birthgoddess #1 rule of social media= don't take it personally! (I promise :)
- @LizOpacity: 1st rule of social media: transparency - information wants to be free #bmanj
- @NicoleJordan: OK. I'm game @TheMan @CathyBrooks @serena @acoolong social media rule #3: just having a "high" twitter count doesn't make u "influential."
- @pjperez: @andyy my rule to anything social media: if you don't have a last name or photo, you're A BOT
- @mklinkhammer: Brett Cohen, Quirk Books, "Social media is like enticing users into your tradeshow booth, use all available assets to drive & engage" #pbc10
- @nikroope: Social media is like all the stuff you shout at the TV but where everyone else watching can hear. I don't believe that BTW, just soundbiting
- @beingsocialnow: Social Media Niches = Riches By Julie Keyser-squires - Hospitality Net http://bit.ly/c5QqVY
Tuesday March 9th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- : Twitter is the tip of the social media iceberg
- Social Media Tip of the Day: If you have a business that has vehicles with advertisements on them, than you need to consider social media.
- 2-minute rule If a customer can be helped in 2 mins, then support via social media, else transfer to customer support
- Golden Rule for Social Media Success: 1. Helping 2. Asking -
- Why is social media of interest to businesses right now? The answer is simple: it’s what the people are doing:
- RT : Social Media shouldn't be used to replace face-to-face interactions, but rather to accelerate & enhance them.
- Good quote "Social Media is a commitment not a campaign"
- RT : Social media marketing will grow at an annual rate of 34 percent, reaching $3.1 billion by 2014. (Forrester)
- For most social media stuff I'd say consistency of identity is more important than transparency (prompted by )
- Thx to Shane Gibson for this: great tip: Social media is 90% contribution and connection 10% marketing and sales.
Monday March 8th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @Windward: RT @Rieva: RT @smallbizInSite: RT @social_smallbiz #tip Keep social media content clear and focused http://ow.ly/1cZoj
- @TwentyFeet: Social Media Tip: Stop talking about yourself; http://bit.ly/dCzsmi (@chrisbrogan)
- @ReidTFSM: Social Media Tip (of) The Day: After being online all day....go outside. Its a beautiful world...make sure you enjoy it for all it's worth.
- @dhanishth: RT @brettking: Great quote - "Our head of Social Media is the customer." -- McDonald's
- @blatantlybianca: "A Fool With A Tool, Is Still A Fool", great quote! Good insights for newbies on social media best practices: http://cot.ag/dwzP2j
- @daniellekobrien: Sanders says: Social Media Success Rule: Be Generous http://bit.ly/aviMEB
- @TheSocialDen: Social media is like chicken noodle soup, the best kind is made with care and preparation.
- @dotjenna: Social media is like having a conversation with the whole world. ~ dotJenna
- @PragueFacebook: 79 percent of the largest 100 companies in the Fortune Global 500 index are using social media platforms http://bit.ly/b0zku8
- @pvesey 58 percent of these small business owners felt social media was living up to their expectations, http://ow.ly/1fo7M
Friday March 5th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @lsdigitalmedia: 37 percent of internet users have contributed to the creation of news, commented about it on social media sites like Facebook or Twitter.
- @SkylarEntertain: Facebook? 206.9 million unique visits in December—a whopping 67-percent share of all social-media users in those countries.
- @socialmedia217: Who Uses Social Media More, Men or Women? - Gigaom.com: Men (57 percent) are more likely than women (50 percent) t... http://bit.ly/aDLuX7
- @SmallBizLoans: Small Business Tip : Never restrict any of your Social Media Profiles, everyone should have access to your profile info at all times.
- @hessiej: RT @eMarketer: Case you missed this stat: US social media users are 7.7% more likely than average adults to watch video/TV online. (Via RAMA)
- @Weal_Media: Social Media targets customer relations to improve consumer satisfaction, build trust / encourage loyalty: http://bit.ly/define-social-goals
- @loyan: @candiceruud Social media is rooted in transparency & sharing. Its a great source for media. Ethically, would Kendra have liked your story?
- @ejbatey: RT @peasrecruitment: quote from NMA article - "advertising on twitter will feel like your social media strategy has failed"
- @VegasEvent_MKTG: RT @redinthecity: Love this quote: "The only way to stay ahead in social media is to build the plane while you're flying it."- Jason Weaver
- @FrostinaDC: @lovisatalk Yes! My fav quote was “Integration of traditional media w/ social media”~ You [paraphrase] / Doesn't have 2 be 2 distinct worlds
Thursday March 4th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @Anthony_T_Bos: RT @Jason_J_Davis: RT @stelzner: Social media etiquette tip #487: Stealing content = public flogging in the virtual town square. #NotCool
- @MOSTraining: Social Media Tip: what you say is still floating in cyber space and may land in a place you least want - a potential job recuriter. #YPT
- @raelinn_wine: RT @KathleenRake RT @shanegibson Social Media Tip: Social media tools are mostly free-time isn't. Allocate necessary time to make tools work
- @tommytrc: RT @drcmblake: Social media Success Rule : Be Generous - http://bit.ly/aiGy46 @tweetclean = generous to the max!
- @paulwallbank: basic rule for social media should be: monitor, listen and engage #Media140 http://bit.ly/98nPrM
- @neelyolson: RT @NW_Mktg_Guy: Asking who in an organization owns social media is like asking who owns the phones (or mail) - @seanodmvp #PRMKTGCamp
- @olivcim: RT @GaryBaney: being a power user of social media is like being a carpenter and having a new power tools show up in the toolbox every morning! Yes!!
- @Kalvinchong: Social media is like having a baby. Everyone will tweet advice & their opinion but in the end you have to remember what works for you. :)
- @cmclaren1: RT @augieray: 25 percent of all US-based page views occurred on a social media site in 1/10, from ComScore via #omtrsummit.
- @shaeclaypool: REPORT: 1/5 of marketing budgets go to social media in the next 5 years http://short.to/19a3i / via @DanSchawbel
Wednesday March 3rd
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @wardvanos: RT @ndecrock: Social media marketing is like the trivia quiz Jeopardy. You have all the answers, but you forget to ask the right questions.
- @BizPals: Looks like Social media is catching on with businesses http://bit.ly/b5unx7 12% adoption rate last yr to 24% this year! #smallbiz
- @FvrythingPR: . @tiglu In 223 pages, the book packs a lot of info and practical advice. One I like: Social media is a mindset, not a toolset.
- @2RhettMcNulty: RT @o0KitKat0o: @TWiegert puts it best: "Social media is like having a conversation. You can only control 50 percent." Too much control defeats purpose.
- @steffanantonas: Like this by @cspenn: "what powers social media is...being skilled at communicating something fundamentally human" http://bit.ly/99H4Dv
- @tomcunniff: @lbbinc Yep, me too. IMHO a problem with "social media" is that it's so poorly defined, it can mean anything. It's like saying "digital"
- @TwitSnaps: The best measure of success in social media is how many relationships you have and how strong your relationships are. #socialmedia tip
- @lvanquaethem: PR tip: Leave a good online foot print! Take advantage of social media tools such as: blogging, tweeting and LinkedIn.
- @antoniotrejo: Social media ROE tip #4: acknowledge that conversion may take a while to see. your opportunity to connect is priceless (well, sort of).
- @einspruch: "Social media is not dead. It is the new ubiquity." A quote from @twendywendy
Tuesday March 2nd
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @Maria_Sheila: RT @nielvanmeeuwen: Social media budget allocation will be 20 percent in five years http://bit.ly/c3ekQW
- @EZ_moneymaker: New Research: SMB E-mailers Using More Social Media & Video: Ninety percent plan to integrate Facebook and Twitter... http://bit.ly/9cyu8r
- internetnooz: Social Media: 61 percent say they get news online (source: Topix.net) http://bit.ly/aV09MW
- @erichwilliams: 29 percent of American companies have developed formal social media policies for their employees. Six examples. http://is.gd/9t9Du #in
- @stepaheadinc: Social media use jumped 82 percent from December 2008 to December 2009. We knew it was growing, but wow! http://short.to/18f4d
- @ethanwhitehill: Social shopping: 56 percent of e-retail shoppers who engage with social media "friend" or "follow" fave retailers http://bit.ly/cdac1V
- @molovargas: RT @social_smallbiz: #tip Continuously monitor mentions of your brand on social media http://bit.ly/92uST1
- @JonFoxPhoto: Social media tip: Don't go after people; let them come to you.
- @TwitSnaps: Social Media Gives You Unprecedented Ability to Listen to Your Customers which help the company to focus on their goal #socialmedia Tip
- @HectorGDiaz: RT @shanegibson: Social Media Tip: Consistency is a key factor in building your brand, stay present, stay on message, keep listening.
Monday March 1st
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @iimaonline: RT @shanegibson: Social Media Tip: Contrast keeps people interested. With your blog and twitter content vary tempo, topic and format.
- @AnneSweeneyPR: TODAY'S SOCIAL MEDIA TIP. Use a Profile Picture. Those creepy silhouettes send a negative message - you can't be... http://bit.ly/95skrH
- @knockbuckle: LinkedIn / other Social Media tip - remember your photo is often your 1st impression - take time to choose a goodie!
- @how2beobnoxious: RT @andreastenberg: RT @LiveYourBrand: Social Media Tip: Did you know Social Networking is now the #1 online activity? It has replaced both porn and email.
- @social_smallbiz: #tip Use social media to keep your best and most loyal customers updated with company developments http://bit.ly/5lKPWF
- @RedRoverSentMe: Social Media Tip # 6 . Build Quality Relationships- People are more willing to help those who they really know.... http://bit.ly/aRLOZi
- MK_reader: Social Media Success Rule: Be Generous http://j.mp/cUSztd
- @GladysWalkert: Rule of Social Media marketing is 95/5. 95% relationship building, 5% trying to sell them something. Know them before you try to sell them
- @maymaym: My own social media tip: ALWAYS include call to action, implicit or not, when on promotion campaign. AWALYS. SA: http://ur1.ca/nscw
- @shanegibson: Social Media Tip: If you're going to be disruptive aggressive and edgy you also have to be able to take what you dish-out; with a smile!
Thursday February 11th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- [TIP OF THE DAY] Social Media goes global but you should act local
- Social media has always been with us. Who hasn't recommended a product to a neighbor, received a tip from a...
- Social Media Tip: Get good at offline rapport building. When you meet ur Twitter friends in person it will cement the relationship.
- RT : Social Media Tip: Don't build castles online. Connect with other leaders and build roadways.
- RT : RT Best social media tip: It's not about the tools. It's about the conversation.
- RT : Social Media Tip (via ) -- Focus on the SOCIAL more than the media to build relationships
- social media tip: “In the beginner’s mind, there are many possibilities; in the expert’s, there are few.” – Suzuki Roshi
- Best social media tip? Be authentic! People can recognize when you are faking it, even in a tweet!
- Create a private List of all ur competitors, so that U can monitor all of their tweets in 1 location! via
- I like that. / RT : 3 R's of social media engagement - be real, be refreshing, build relationships.
Wednesday February 10th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- There are few rules in Social Media. The guiding rule should be RESPECT for others and other ideas.
- RT : Rule of Social Media [& Travel] : Be a pilgrim, not a tourist says [Plan to settle, earn respect]
- RT : Rule # 1 of social media - when going someplace new - learn the language
- Blogging down, Social Media up. No surprise there as we are designed to have short attention spans. Twitter... shall rule.
- . Hey the oldest rule of social media, man: Don't feed the trolls. ;)
- Don't just approach social media from one stream - take it from all sides. post pictures. tweet links. quote people. include video.
- RT : The journey is the reward. Chinese proverb
- Radio5 reporter is seeing if he can get all of his news from social media. Great quote "If the news is that important, it'll find me."
- RT : Good quote. Social media is not an add-on its an evolution of your marketing strategy. - susan langdon fr TFI via Cheryl Heyl
- Favorite quote @ - Richard Urban we are becoming "men & women of Twitters instead of letters" (Social Media session)
- Best quote from SMG RFP session so far - "if a product sucks, the best social media strategy in the world will only make it worse"
Tuesday February 9th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @weRwatching2010: Social Media tip #68: don't tweet on 2 hours sleep :-)
- @LauraleeBorrero: RT @prodigaljohn: Social Media Tip: Your very 1st interaction with someone shouldn't be you asking for a favor
- @ShannonPalmer: TIP: Empower your employees by training the company staff on social media/marketing. Also ensures consistency in message #sofresh
- @BLASTmediaPR: Social media tip of the day! Wish more people used DMs for the right reasons... RT @LScribner: Constant salesy DMs will get you an unfollow.
- @PeteSalsich: YES. RT @SCartierLiebel: No Social Media Without Strategy http://bit.ly/dCUQfZ Excellent vid by john Jantsch. First tip: Start by Listening!
- @pvesey “Nothing happens until someone tweets something.” http://ow.ly/15nMX
- @SeattleWineGal: Social Media Tweet Tip: Be Yourself! People want to follow humans, not faceless businesses. Be fun and keep it real! #Seattle
- @NYBD: @willDavidian social media tip: abusing social media is probably not the best way to win friends and influence people
- @CateTV: RT @_KimRandall Social Media Tip #20 - Stop Counting! http://bit.ly/9iRUga
- @richandcom: Marketing is like tracking. Selling is like hunting. Social media is like farming, so enjoy the daily chores. Farming yields more.
- @jesse1124: Overcoming Social Media Anxiety: For retailers, social media is like eavesdropping on what people are saying about... http://bit.ly/bnbwtL
Thursday February 4th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @mycrowdca: RT @nada_arnot - you increase your odds at social media success by working with people who know the space. #smwgotham
- @TommyGuns: I have a client that has had a 100% boost to her revenue because of social media, and it was the cheapest form of advertising she purchased
- @jbsilva: RT @augieray: 50 percent of mobile page views are to Social Media sites. From @Webtrends #engage (via @GMRMarketing)
- @spooney35: RT @RACHELinCINCY: Not to be rude, but... ***Social Media Tip: Auto direct messaging on Twitter is SO ANNOYING.***I AGREE**
- @social_smallbiz: #tip Use social media to keep your best and most loyal customers updated with company developments http://bit.ly/5lKPWF
- @marynwilliams: @skydiver rule 3 and 4 be brief - learn to write. 2.7 sec attn span 140 characters. Finally, Social Media is customer Service.
- @schmittyapolis: RT @desaraev: He just said my favorite quote (I've used it before). In social media if I go to shake your hand, don't stick your tongue down my throught.
- @plugmediagroup: Best recent quote on social media: "Social media is becoming the operating system of a business," -- Don Tapscott, of nGenera Insight. #sm
- @coachkiki: RT @danamlewis: Quote of the day (from @mackcollier) "being a social media rockstar is about as significant as being the 3rd best hockey player in Ecuador."
- @ecentre: Social Media is a mind game, you need to know who you are (quote: from social media altitude workshop). #socialmedia
Wednesday February 3rd
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @BloggingBistro: Social Media Tip of the Day #33 – Build your customer base by giving away something of value: sample products,... http://bit.ly/bN7ebL
- @hsoursou: More than 60 percent of mobile web pageviews are to social media sites http://ow.ly/139Up
- @NAIT_EIM: Fifty-seven percent of U.S. workers use social media for business purposes at least once per week (Valerie Valentine) http://twurl.nl/kab18k
- @Ideasshop: RT @CapitalCougar: @vaughndavis Re using social media / email; a good rule is not to write anything you wouldn't mind seeing on the front page of a newspaper.
- @boldcopy: RT @salessherpas: Golden Rule of Social Media...Give First
- @bodyspacesoc: "In social media, trust doesn't come from authority but from intimacy" http://blog.vark.com/ [via @eliseparadis]
- @eduMarketer: Buzz Marketing News: Social Media is not a campaign it’s a commitment! http://ow.ly/16u3MH
- @unknown8bit: "social media is like reality tv shows for people with monitors instead of tvs..." http://tumblr.com/xlp62s0dp
- @editorcamille: Social media is like religion—ardently followed by some, half-heartedly acknowledged on occasion or dismissed as foolish nonsense by others.
- @agebergX: Think about this; Social media is like being a customer service assistant online instead of in a store! Same principals apply
Tuesday February 2nd
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @ebayStoreNow1: Survey: How Travelers Use Social Media: ... (59 percent) active travelers have visited a social networking site su... http://bit.ly/c7ADp9
- @Mobloggy: RT @NetWeave: Asking for stats on effectiveness of social media is like asking for stats on effectiveness of telephones. It's a medium!
- @KellyVandever: RT @WendyKinney: #socon Social Media is like a puppy. Cute. Grows up to be a dog, needs constant care and feeding.
- @iTbay: @noic_innovate ~ social media is like the industrial revolution. Social media is in it's infancy!
- @etomyam: RT @Gregg_Cleland: http://bit.ly/5AbCN Social media marketing can put the trust back into business ... http://bit.ly/bNkHmC
- @JohnAntonios: how many times have you been asked to trust someone? in social media, trust is earned. http://ow.ly/12n2w
- @ripple1967: RT @zagrrl: RT @ginidietrich: Fifty percent of marketers say they're shifting dollars in2 social media this year http://bit.ly/biXf8v (via @Larry_Spada)
- @TwittGoddess: RT @60SecondTweets: Today's :60 Tip: Use social media like a telephone, not a megaphone. A megaphone is a monologue. A telephone is a dialog
- @social_smallbiz: #tip Create evangelists for your company and empower them to use social media to spread the word http://bit.ly/5lKPWF
- @ericvineyard: RT @jengaby: Quote from class: saying you're a social media expert is like saying you're an expert at faxing
Monday February 1st
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @alexander_allen: RT @Lissansky RT @julito77 Social Media Tip 3: Thanking Followers on Twitter http://post.ly/JB72
- @BloggingBistro: Social Media Tip of the Day #31 – Readers’ eyes are drawn to images (images also significantly increase memory... http://bit.ly/afL2Gh
- @Leader4hire: I remember when the web was won by geeks & designers years ago. Amazing to see who is winning with social media (tip: passionate talkers)
- @Sociablebook: Social Media Tip: How do you keep momentum going? Keep doing the basics, the things that got you here. http://bit.ly/bKruf9
- @saurabha87: RT @kensapp: Internet Marketing Tip: When using Social Media, the real product you are selling is yourself! Relationships first, business second.
- @TheEliteNinjas: RT @shanegibson: Social Media Tip: social media is bi-directional and conversational which requires listening and empathy as skills.
- @shanegibson: Social Media Tip: Say thank-you... a lot. Recognize those that support your goals in your network
- @Bluegrassgroup: TIP: Respect the Community- This might be the most important rule of social media etiquette.
- @robhahn: @startabuzz @PhxREguy praise in public, criticize in private is an AWFUL rule to impose on social media, if you think about it...
- @faragodg: Social media follows the Golden Rule: first you must contribute to benefit later. The benefit depends on the intensity of your contribution.
Friday January 29th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @pvesey Fifty-seven percent of U.S. workers use social media for business purposes at least once per week
- @nicayeung: RT @shanegibson: Social media tip: stay curious and you will stay current.
- @avidsten: Social Media is like a big pub. If you follow the wrong people you will end up with a headache.
- @81megs: Swearing in social media is like disrespecting your grandma. Just don't do it.
- @signchik: Social media is like a cocktail party. There is a time and a place to talk business. And a time and a place to be social. David S. Garland
- @Srimati: RT @dotjenna: Social media is like a glass window into your character; if you're greedy, seedy or needy, we'll all know it. ~ dotJenna
- @crossga: social media is like dating- if you follow someone, never engage in conversation, then you are just a creepy stalker. socialize.
- @JDeragon: Social media is like a vacuum sucking us all into “content containers” all disconnected and fragmented, not very social http://is.gd/6NtIF
- @editormatt: Sree Sreenivasan: Social media is like radio in 1912, like TV in 1950.
- @STLwebmarketing: speaker @ #stlsmc: social media is like a ball of yarn. you start pulling and the next thing you know its 4pm
Thursday January 28th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @Autorphan: RT @ankec: Social Media Tip: #bdwcu Give your customers something to talk about and they will
- @freshlime: Companies have to let go of control to succeed in social media and trust and empower employees. #mhsmc
- @TzionE: @mominisrael To quote @Sarke, social media is decidedly anti-social - there are way more watchers than players out here
- @kjlange: RT @shanegibson: Social Media Tip: Momentum is hard to build and easy to lose. When things start to rock... ride the wave and keep pushing.
- @PaulHeck: Trust agents makes social media work not rules
- @jayneowen: RT @4_Walls: #4wallmtg @nicktadd social media is like word of mouth on steriods and opens up customer to customer communication
- @convonix: RT @Sanzaburo Social Media is like training in the gym-consistent,precise and purposeful always brings good results
- @karnamadakala: single point of contact, even in social media is very important. People like to know the name and face of the person http://bwbx.io/Q9iP
- @russ_dean: Social media is like working out:Many different ways 2 do it, you can pay someone 2 help you do it,& in the end you get out what you put in.
- @brianna_h: RT @PureBrandComm: "Social Media is like corporate reputation insurance." Intangible benefits of social media should not be overlooked . http://bit.ly/dgKoT7
- @ElizabethBraid: "Ignoring Social Media is like Putting Your Business Phone in a closet & not answering it!" - Thanks Jon Miller
Wednesday January 27th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @Forsund: RT @MarkRaganCEO: 73 percent of chief marketing officers in the US oversee PR. And they are obsessed with Social Media: http://bit.ly/7fwntw
- @HarryJGold: Sixty-one percent of social media users w/ 500+ friends follow a brand to learn about new products/features/services. http://bit.ly/4AXskB
- @pvesey The average person spent five and a half hours on social media sites in December 2009, up 82 percent from December 2008 http://ow.ly/10THA
- @social_smallbiz: #tip Don’t outsource your social media interactions http://bit.ly/5lKPWF
- @pvesey Encourage your customers to contribute by uploading reviews or videos of them using your products or services http://ow.ly/10TJ7
- @fullsteam: RT @bmccall17: One simple tip for Using Social Media: USE IT!!! - Ultimately, it is in using the medium that we define it.
- @buckeyeva: Social Media Marketing Tip: Create 1 Squidoo Lens a week by re-purposing your blog posts or past articles!... http://bit.ly/dt5ToF
- @LaTeaseRikard: Social Media Tip: Be generous when you tweet. #socialmedia
- @ron_cote: RT @sanderssays: Want a breakout strategy for leadership, social media and life? Read my latest: Rule #2, Be Helpful - http://bit.ly/8sVQhu
- @AskOzzie: Rule of Social Media marketing is 95/5. 95% relationship building, 5% trying to sell them something. Know them before you try to sell them.
Tuesday January 26th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @shanegibson: Social Media Tip: Crowdsourcing still requires leadership to take ideas and turn them into action. Don't just create fans, equip leaders.
- @businessbragger: Social Media Tip of the day: Key words play a vital role in the success of how people find you. http://ow.ly/ZZgY
- @BloggingBistro: Social Media Tip of the Day #24 - Treat your blog, Twitter, and Facebook updates as a business: Make sure every... http://bit.ly/4LmQn4
- @StevenAitchison: Social Media Tip - Own your name on every social media site before everyone realises how important social media is
- @leadoptimize: RT @social_smallbiz: #tip Keeping an eye on any mentions of your brand on the web is vital to social media marketing http://bit.ly/8gORmb
- @GrantGannon: Pro tip for corporate social media folks, be careful not to call your followers twerps with a typo when meaning to call them tweeps :)
- @erinannie: Is this a joke?? A social media marketing job for a paper company??
- @mhaworth: Social media is a means to an end - not the end itself. It is a new way of engaging in traditional marketing - a way of getting noticed
- @RobRueLRFH: RT @juliealbaugh: Social Media is all about trust. If people do not trust you they will not do business with you. (via @LeesChicken)
- @Digrafika: New study found 66 percent of respondents will be investing in social media marketing in 2010 - will you? http://tinyurl.com/yghcmag
Monday January 25th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @fredshadian: RT @shanegibson Social Media Tip: "There is no failure only feedback"
- @jbmavrich: @rbohlender too true. the Golden Rule of social media: tweet unto others as you would have others tweet unto you, or you'll get unfollowed.
- @rowenab: Was just given this for corp using social media: 80/20 rule – 80% of tweets about others (sources, articles, links) and other 20% about you.
- @kristinhersant: Rule #10: The real role of social media is retention. People want to talk to people - not a shoe. #sherpaemail
- @ExperienceComm: RT @cowanpkc: To quote @stevemiller " My social media work is seriously hampering my social media participation.". Brilliant. Indeed
- @lolaaudu: #MAR social media creates the relationships which generate business. It's all about them! #quote Terry Murphy
- @mdyoder: RT: @namtrok "The world is still bigger than social media" - Quote from @pkuras at #smart bfast
- @paularheaCISSP: #Quote: "Remember, it's not about selling, but helping people buy," Social Media & Mobile devices help connect prospects w/ information
- @wayne_37: Global social media usage jumped 82 percent over the year, says Nielsen study...http://p.gs/t032s
- @JamieMarsland: Social media stats: 84% – Percent of social network sites with more women than men.
Friday January 22nd
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @KevinSparenberg: RT @MikeHowie: 70 percent of those who are online participate in social media in some form; farmers need 2 b there 2 http://bit.ly/54GtEj
- @GetPaidToday: Market Intelligence: Social media use and what we want to buy: 93 percent of social network users are under 55 yea... http://bit.ly/7o6umP
- @pvesey 62 percent of social network users have household incomes of $40,000 or more, http://ow.ly/Zi0O
- @rcaroman: report: (36 percent) of respondents investing in social media monitoring and analysis tools http://bit.ly/6pHmhl
- @THONGPISUT: 66 percent of 1068 marketing professionals worldwide will be investing in social media marketing (SMM) in 2010.
- @social_smallbiz: #tip Keep an eye on what your competition is doing with social media. Is there anything you can replicate? http://bit.ly/8gORmb
- @smallbusiness20: RT @social_smallbiz: #tip Content is king - the key to social media success is creating great content your audience want to read & share ...
- @Searchmar: Social Media Tip: Tweets are not about links but about followers. On Twitter.com, people "follow" the comments of other Twitter users.
- @jacaldwell: RT @rdeutsch: Social #EmailMarketing Tip 8: 72% of CMO’s to hold social media accountable to revenue goals in 2010. looking @ metrics now.
- @fredshadian: RT @shanegibson Social Media Tip: "There is no failure only feedback"
Thursday January 21st
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @VinoPigro: Who says that only young people loves social media? Seventy percent are ages 30 or older. http://bit.ly/5y2QNY
- @MIrealestate: Congrats @keeleykerrins @cravingspopcorn,Social Media, Sees Growth of 25 Percent http://bit.ly/7CdMur #lovelansing (SM Works)
- @KristyLoper: Fact of the Day: Only 17 percent of Internet users don’t participate in any social media.
- @steelcitym: RT @social_smallbiz #tip Keeping an eye on any mentions of your brand on the web is vital to social media marketing http://bit.ly/8gORmb
- @kimnishida: RT @HowToUseSN social media tip #4: evaluate your social media results on a regular basis, http://short.to/13p2e
- @SMAltitude: #1 Social Media Marketing Tip - "Put other peoples interests, Above your Own" - John Razmus (from his latest Video) http://bit.ly/8oQXpM
- @khuda1: RT @PaulHemingway TV may still rule #Olympics marketing, but sponsors using social media 2 build buzz/get fans involved http://bit.ly/5K0alp
- @BrentLeary: GREAT quote from @comcastcares: "My career will be guided by Customer Service over social media." full post - http://bit.ly/4MTePi . #scrm
- @bestrong: "Social media is just a collection of tools. It's up to us, the people, to make the real impact on our world." -Ben Parr mashable.com #quote
- @sharlyn_lauby: Excellent quote! RT @SBoSM: "Digital media buys online coverage. Social media earns it." #sm4gov
Wednesday January 20th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @gacconsultants: Social Media Tip 3: Thanking Followers on Twitter http://bit.ly/56a6Ks via @julito77
- @SalesDuJour: Social media is a partnership. The vendor provides the medium, it’s up to you to be socially effective. Sales Marketing Tip
- @omconnect: #socialmedia tip: Social media lead generation is about content. Use different media for content & see which types your target market prefer
- @justinflitter: Less Formality, More Personality #CustomerService #tip Social Media for Business #socialmedia
- @PhillipPhakade: RT @russiandiva: Tip: Failing to communicate and participate in social media stops your advancement of trust of your audience
- @MelCarlton: The Golden Rule applies to Social Media too: RT @tweetmeme The “Do Unto Others” Principle of Social Media http://tinyurl.com/ybyaz8t
- @justinflitter: RT @clairecelsi: @MichaelLibbie Rule #1 of social media: Be there because your customers expect you to be there.
- @MarkVogler: Rick says The only way Social Media won't work is to shut down the internet. And you can quote me on that.
- @InsureVancouver: @TheCoolestCool Social Media is like a reverse Mullet... A Party in the front, Business in the back. My fave soc med quote (via @rickrake)
- @CIME4: TIP: Your customers are worldwide, just like the web. Increase your revenue with consumer direct marketing combined with social media.
- @anthonycurtis: Local Marketing Tip: How To Reward Your Customers for Local Social Word-of-Mouth Activity http://goo.gl/fb/13KC
Tuesday January 19th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @ordoroteam: RT @EcommerceBoy: The PEC Review: The Social Media Marketing Book: Some 70 percent of shoppers trust consumer opinions posted online... ...
- @simMENTORS: Trust is a huge factor in social engagement. Understand that social media marketing is most effective when users in the community know you.
- @CalebDonegan: Social media allows businesses to build trust through communication http://bit.ly/5tc9vC (via @VHenderson3)
- @abonde: social marketing tip-o-the-day: the big payoff for customer communities isn’t awareness (or service), it’s product ideas + innovation
- @dannydevriendt: Social media grows up, cuts its hair, gets a job http://bit.ly/7efFFI (via RT @jodykoehler) #pnid
- @bobbiandmike As a society we have become so attached to social media that when we should be enjoying life we're instead telling everyone about it.
- @pablokzk: Tip of the Day....Put your family and friends on a separate social network than that of your co-workers.
- @cyberdybner: Social media blurs the line between work and private life. Is this just a phase? Will the line be redrawn when social media usage matures?
- @stanleytang: Be transparent and authentic - not just social media but in life too
- @StuckinThird: RT @vernieman: Today's lesson: Never ever, ever, ever diss the social media crowd. Power to the People! #yorais
Monday January 18th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @kknapp: RT @SBoSM Engagement rule No. 1: Thou shalt make it easy: http://ow.ly/WRbh. Intersting article for Social Media Users.
- @my_fun_time: My new quote: Twitter is the tapestry of all of us. It isn't social media, it is social make up.
- @IcebergMktg: "SOCIAL MEDIA puts the 'Public' into PR & the 'Market' into Marketing" - Chris Brogan #quote
- @BrentNelsen: Quote of the day: "social media isn't about getting the message out, its about getting the message in." Trey Pennington. #sctweets
- @divinemisswhite: RT @RazChorev: Quote: "Sit on my Facebook and I'll whack you up the Twitter. " Social media guru http://bit.ly/gcr1y (@dmscott ) Via @Di ...
- simongoh: 35.7 percent of companies say Twitter most effective social media tool http://bit.ly/73fUsJ (via @MackCollier)
- @joinphp: Are you socialized yet ? we are Socializing Businesses by Humanizing Social Media Strategies.http://www.kloudsocial.com// ,Thanks to trust usa
- @The_PG_Project: Leveraging social media to drive positive word of mouth. TIP: Give your customers something to tweet about. New post http://bit.ly/5sjiay
- @sharonmostyn: RT @pamcamp: RT @carlrez: Simple statement but very true "The key to social media is being social" - Jeremy Palmer #asw10
- @pvesey By 2013, mobile phones will overtake PCs as the most common Web access device worldwide. http://ow.ly/XwWu
Friday January 15th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @simongoh: 35.7 percent of companies say Twitter most effective social media tool http://bit.ly/73fUsJ (via @MackCollier)
- @Law_Pundit: RT @Ginaschreck: Social Media tip: Promote OTHER PEOPLE! (period...enough said...really...its not ALWAYS about you!)
- @cbreecopy: Tip: Social media strategy is not one-size-fits-all. Assess your needs and use only the media that will benefit you most. #socialmedia
- @Ginaschreck: Social Media Tip:SHARE GREAT INFO- dont worry that someone will STEAL your content (they already have it from Google you goof)
- @social_smallbiz: #tip Social media is not a quick win You need to put in the effort to build up a lasting presence http://bit.ly/8U2NY6 from @ollieandforbes q
- @maltaee: Sales Tip: “Business owners don’t recognize how much of social media is customer service.” ~ @garyvee
- @cliqology: Nice quote from @Jezmond: You can buy attention(advertising), beg for attention(PR) bug people's attention (sales) Or earn it (social media)
- @shanegibson: Social Media Tip: Leadership is about vision and influence. Those with a vision bigger than themselves will have the most influence.
- @shanegibson: Social Media Tip: Build enough trust and no call will ever be a cold call. #branding #relationships #value
- @MichaelMahlberg: RT @deadprogram: My rules for social media: find something cool=tweet it, learned something cool=blog it, mastered something cool=present it
Thursday January 14th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @ewebsmart: Tip! Social media is about creativity and personality. Big marketing bucks aren't needed if you can integrate these into your strategy!
- @FaberHoods: Nice tip from @ProsperbyDesign Social Media TIP: Power is in your list, your loyalty and your care and feeding of them.
- @DianaEnnen: RT @buckeyeva: Social Media Tip: build real relationships AROUND your social media marketing, not in place of it. (You're on a roll!)
- @attentio: Rule for social media: You can't manage what you can't measure http://wimbis.com/?15O
- @andrewbadera: Rule: if you follow me without starting a convo and your bio says "social media guru" (or expert) I will report you for spam.
- @IsraelRF: 5 Social Media Secrets for 2010: 1. Pay Attention to the Metrics 2. Scale Good Habits 3. Have Rules, But Trust People
- @spencervt: If you don't trust your agents to be on social media why do you trust them to work for you? #icny
- @abelniak: great quote:"Social media never ends,and brands that consider embarking [on this] must be mindful of that commitment." http://bit.ly/7PnWDA
- @pvesey If content is king, then conversion is queen @bizzuka
- @ollieandforbes: RT @social_smallbiz: #tip Social media is not a quick win You need to put in the effort to build up a lasting presence http://bit.ly/8U2
Wednesday January 13th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @davidreske: RT @Millennium Tip for entrepreneurs - social media a mindset, not a tactic. Read more! http://bit.ly/88lJ1p
- @BloggingBistro: Social Media Tip of the Day #12 – Blog categories are a table of contents in which you index topical articles.... http://bit.ly/8XmDye
- @HillsofAfrica: RT @ProsperbyDesign Social Media TIP: Keep it consistent and persistent, THIS is the bran in your marketing plan!
- @Ncavarra: RT @sbosm Getting your small business started w/ social media - Tip - Everyone @ the company can and should join in! http://bit.ly/8h8unW
- @karenjpa: RT @CanDoCanBe: Biz Tip: If u use social media tools like Twitter, stop lurking. Join the conversation. That's when it really starts 2 work.
- @steveplunkett: Today's Social Media Tip: if you have to bash people to be heard, then you are constantly heard to be bashing people.
- @LinkedInExpert: @CertifiedSM Hi - The Source for the "only 9% of companies are NOT using social media" quote is Brian Solis: http://bit.ly/8SMyMr
- @jaybaer: 1. @treypennington Your favorite quote is "You Gotta Be, Before You Do". Seems like there are social media implications there? #twt20
- @asociallife: Six words you'll hear a lot in 2010 in relation to social media. Mobile, Location, Transparency, Measurment, ROI and Privacy.
- @Discover: 32% small business owners using social media say biggest benefit is “getting new business leads.” http://bit.ly/8uS4bt
Tuesday January 12th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @momtohanna: RT @lynnterry: Social Media Tip for Speakers: Talk slow enough for fast typers to tweet-quote your highlights ;)
- carolyn925: By the time books on social media are printed and available, they are already out of date. #tip
- @lynnterry: First rule of social media communication: define your audience. Know your target market. #socialfresh @jasonfalls <--Amen
- suzboop: Difference btw community and social media: social media is a technology, community is what u do with it.(creating trust) #ocrt #octribe #fb
- @KPFierce: rule of thumb for social media: the less you say is more if you dont have a clue of whats going on.
- @TweepleBytes If you are listening, you will hear when someone says something that begs your attention via @WebWorkerDaily
- @TweepleBytes VALUE is subjective, but once you have listened, you will be able to discern what is valuable to any given conversation
- hillorn: Communicating with your customers must be top priority to succed in social media, e.g. from Starbucks via@joinsimon http://bit.ly/4RWk3Y
- @LWTweet: if your intent is to sell and sell alone, you will fail at social media @jasonfalls #sofresh You must care! - Laura Hicks
- @pvesey Did U Know ->The #2 largest search engine in the world is YouTube
Monday January 11th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- chrisgomedia: The trick with social media marketing? Listen before you speak.
- @pvesey Tweeple-Bytes Rule: Nobody cares about your product (except you). People care about themselves
- ezcomputerhelp: Social media, mobile devices pack essential wallop: In fact, 34 percent of females reported that using social m(edia) http://bit.ly/6XEomO
- @chrisbrowntv: WOW! 99 percent -- expect to maintain or increase social media spending in 2010. http://bit.ly/6Arfhb
- @ProsperbyDesign: Social Media TIP: Do you have a compelling message, pain is more engaging than pleasure.
- @ProsperbyDesign: Social Media TIP: Be yourself, go big, live large. Look at @garyvee, @marismith @denisewakeman >PurposePassion&Power!
- jayincalgary: RT @manishc "Social Media tip: People want to connect with people.Use your own pic on your profile."> yes!!
- nickJbarrett: Interesting quote by Facebook founder Mark Zuckerberg on privacy " Public is the new 'Social Norm' " facebook www social media
- SeeboldMarCom: Transparency in social media is key. Tell your fans/followers what your objective is, why, + how they can help, then let them carry the msg
- JCSladcik: Small business social media formula: tweet-blog-call...tweet-blog-email...tweet-meet-retweet...tweet-meet-google...tweet-blog-call...repeat.
Friday January 8th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @raymondpirouz: Social media is about demonstrating one's generosity; fallibility; mediocrity; complexity; emotionality; spirituality -- humanity. Be real.
- @jonlan: @JustinLevy: I am more likely to buy from a company that has executives out front on social media. This builds trust. #CES
- shanegibson: Social Media Tip: Be the flame not the moth. Zaaappp!!
- coachbethb: Ali Brown Tip #1: stick w/freebies info sharing on social media & limit selling directly. People buy fr people they know/like/trust.
- @davepeckens: Perfect. Love it! @digitalvision sets the social media rule: Only check-in where you might actually want people to meet you.
- @BCuban The rule for Social Media Experts is the same as Navy Seals. If you are one, you would never say you are.
- @pvesey Tweeple-Bytes : By 2010 Gen Y will outnumber Baby Boomers and 96% of Gen Y have joined a social network
- tomcunniff: RT @FreshPie: 92 percent of 18-34 yr olds have social media profile. #CES
- matthewfranks: Social media for business - it’s a matter of leveraging the inherent trust consumers have in each other
- pointitcory: @pointit_nick "We learn by doing." Put another way, if you tweet it, they will read. My Social Media Strategy is to be social. Simple.
Thursday January 7th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @pvesy Universal McCann reports that 77% of all active internet users regularly read blogs http://ow.ly/T90y
- @optify: Social media marketing: no guarantees! Main challenges: build trust, and scalability. http://bit.ly/5KNs3S
- @debbielaskeymba: @theprschool Great branding tip: first rule for avatars and bios is to stay consistent across all social media platforms.
- @TonightWeParty: Twitter tip: stop trying to sell me on your social media skills. No one cares.
- @pvesey Simplest Social Media Rule is learning (if necessary) how to respect people first-thats it - via http://ow.ly/TgGf
- @TishWine: Fortunately, social media is helping sort out the disngenuous from the genuine. SM is going to improve the 2010 winescape greatly.
- @DigitalRoyalty: Love the chatter about Vanity Fair article. I agree with many points. Beauty of social media is everyone has a voice.
- @bubblybubble: The 3 rules for social media 1.Don't be rude 2. Don't be boring 3. Give to get
- ArmanArami: Survey shows an average social media marketing budget increase of 57% in 2010. http://bit.ly/8gp3lG
- @georgedearing: "Don’t over-promise things that social media tools can't deliver. You’ll fail & you’ll make the rest of us look bad." http://ff.im/-dUtuR
Wednesday January 6th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @pvesey social media networking is a life skill to learn
- Qjfmpresents: "Authenticity" and "trust" are two key ingredients in Social Media. Translation: Keep it real, and don't fake the funk :)
- @C3CreateConnect: I totally agree with: "All the brilliant social media marketing in the world won't make up for a second rate product."- Joe Calloway
- @cargillcreative: In social media, trust comes to those who earn it by demonstrating honesty and loyalty and living up to their word.
- JohnMallen: No 1 Rule from Steve Rubel's rules for social marketing- Listening - makes great sense. Still think prime value in all this is learning.
- shanegibson: Social Media Tip: Social media is a bridge not a wall. Use it as a reason to connect in person not to replace in-person contact.
- royatkinson: @Deaulivery 40 years ago, social media was the small-town newspaper and the chat over the fence; 10 yrs. ago, a chat room. It will evolve.
- @pvesey 64% of marketers are using social media for 5 hours or more each week http://ow.ly/T8Yt
- @pvesey if you were paid $1 for every time an article was posted on Wikipedia, you would earn $156.23 per hour http://ow.ly/T8ZT
- @pvesey Flickr now hosts more than 3.6 billion user images http://ow.ly/T90y
Tuesday January 5th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @chuck: Marketing tip: social media is word of mouth online
- @lolaaudu Social Media is not so much about what you do, but rather about what your customers do to you Hmmm...#vrebc, #quote
- @mjayliebs: "To be successful, you need to shift your mindset from social media to social strategy," Mikolaj Jan Piskorski, HBS http://ow.ly/SMGq
- @derekbruff: Went to barnes & noble to check out #backchannelbook. Apparently marketing is all abt social media these days.
- @desireeadaway: Our greatest sources of happiness come from our social relationships not from our stuff.I include my social media relationships in that list
- @askTaylorMedia: Social Media... You Are What You Read http://ow.ly/16gBRw
- @heathernasif: RT @SocialMedia411: Social Media is the New Super Bowl - Pepsi Refresh and What It Means to Marketers (Forrester): http://bit.ly/6xzDp4
- @FplusP: RT @bigfuel: Studies show women are using social media to drive everything from social exchanges to transactions. http://bit.ly/6Ejg9K
- @binterest: RT @LXLEE: Twitter Tip: Engage, engage, engage. That’s the ‘social’ part of social media.
- @PaulatCirkle: #quote: "Stop worrying about social media ROI & just do it. What's the ROI of putting your pants on in the morning?" http://bit.ly/4GkywY
Monday January 4th
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- AlistairGraham: Social media sites including Facebook, Twitter influenced 28 percent of U.S. holiday shoppers in gift-buying decisions http://bit.ly/4qcuja
- lilymaggi: Social Media Use In Business Up Significantly: Forty-three percent of the 2009 Inc. 500 reported social media http://bit.ly/7NrvFk
- johninsf: RT @felicelam: Remember, social media marketing is not supposed to sell, it is supposed to influence. @robertomazzoni
- Ian_S_Campbell: 2010 - The Year of Personalization. Trust is key to building relationships in social media. http://bit.ly/89Igx6
- facebookista: Social media, at least in part is a trust economy
- @pvesey Social media tip: Quit waiting for the water to be perfect before you get in! via @AmberCadabra
- @Jameethewriter: When creating your social media campaign, start simple with Twitter, Facebook and LinkedIn. Learn them well, then add.
- @icantinternet: RT @BradBurton: Key to blogging, social media, business... is be yourself, if people don't like you for being yourself. NEXT.
- @waltjurgen: It's becoming increasingly clear, social media is not a passing phase.
- @waltjurgen: Resistance & disbelief – these are the real reactions of many companies confronted with the seemingly unstoppable rise of social media.
Thursday December 31st
Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
- @BobBurg: RT @TheRiseToTheTop: Social Media doesn't fix bad business, it amplifies it. There are no magic bullets in marketing.
- @deakaz: Want the secret of "social media" ? ..... Create great, original content and be yourself. Its all about engaging!
- @dawntrenee: Social Media Tip: Social Media Marketing is ever changing - you must grow and learn with it.
- @ricksammon: Social media takes up a lot of time. Tip: Don't let social media make you anti-social :-) After all: Media is not social, people are! :-)
- @lindyasimus: Tip: Make sure our birthdate is NOT on your social media profiles, unless you really want to encouage identity fraud. http://bit.ly/75jPVK
- @cousteauj: Social Media Revolution?" People die in revolutions. How about Marketing and Customer Experience Evolution?
- @justinrfrench: gr8 quote by @charleneli Mistakes in social media are inevitable, after all, you’re building relationships and what relationship is perfect?
- @greg_a_elliott: "I am NOT a Social Media Expert. I am a human being." ~Gregory Alan Elliott #quote #socmed #socialmedia #human #life
- @BbeS: Holiday Online Sales Up 5 Percent for 2009 – Social Media Key Factor http://bit.ly/8n66Wr
- @pvesey Social media usage on up: 75 percent of Inc. 500 companies consider themselves to be very familiar with social networking http://ow.ly/Rkse
Wednesday December 30th
- @dukkytweets: "The goal of social media is to make big companies act like small ones." Great quote from @jaybaer http://bit.ly/82iPQX
- @RasoirJ: #quote of day: "There are no #holidays in social #media." RasoirJ
- @yougottacall: Loyalty, trust & priorities - http://twitpic.com/mlpvb - the starting point for social media marketing
- @kimfox: In 2009, 80 percent of Congress signed up for YT channels. (YouTube) From: Republican Politicians Make A Social Media Push: http://bit.ly/5quZVB
- @rogersikes: Social media has a huge 2009 by getting old. 514 percent growth in social networking for ages 55+ http://ow.ly/Qxk6
- @gokmenkarasu: Quote of the day: "Social marketing works best when it's earned, not paid for" - @GeoffRamsey
- @copywriterinuae: #SocialMedia Tip: Save time. Integrate your social media updates into one app like Ping.fm
- @FxNxRl: Social Media marketing tip of the day: don't bulls##t, odds you will be called on it are very high.
- @SEOxpert: #social #marketing #Tip - Be fun and be clever in your marketing to a sensitive crowd with a voice.
- @SalesDuJour: Social networking is older than technology and will outlive the internet. Be social and network wherever you are. #Sales #Marketing #Tip
Tuesday December 29th
- @phelo: There are 15,740 Social Media Experts on Twitter http://buzzer.ucd.ie/?u=2VCbc2
- @pvesey Twitter TIP #3. Be Personable, Not Personal http://ow.ly/qYtv Affiliate Network Marketing
- @TheCoolestCool: Successful social media marketing is 80% strategy and 20% technology - http://ow.ly/Qr5Z
- @twittinvestor: Social media works because of trust - http://ow.ly/QcxA via @PRwise
- @dferrari Isn't it funny how social media has come full circle all the way back to Dale Carnegie? #journchat
- @maltaee: "Social Media is about conversations, and the best communicators start as the best listeners." ~ @briansolis
- sonikmedia: If you want to influence Social Media, you need know what's being said. www.sonikmedia.com
- @HenryStradford: Conservation People!!! > RT @ricksammon: Social Media Quote of the Day: The conservation is happening - with our without you.
- @allanschoenberg: Q8 remember that social media is not a silver bullet - it needs to tie into your brand/strategy #journchat
- @briansolis Money doesn't grow on trees, but it does grow on "tweets" http://bit.ly/6vys3W
Monday December 28th
- @BMasterminds: Tip #1 Treat social & business media like you're meeting someone 4 the first time. Don't bombard with info & links how can I be of help?
- @siftgroups: 24th tip from our advent calendar,24 tips for a social media Christma's; - Don’t dominate the conversation - http://ow.ly/NjBA
- @christianalva: Social media twitter tip: Why are you following me if A - you dont talk to me and/or B - you dont distribute my content. Build relationship!
- @truant: Social media is no different, the difference is the man who is using it.
- @shanegibson: Social Media Tip: The best medium is the one your customer likes, use multiple media.
- @shanegibson: Social Media Tip: There will be platforms you visit and platforms you call home. Make sure you own your home.
- @ronendanc: first rule of social media marketing: Ask not what your followers can do for you; ask what you can do for your followers.
- @nadav2010: Twitter’s 1,928 Percent Growth and Other Notable Social Media Stats http://bit.ly/6y4ED4
- @thenetworkhub: 90 percent of Chinese broadband users use social media, compared to 76 percent in the United States http://ow.ly/Q2Mn
- @sleepysteph: strategy first, social media tools later http://tinyurl.com/l8t7rn
Thursday December 24th
- @ARDELLd: Social media influenced 28 percent of U.S. holiday shoppers in gift-buying decisions this year http://bit.ly/4mMUP1
- @Brandyourself: BY TIP: Social media is a TOOL not a solution. It needs to be used correctly and strategically and its not for everybody
- @toekneestuck: Tip of the day for companies: Be a social company, not a social media marketer /@adage
- @shanegibson: SM Tip: Many people will quit, shun and criticize social media marketing when they realize it's actually about leadership.
- @nancymyrland: & Social Media sells trust! RT @heyclay: We say in my classes that TV sells eyeballs and radio sells ears.
- @inpressulum: Social Media: Engagement is a privilege. Trust and loyalty are the rewards. (via @mobilefriend)
- @DarthGarry After reading tons of advice on how to rock at social media this year, my strategy is pretty simple: Be myself and have fun.
- @ducttape: Social media is not so much a tool as it is a behavior.As such it will permeate the whole of the business-not simply marketing
- @kristy: Social media marketing explained in 61 words http://bit.ly/4WCLlw by @dmscott (via @RBeale)
You can buy attention (advertising)
You can beg for attention from the media (PR)You can bug people one at a time to get attention (sales)
Or you can earn attention by creating something interesting and valuable and then publishing it online for free: a YouTube video, a blog, a research report, photos, a Twitter stream, an ebook, a Facebook page.
Wednesday December 23rd
- @RSSirteubal: Weber Shandwick Social Impact Survey Finds 88 Percent of Nonprofits Experimenting with Social Media: http://bit.ly/5PKG3P
- @next247: YouTube Is the Top Social Media Innovation of the Decade: As the decade draws to a close, there’s at least one .. http://bit.ly/7lwVeI
- @stunmedia: In 2009, Netbook Shipments Grew 103%, Revenues Up 72% Year Over Year http://tinyurl.com/yzh7j75 - Social Media Marketing News, Stun Media
- @acclamatio: "In an era of social media, the table-stakes of branding are honesty, openness, and transparency.":Death of a Salesman- http://ow.ly/Nlym
- @alexdcRx: Over 80M US adults use social media for health-related issues http://bit.ly/4OXshL via @fahlgren
- @THEMARK200: Dell Rides Twitter to $6.5 Million in Sales http://bit.ly/5KejvL Your business should be calling Chris Voss for Social Media Campaigns.
- @shanegibson: Social Media Tip: If you keep changing your message you will keep starting over. Experimenting with your strategic brand is not good.
- @JenofallTrades: Social Media is only as effective as the user. Just like a broom is only as good as the sweeper. Use it wisely.
- @SocialNetDaily: Social Media: Simplicity Trumps Most Other Emotions http://ow.ly/OGan
- @SocialMediaHut: Social Media Marketing Strategy Simplified: Stop Thinking Blog, Start Thinking Value http://twa.lk/CRzIr
- @wordsdonewrite: Ad spending on social networks in the U.S. will increase 7% to $1.3 billion next year. http://tinyurl.com/yc55j3t
Tuesday December 22rd
Tweeple bytes - The First Rule in Social Media Marketing
- @jaculynn: The first rule of selling social media: listen http://ow.ly/OrXT
- @Airbrush_Makeup: Number 1 rule of Social Media Marketing: Provide Value First, Self Promotion Second.
- @PennDragonArt: RT @MileHighFan: Twitter Social Media Rule #1 - "Not everybody is going to like you. Get over it."
- @jenn: Jenn's social media rule #1: Do. Learn. Do not pay to learn.
- @eMarketer 78% of US marketing managers increased social media budgets June to Aug 2009 via @KingFishMedia @5691gerg
- @sheconomy 81% of all marketers indicated that their social media efforts have generated exposure for their businesses.
- @MediaPost: analysts predict social media will become a strategic part of marketing efforts next year. http://ow.ly/OnbT
- @kaseynicole in the world of social media - one tweet lasts like 2 miliseconds. take a deep breath and just keep on keepin's; on! :)
- @Activ8Inc: 84% of marketers integrating social media into their email campagins next year http://ow.ly/OpTw
- @danschawbel: REPORT: 66% of CMO's to increase social media budget for 2010! http://tinyurl.com/y8kx6js
- @mkokc: Social media phrase of the day: Trust Osmosis
- @martinbrossman: Before Marketing their was Social Media: people relating, building trust and asking each others for advice (quote inspired @roblaughter )
- @ksablan: Tables turn? In 2010, "Consumers will use Social Media to exert more influence over marketing and business decisions" > http://bit.ly/7PP5OO
- @CarlNatale: Branding over breakfast - Social media is one of the greatest tools entrepreneurs have to promote the brand of you.... http://ow.ly/16bT8d
Monday December 21st
- @sajja: RT @ARDELLd: Social media influenced 28 percent of U.S. holiday shoppers in gift-buying decisions this year http://bit.ly/4mMUP1
- @turnsocial: 91 percent of the Inc. 500 are now using at least one social media tool - http://bit.ly/4t4Lyo (Twitter > Blogs?)
- @HypewriterUK: Social Media: Facebook Now Consumes 5 Percent of Our Collective Internet Time: Facebook’s already the Internet’... http://bit.ly/4N24lL
- DiscoveryCG: did you know that in 2009, 66 percent of marketers used social media in some form? http://bit.ly/6p8bx7
- @ninjadoug: @stevelatham 8 percent of social media users are 65+ (same as teens) #healthcare #marketing #socialmedia
- @KloudSocial: While 14% People Trust Ads, 76% of People trust consumer recommendations. Interested in profiting from social media? Tr ...
- @melyt: Study from U of Massachusetts, Dartmouth, 43% of the business respondents said social media is "very important" to their marketing strategy
- @caroltroy: The impact of social media and bloggers has become incredible. The reach to targeted audiences and influencers sees 40 percent increase.
