The First Lesson in Social Media Marketing

To have the mindset that the understanding and practice of core fundamentials will drive your business more than any system, gadget or gimmick -- your customers trust your sound business judgement and spread the word

Weekly Review Social Media and Small Business (Jan 30th)

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Technology and the Consumer
Here are a few charts  by eMarketers.com that amplify what problems U can solve for your your techno social media audience. Build your online community by catering to these needs......Communication, Information, Education, Saving Time,Shopping, Saving Money...You can do that!   Below are two more charts from eMarters.com that show the demographics of your online community and the shopping malls ( social site) they frequent.

















Location based social media
I live in relatively small (100,000) tourist town (Temecula, California) that has 20 million people within a 90 mile radius....   location based social media may allow local small business to cater customers before they arrive in your store... much like this scenario by Dave Evans.  
In the latest "check-in" applications, data left by prior consumers is tapped when someone "checks in." By telling you what's around, who else is nearby, or what's good here these services provide information that can inform the decisions your customers are going to make in the next 30 seconds: by accessing tips left by prior visitors when they "check in" at your store or in your part of town they can instantly access a whole new set of relevant comments.
For example, checking in at a new location may bring up information about a nearby swank lounge along with some recommendations on which cocktails others have enjoyed. That's pretty cool from both the bar owner and tippler's perspectives: without a recommendation, most people tend to order the same cocktail everywhere (for me, it's a Manhattan, straight up.) That's a lost opportunity to educate or differentiate. After all, most people love trying new cocktails, but only rarely do. Way too many bartenders, when asked by a customer, "What's your favorite cocktail," respond with either "Miller Light" or "I don't have one." Neither of these is the right answer, and location-based tips left by those who actually do have a suggestion are really helpful in this context. Barkeeps, location-based services are a potential moneymaker for you!


Dodgeball co-founder Dennis Crowley's new application, Foursquare (available currently for the Android, iPhone, and BlackBerry) has a very simple, mobile interface, and a very cool game-based mode of use. Click the application open, and it instantly locates you, anywhere in the world where 2G or 3G data services are available. It shows you who is nearby along with what's nearby based on the venues others have added. Even better, it provides recommendations about these places: "Order the molten brownie -- for two!" or "Nick makes a great Aviation." It sounds trivial, but trust me on this: when you're looking for something new or wondering which of your friends is already at the show or any other similar social questions, services like Foursquare, Gowalla, and Loopt that combine check-in and location with recent historical comments are the answer.


5 short social media lessons
Terry Starbucker gives Small Business leaders social media 5 lessons that match 3 Tweeple-Bytes today.
@mhaworth: Social media is a means to an end - not the end itself. It is a new way of engaging in traditional marketing - a way of getting noticed
@RobRueLRFH: RT @juliealbaugh: Social Media is all about trust. If people do not trust you they will not do business with you. (via @LeesChicken)
@Digrafika: New study found 66 percent of respondents will be investing in social media marketing in 2010 - will you?  http://tinyurl.com/yghcmag  
  1. Social Media has certainly hit a state of pervasiveness, so you better do something. Don't be in denial, its happening right now!
  2. Social Media isn’t a panacea. This wont fix a bad business model- sorry!
  3. Social Media will require you to address its usage among your employees. Its addictive!
  4. Social Media has its own language protocol, and “company-speak” isn’t one of them . Just be real!
  5. Social Media demands truth, and usually gets it. The sentence can be extreme if caught lying

Social media 10 stages and 3 voices
Vanessa Dimauro  asks "..what is the most appropriate Twitter Voice for the company. There are many compelling voices on Twitter - personas, companies, experts sharers. Some focus on connecting and others serve as information channels. Most successful twitter business voices are both consistent, persistent, and useful to the audience in some way. " Consider the following 3: 
  1. Product-Centric Voice. In this strategy, the business humanizes the corporate voice by giving an identity to the channel
  2. The Voice of the CEO The Voice of the CEO often blends personal and professional information in the twitter stream.
  3. Customer Care Online Voice. Companies can often be more responsive to their users and buyers in a 24X7 environment
Now determine how you want to apply your new found persona within these 10 stages of social media as articulated by Brian Solis
  1. Observe and Report
  2. Setting the Stage + Dress Rehearsal
  3. Socializing Media
  4. Finding a Voice and a Sense of Purpose
  5. Putting Words into Action
  6. Humanizing the Brand and Defining the Experience
  7. Community
  8. Social Darwinism
  9. The Socialization of Business Processes
  10. Business Performance Metrics
The thing about new media is that it’s always new and as such, these stages represent a moment in time. They will continue to change, augment, and expand as new technologies, experiences, and innovations are introduced to those champions who can effectively integrate and learn from experimentation and assessment.
In the end, Social media is privilege and with it, we learn just one more piece of how to run a more meaningful and relevant business

Weekly Review Social Media and Small Business (Jan 23rd)

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Your POD social media experience
Lisa Barone states that standing head and shoulders above the social media masses comes down to the experience you are creating.  Its about what "..customers will remember, want to talk about and remain loyal to." Your POD experience does propels you in two ways:  first, First, "it creates a story around your brand for your customers to share." Second, it "...helps foster a sense of community with your brand and gives customers a reason to keep coming back."

Lisa has a list on how a POD experience is created:
  1. By playing on emotion and making interactions as personal as possiblePrice
  2. By nurturing the values that YOU stand for.
  3. Being interesting. Doing the same as everyone else doesn’t create an experience, it creates a ‘me too’
  4. Knowing what’s important to your customer and finding the intersection in your brand.
  5. Finding ways to become part of their daily life
  6. Communication – communicating with them in an ongoing conversation
  7. Giving customers something to take with them, even if it’s just a smile


    4 P's  4 C's
    Paul Dunay reminds of the 4 P's of Traditional marketing that were "...created mainly to describe the ideal “marketing mix”. The term “marketing mix” became popularized after Neil H. Borden published his 1964 article, Concept of the Marketing Mix."
    1. Product
    2. Price
    3. Place
    4. Promotion
    With today's social media, consider the 4 C's as described by Paul...
    1. Content – the creation of a steady stream of engaging content
    2. Connection – connecting with the audience you wish to attract
    3. Communication – communicating with them in an ongoing conversation
    4. Conversion – and then converting them at the illusive moment of need


      Small Business listens to Big Business
      Stephen Pritchard is talking about  the social experiences and directions (BIG business) Dell and IBM are paving for small business --- mostly because they have the money. 
      • Social media outreach today is a natural extension of the way we started to interact with the internet when we started the Dell brand,” says Manish Mehta, vice-president for social media and community at Dell
      • The first thing we set out to understand is relevance. Next is the authority and influence [of the writer]
      • the key to engaging successfully with social media – rather than antagonising its users – is to listen first and participate second
      • In 2006, we recognised the need to listen to all of the conversations happening in the blogosphere. If you now look at our reach on Twitter and Facebook, we are trying to embed social media in the fabric of how we do business
      • Your post might only have a few comments on it, but if behind you there are thousands of followers and those followers post thousands of times, the effect will be much greater
      • But often the power of the network itself does most of the work. We can highlight the deals – but often we don’t need to

      Ur Twitter Marketing Style


      Jason Falls doesn't suggest a right or wrong way and I am posting this so that you have examples for whatever style fits you right now.
      • The Conversationalist
      • Have a reason to be on Twitter but prefer the daily chit-chat vs talking to a niche community
        Genuine but less direct
        Follow: @Geekmommy @AmberCadabra @shashib @unitedlinen
      • The Conversational Marketer
        Having a more obvious reason for being on Twitter -- with a stated purpose or objective
        Regularly offers promotional items but will participate in daily conversation
        Follow:
        @delloutlet @meijer @briansolis @mcdonalds (some heavy hitter here)
      • The Salesman
        Using social media to promote greater than 50% of the time
        Sell First, Engage Second
        Follow:
        @jcpenny @phoenixsuns @chrysler @newyorker
      • The Spammer Broadcaster
        Based on self promoting streams not criticism w/o participating in conversation

        Follow: @nbc @raffbreck @tide @usweekly

      Weekly Review Social Media and Small Business (Jan16th)

      Click here to receive a weekly review of social media for small business and entrepreneurs by email 
      Small Business Marketing
      According to Steven Spencer the consumer is living at a time where business is providing a seemingly unlimited amount of choices. Iconic brands have tried to push a choice upon us ..."Coke gives you with/without caffeine and with/without sugar . Ford and Chevy have nearly gone out of business by trying to offer too many choices, or more correctly, dictating what the consumer should choose. Bud gives you regular or lite. McDonalds is about the burger. These companies have used massive advertising to direct the consumer choice to their pre-determined, limited set of options."  Empowering today's consumer, social media is providing options that just did not exist with traditional "OLD SCHOOL' marketing.  "the older model had a marketing organization pre-determining a consumer’s choice through some form of market research and then marketing the heck out of those choices. Now, companies give the illusion of unlimited choices, monitor and track the actual choices that are made and then capitalize on those choices and utilize more subtle earns to influence those choices. Marketing is marketing. The techniques evolve, but the goals remain the same. Buy my product or service and not the other guys."

      Small Business vs Social Media -- Game Plan
      John Seroka says "Think about the last time you attended a major sporting event, such as a professional basketball game. One connection—an interest in how the team’s players will perform that day—brought you and thousands of people together. The idea of a shared connection helps explain why social media is now a dynamic marketing force for businesses."
      • First, you need to be a starter
      • Get into the game - Now would be great!
        Practice your communication skills and stay consistent
        Remember, one day doesn't make the season! or It takes that first step to complete a 26.2 mile marathon or U tell me the metaphor / simile
      • The Game Plan
        Identify your purpose, know your audience - Connect, Engage, and Share
        Blogs - Provide value and build a community
        Avoid sales pitching - Just don't do it
        Know the tools available - I use hootsuite daily
      • The Arena - the differences between the two
        Facebook
        Twitter

      Small Business Twitter
      Lisa always has a great article and today she describes a typical  conversation. "A small business owner comes to us looking for help promoting his or her business. We suggest using Twitter as a way to find new leads, build relationships and as an overall way to cost effectively market their business. The small business owner then turns around, tilts their head and responds, “Twitter? What can Twitter do for me?” ."  Well let me give us some ideas...
      • Build Credibility
      • Answer common customer questions
        Tweet often to keep your brand in customer’s top of mind
        Be the one to break the news in your industry
      • Market Your Business
      • Talk about company culture and values
        Hold contests
        Let people know the events your company will be attending this year
      • Grow Ears
      • Track conversations about your brand for online reputation management
        See how your competitors are interacting with customers
        Ask people for their opinions. Listen to them
      • Grow Your Online Network
      • Use relationship building instead of cold calls and cheesy flyers
        Host weekly Twitter chats to bring your community together and meet new folks
        Use Twitter search to find relevant conversations you can jump into
      • Grow Your Offline Network
      • Hold tweetups and introduce your community members in real life
        Tweet about products just arriving or hot food coming out of the oven
        Ask Twitter followers to leave testimonials on your site
      • Have Fun
      • Use it as your office watercooler if you work from home
        Make friendships, not just professional relationships.
        Find content that inspires and motivates you

      Small Business Jumping Ahead of Competition
      Looking for Super and Simple Social media opportunities for Small Business?  Pete Cashmore has 4 great ideas!

      1. Get The Local Advantage
      2. Foursquare, for instance, enables venues to provide special offers to users who "check in" to your business often.
      3. Engage Your Critics-
        2009 was truly the death of screwing the consumer
      4. Co-Create
      5. Who knows more about what your business should do in 2010 than your customers, partners and suppliers? Finding ways to bring their knowledge and expertise to bear on your decisions can be a major competitive advantage ... if it's done right (...checkout "My Starbucks Idea" site.)
      6. Collaborate
      7. There's no excuse...Try Google Docs or Basecamp

      Weekly Review Social Media and Small Business (Jan9th)

      Click here to receive a weekly review of social media for small business and Entrepreneurs in your Inbox
      Small Business Thinking with Our Outside Voice
      How does your perspective match with these voices? read all 75 here
      1. Katja Presnal - @katjapresnal
        “The key to Twitter success is realizing it is all about community; and by supporting and helping others in your community makes your community to grow and prosper, including your own business.”
      2. Melissa Garcia - @ConsumerQueen
        “Make sure you are using the ‘Social’ part of Twitter! Don't just advertise, Engage with your followers! Make sure you follow the same advice you tweet out. People are watching you. Give yourself a personality on twitter!”
      3. Jyl Johnson Pattee - @jylmomIF and @momitforward
        “1) Be authentic and open. Open meaning opening yourself up to the possibility of lots and lots of friends, advice, information, news, fun, and opportunities. 2) Build friendships and/or business relationships. Take it one step further by converting those online relationships into offline friendships. Nothing like meeting someone on Twitter one week and having lunch with them the following week! And more than anything, 3) Do something positive with the space to help make it a safe, fun, trusting, and amazing community: Participate or host a fundraiser, share positive comments about others, retweet, reach out to Twitter newbies, offer tips or information, etc.”
      4. Barb Likos - @chaotic_barb
        “Twitter is all about making connections. You wouldn't stand on a table in the middle of a party and keep screaming your business commercial. Don't do it on twitter either! Unless people know YOU, your tweets about your business are being ignored!”
      5. Linda Sellers - @shortpumppreppy
        “Twitter has been the best tool to connect globally, but I find as much success connecting to local people and businesses that I might not find on my own. I'm amazed at how many times a new contact says ‘saw you on Twitter’. It's a fabulous way to introduce yourself and your business...your personality shines through!”

      Social Perspective on Business
      Looking at the Social side to give Business a leg-up on the Business of Social Media. Punam Keller looks a litter deeper on the Social side of Business and has interesting information that can help small business understand the Social side!
      1. Sharing Brand Experience: Instantaneous information being share at an increasing rate of accessibility with a high level of accuracy which is not based on paid opinions seeded by the Brand.
      2. No longer do customers want to be regarded as the "Target Audience". They want to be involved in the development and experience of the Brand
      3. The Average JOE will be the new spokesperson
      4. Consumers are increasingly weighing the Social impact Brands have upon society at a global level
      5. MORE....

      Social Media Budget
      Which statement best describes how social media marketing is perceived within your organization at budget time? This is the question asked by the marketingsherpa



      Small Business Work


      Social media can be simple, fun, engaging...Social media is work. Lauren Fisher goes as far to say that having your small business become social media-izd  by signing up at your favorite social sites malls is only 1% of the effort. The other 99% comes from building an active social community around your brand.   Who knows your business the best?  You! "Don’t get mis-sold with the fancy tools and designs. They’re not going to sell themselves and the real skill comes in knowing how to take these tools and convert them into actual conversations that are a benefit to your business." Connect, Engage, and Share.


      Small Business Strategy
      Kim States (CEO) BBB Southern Arizona says that small businesses are shifting strategy and dollars to include more engagements with social media. 70 percent of small business plan to increase social media while at the same time 79 percent of small business say they will not run traditional media advertisements. Kim offers this suggestion, "after having plunged into the social media “pool” myself about eight months ago, I have one piece of advice for small business owners: don’t plunge in." Her article offers tips on how to Connect, Engage, and Share.


      Remember, being social is a behavior not a tool.
        1. Don’t go in thinking about ROI: Start by Thinking Networking not Numbers
        2. Focus on the actions that matter: Listen Give Engage
        3. Schedule time for it: Just like anything else of Value
        4. Seek out local prospects: Its about selling awareness
        5. Look outside Twitter the box: Social Malls all accross the Web
        6. Learn from those before you: Top 150 social influencers
        7. Take it Offline: We were social off line first!




      Small Business MC
      The 10 Commandments of Marketing Today.  Augustine Fou, has more details in his article, but here are his 10 Commandments:
      1. Thou shalt not target customers with messages they don't want. (No "Push" Ads)
      2. Thou shalt be truthful. (Too many voices - stop the SPIN)
      3. Thou shalt respect your customers. (Today's Customers R empowered)
      4. Thou shalt make it easy for people to find you. (Be where UR customers R)
      5. Thou shalt be useful. (Add value)
      6. Thou shalt make it easy for people to pass along. ( Use Ur social tools )
      7. Thou shalt measure and optimize. ( Yes )
      8. Thou shalt listen to customers. ( Because Ur past, present, future customers will )
      9. Thou shalt remove any organizational barriers to speedy, collaborative innovation. (speak w 1 voice )
      10. Thou shalt not do brand-ing. ( the act of telling what UR brand is... )




      2010-Tweeple-Bytes

      Click here to receive a daily helping of Social Media Tweeple-Bytes for small business and Entrepreneurs in your Inbox
      MondayApril 26th
      Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
      1. @Procab: RT @DeepSpaceMKTG: "81 percent of small businesses surveyed don’t use social media", read this surprising report #in http://bit.ly/b91T0y
      2. @123MainSt: What is Social Media? - Now that more than 75 percent of online Americans are participating in some form of social ... http://ow.ly/179NMG
      3. @sarunasr: Social media traffic is notoriously impatient #quote Mike Reale #SCORE http://myloc.me/6mC0V
      4. @ksonney: RT @howardtayler: "Social media should be the last thing you worry about in your marketing plan." Great quote. Get everything else in place FIRST.
      5. @iamjennyh: “If content is king, then conversion is queen.” – John Munsell, CEO of Bizzuka http://ow.ly/1CgHR  fav social media
      6. @WordsAreFood: Whoops, last wasn't 4th rule, just good stuff. More: "social media isn't about u, it's about everyone else."
      7. @SocialMediaSean: Social Media is like Jazz . It don't mean a thing if it ain't got that swing! What makes your brand shine?
      8. @iexposure: RT @HannahPoferl: Ha!!! RT @JZMrWrite: Outsourcing social media is like hiring a guy to date your girlfriend. Neither relationship has long term potential.
      9. @balamagica: RT @luciamalla "Social media is not a phenomena anymore, it's already integrated in our lives."
      10. @stephenfairley: Social media is not a strategy or a tactic –It’s a Tool to help you join the conversation and Get Your Message Out! http://bit.ly/btrUw7


      Friday April 23rd
      Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
      1. @TrisWebb: RT @JThomlinson: Social media is like a pinball machine - u don't have control, can't interrupt, and need to find the multiplayers. Love that!!! #prdigital
      2. @HeroStudio: RT @Schwartzie14: "Social media is not the savior. It's a way to spread the gospel." (via Rebecca Rivera's Fbook page.)
      3. @drewcashmore: If protecting ur brand is more important than open conversation w ur customers, success in social media is not an option http://j.mp/aDznnI
      4. @kenips: RT @forrester: RT @miladantonio: In 2007 52 percent of adults were not involved in social media. Today inactives total 17 percent. #fmf10
      5. @amrishj: “Ride the change or change will ride you.” ~ANON #quote #india #Internet #digital #social #media
      6. @dietdewtime: Social Media Quote for today: "Loyalty is passive but advocacy is active". Companies need customer advocates, not just loyal customers.
      7. @rassina: RT @iwantmedia: Media Quote of the Day - Facebook's Mark Zuckerberg: "We're building toward a Web where the default is social" http://bit.ly/9aygR
      8. @jeffbullas: Only 29% Of Companies Have A Social Media Policy: Is Your Company At Risk? http://bit.ly/b8hZzT
      9. @prnaylor: social media should be 1% of 100 people's jobs rather than 100% of one person's job. /via @steverubel /via @montelutz (via @steverubel)
      10. @MiChmski: OK, if we can agree there has to be a human element in social media #monitoring; Q1: What % do you trust to tools? to humans?


      Thursday April 22nd
      Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
      1. @Forga05: RT @2Hope05 73 percent of online women are active social media users: http://bit.ly/bm5NnM via @markraganceo #socialmedia #business #stats
      2. @coreyanderson: 70 percent of business to use social media in 2010 Dynamic Business http://ow.ly/1Bv1p    // true.
      3. @mperron: RT @xurxovidal Great lunch today w/ @MarkGoren & @mperron. Quote from meeting: "Success w/ Social Media Starts With Learning How to Listen"
      4. @sebmarcoux: Best Quote by @ChrisBrogan: There's no social media department. Thats like saying there's a fax dept. RT @SabrinaCote RT @msullivan #rdvweb
      5. @marketingfltr: RT @djwaldow Another killer @jaybaer quote, "Social media isn’t inexpensive, it’s different expensive." http://idek.net/1Mtg 
      6. @Grobi: Nice quote from @minethatdata "when customers interact with employees, customer lifetime value improves." That's what Social Media is about
      7. @Mary_Mekelburg: RT @SMMagic: #socialmedia Tip! Want to get the most out of your social media experience? Then be prepared to give! 
      8. @KimBrame: RT @treypennington: RT @JeffElder "Social media is not tech. It's knowing who you're talking to, and giving them value." Author Mitch Joel in Austin #SCS10 
      9. @NLCSocialMedia: Social media is not about promotion, it's about engagement
      10. @MrsZee: Why social media works for advertisers: RT @blogging4jobs: 78% of customers trust peer recommendations.  

      Wednesday April 21st
      Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
      1. @pbparrot: Social Media Tip ::: Social Media hook up to your business website means higher rankings on the search engines. Updates on all on a... 
      2. @social_smallbiz: #tip Just give it a go – sometimes with social media, the best way to learn is just to get going http://bit.ly/8gORmb 
      3. @MickGriffin: #adtechsf Social Media tip - fish where the fish are. 
      4. @anthrotech: SOCIAL MEDIA TIP: 6.2 million new twitter accounts are activated every month. That’s 2-3 new accounts every...(second)  http://bit.ly/c7o47M        
      5. @j8ke: Perfect example of the 80/20 rule http://bit.ly/cP2iPi only 16% of social media users generate 80% of the per-to-per impressions
      6. @Rita_zahir: "coupons were first form of social media marketing" friends talking & sharing about products #adtech quote
      7. @snowkitten: Social media is a way to engage customers, not to give your business a shout out's; - Carol Roth #quote
      8. @Faslist: RT @SRPconsultancy Top 5 Tips for Social Media Marketing: 77 percent of all Internet users read blogs. http://bit.ly/9eDCoB
      9. @clockingin: RT @GVTC_Com: Facebook now accounts for 41 percent of all social media traffic. http://bit.ly/aHcqHS Has Twitter been overcome?
      10. @ExigenceGroup: RT @ksuzan: STAT >> "600 hospitals in the United States (about 10 percent of all US hospitals), were reporting use of some form of social media."

      Tuesday April 20th
      Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
      1. @Extraterrestric Social media is like kissing - personal, powerful & if you're paying someone to teach you how to do it you've got problems. /by @warkmalsh
      2. @tcar If you don't trust what your employees are saying online, that's an HR issue, not a social media issue. - @gingerw #aei
      3. @iworldtrans RT @InEveryLanguage: RT @renatobeninatto: Today's business w/out social media is like not having business card or site --@rinaneeman #NDIst
      4. @jocelyn_lai Sometimes, social media is like an increasing # of patrons at a bar. Gets louder and more crowded through the night. And everyone's talking.
      5. @CUServiceCenter The # 1 golden rule of social media is not to sell just listen & talk @coopthinkconf
      6. @summerjoy social media is not a conversation. it's where the conversation happens. you can't just show up to the party (@jaybaer) #sofresh
      7. @NickFooter # 1 rule. Have a social media strategy. Don't just ready, fire, aim. http://bit.ly/9XKoiP 
      8. @melissamoog RT @ThinkBIG_Blog Word of mouth is best advertising. It's also the worst. Manage perception & dialogue w/ branding (includes social media)
      9. @aynbrand "Social media is about people, not logos." {RT @jaybaer @sofresh @jamesbrittonjr {We agree. Branding is about people, not logos, too.
      10. @CarlosMSouzaJr RT @socialedge: RT @jameselbaor: 4 success factors for social media: Patience, Authenticity, Passion, and Transparency #swf10 (@jimmyrandomf)         

        Monday April 19th
        Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
        1. @pvesey a survey of 1,700 U.S. Internet users, found that 73 percent engaged in social media at least once per week. http://ow.ly/1A1a8
        2. @BourgogneLive Create & Share ! RT @RickBakas:Social Media #QuickBites tip #7 Be a Conduit of Useful Information-http://bit.ly/btYp3u 
        3.  @abbytron RT @EMPSFM: Favorite quote so far: "I think social media has prolonged a lot of peoples adolesence" Marisa Meltzer #emp2010
        4. @urkidnrite thx @roughmac following @lesanto "There is no such thing as a Social Media 'expert'. We are all explorers in this new landscape." #quote
        5. @brendameller RT @sanaahmed: Social Media is entering the stage of social commerce.Upcoming social media superstars who make the impressions & build relationships rule
        6. @Mitch_M RT @PaddyShaughn: Social Media is not a monologue or dialogue, but a trialogue. // Interesting premise, but it makes sense
        7. @iechen Social media is not a quick fix. It could amplify ur problems. #coopthinkconf
        8. @lisalarter Social Media is not an ATM machine! @MariSmith love it!   
        9. @AlexResolutions Social media a commerce-driven necessity: “Social media is not about technology and tools, it's really about peopl... http://bit.ly/bcNQsB 
        10. @manuelkoelman: Social media often leaves non-web2.0 people confused. Who to trust? Credibility is gaining in importance. Transparency and honesty are key.  

        Friday April 16th
        Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
        1. @webacom: Social Media Tip: In order to engage in a customer community you need to be in touch with the buzz about your business. http://bit.ly/boyl1F
        2. @marcbaumann: Tip for corporations: "Social Media works best when handled by the communications team - and not by the marketing department" #sm201 #smm
        3. @ThatSalesGuy: RT @marcbaumann: Great tip from @shaunacausey "Look at your company goals, then create social media strategies - should be a natural extension." #sm201 #smm
        4. @joellewoodruff: Social media tip #1 from :;9: "Nobody shops at a cocktail party" - I know so many ppl who would agree too! #tp2010
        5. @nps_norlight: RT @eppand: Social Media Optimization tip -> Make your content shareable! #social #SoMe #smo
        6. @brandadoption: Social Media Marketing tip: Listen to fans, listen some more, build a good relationship, share your content and then start the process over!
        7. @dreskiz: Rule 1: do not announce your annoyances over social media.
        8. @cherylrice: First rule of social media ... Transparency. (@skydiver)
        9. @Krochmal: Nielsen Online found that 73 percent of US online people engaged in social media at least once per week.Total U.S.... http://bit.ly/cBilGQ
        10. @brent_halstead: Need any more proof social media is not a fad? RT @twimarketing: Library of Congress to Preserve Tweets for Eternity http://bit.ly/c19ulc


        Thursday April 15th
        Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
        1. @SteveHeye: "Conversations yield. People no longer have to be talked at." quote from good blog on social media by @lizstrauss http://bit.ly/avs1kZ
        2. @sechristiansen: #infotec2010 #crowd great quote, "social media gives you the opportunity to personally respond before any situation gets out of hand."
        3. @DallasSEOGuru: RT @keyrelevance: Quote from Scott Stratten: If your product sucks, social media makes it suck worse. #pubcon
        4. @merrybubbles: Like planning a "perfect party," the use of social media requires careful consideration of the guest list - @boggles with @SEWatch #quote
        5. @coachpeterson: RT @michellek107: New fave quote: "[Banning social media] did not encourage the pupils to take responsibility for their actions.” http://bit.ly/aCt3ny
        6. @trinahess: RT @DaveNelsen: Rule #1 for social media: PIE - that is personality + interesting + entertaining!
        7. @HollyPavlika: Fuelisms:#2 of 66 Have a plan before you start any social media campaign. Social media is not about tactics -– it is about strategies
        8. @infodiligo: Home Builders Not Sold on the Power of Social Media: Just 59 percent of builders said they currently use social me... http://bit.ly/a9MOpV
        9. @JessGrigg: RT @MichealBMcCaul: Social Media job listings on employment sites are growing at more than 1,300 percent per annum. http://bit.ly/cvFN0N
        10. @Spiderworking: 69 percent of decision makers at businesses used social media for business purposes: http://ow.ly/1x9pf

        Wednesday April 14th
        Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
        1. @socialsynd: Social Media Today: Inactivity Matters: 83 Percent of Online Friends are Fakes http://eh.ly/b2C6Mr #Social_Networks 
        2. @vallejos: RT @mashable #news New Study Shows the Mobile Web Will Rule by 2015 [STATS]: In a dense, 87-page re...  http://bit.ly/9jChzT  #social #media 
        3. @desireescales: I quote @meghab If your social media expert has no business experience it won't work. Business fundamentals are key to social media success.
        4. @NahumG: RT @ClearedJobsNet: Hearing from the VHA: gr8t quote: Social media is anything that starts a conversation #SMGOV
        5. @DogHouseK9Coach: RT @shanegibson: Social Media Tip: Social media is not a video game, faux friends do not always = profit. Get real and have deep interaction
        6. @businessbragger: Social Media Tip of the Day: A successful relationship is the end result of participating in the conversation... http://bit.ly/cOrW6J
        7. @ParchmentRepub: "Social Media is like YOGA for Online Marketers - It stretches your reach into places you once thought inaccessible" Dominika Gorecki
        8. @Kblakewood: "Social media is not necessarily a driver of consumer behavior but rather a reflector"
        9. @sharonmostyn: RT @NancyMyrland: "Social Media is not an island. We need to integrate in to our traditional marketing plan." -- @pamelamuldoon #ISMA
        10. @FiftyPlusOne: "best social media metric--how many people trust you."#SMBSeattle

        Tuesday April 13th
         Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
        1. @ClareCockroft: 48 percent of social media users check or update Facebook and/or Twitter after they go to bed http://bit.ly/b9SEJ0 
        2. @peterhimler: RT @lavrusik: 50 percent of the U.S. population (according to a sampling of 1,753 people) have a social media profile - http://bit.ly/dAZbWZ
        3. @thegoogleguy: great quote from ed kicker in @adnews: "social media is a state of mind not a technology." http://bit.ly/aoVwSg
        4. @KarlSakas: RT @waynesutton Quote from @tfrommer of @starbucks on social media "Don't outsource your voice!" &"don't think social media is a fad" #sgf10
        5. @ChangWooUWSP: Q4: I think social media brought us need of mother nature, care, listen, compromise, ... As time goes on, femininity may rule. #journchat
        6. @dorait: RT @joesat: 1:9:90 RULE of Wisdom of crowds in Social media is that 1 person will create, 9 will vote on it, 90 will consume it #BCC3
        7. @geehall1: RT @getbiglittlekid: Social media is like Spiderman - with great power comes great responsibility. #digicitz [Interesting comparison]
        8. @baptistelimb: RT @pabloalustiza: "Social media is like a virtual brain, and every internet user is one of its neurones." http://eurorscgsocial.com/?p=776
        9. @buffybs: RT @johnhodgins: Social media is like butter. Not tasty alone, but makes things better when added. #10ntc.smr
        10. @CandysFamily: RT @tealou: Social Media is not about computers, technologies, or even IT. It's about changing the way you communicate with people.
          Agreed 
        11. @Useful_Deals: Social media is not new. The tools of the trade have changed but the concept remains the same.  

        Friday April 9th
        Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
        1. @neobion09: RT @adrielhampton: I find 99 percent of the value of social media in the ability to scale peer-to-peer relationships. #gov20 #polis20 #citizen20 
        2. @pvesey Nearly 90 percent of the 500 companies surveyed said they have not used social networking sites for information or business advice  (http://ow.ly/1wpT2 )
        3. @TownSquareGroup: RT @YumaBizOnline: RT @ElyseTager: Social Media Tip: Start with the Customer, and work BACKWARDS - http://www.elymedia.com/blog/?p=625
        4. @Chadodesign: Chado Social Media Tip: Mainly listen when engaging customers via social media. Your conversation should be 80% listening 20% talking
        5. @1Richards: RT @JaclynLeigh: "social media is my operating system for life" grt quote @krochmal! Absolutly agree that journ is abt engaging people...
        6. @bootyp: Social media is not a one night stand. It's a commitment. <--- Love THIS quote #PRSMS
        7. @jenncloud: RT @kannataylor: Offer before you ask. In social media you reap what you sow. #amastl > FANTASTIC foundational rule!
        8. @fuzzypug: RT @mollylynch: Social media is like the weather: it impedes and affects life. Still, some try unsuccessfully to avoid it.
        9. @jinscho: Conventional media publishing features on social media is like McDonalds selling veggie burgers
        10. @designsojourn: @true_chris yes Social Media is like grease that helps the gears to move quicker, but you still need the gears to be in place.

        Thursday April 8th
        Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
        1. @JustinHerman: RT @localgovchat: Q1 part 1 New study http://bit.ly/d6iV7S estimates 50 percent of localgovs using social media, but just handful having impact. #localgovchat 
        2. @tserani: Only 16 percent of small businesses use social media to connect with potential customers and business partners! @BizBox http://ow.ly/1vkzq 
        3. @JazzyConsulting: Social Media Tip #2 Branding-"You are what you tweet!" 
        4. @markgr: New quote for my social media talks: "There is an inverse relationship between control and trust" - David Weinberger 
        5. @Nathan_Wear: RT @mikesansone: RT @swonderlin Social media is like a piano. We all have access 2 same keys. But what song are you going to play? @Iconic88
        6. @AnthonyRusso: @theredheadsaid Social Media is like a river. Try to drink it all and you will drown, but the sips here and there can be very refreshing.
        7. @Stargazer_Girl: Interesting RT @andreabaxter: Social media is not a tool of radical  transformative change. It's an instrument of the status quo. #f5expo
        8. @cahidalgo: @abneedles Peer to Peer influence is king - social media enables the ability to speak to more peers in more formats - #B2BUniversity
        9. @randyfmyers: RT @dotjenna: The 3 most important things to do with social media marketing is 1. Make friends, 2. Engage, 3. Bring Value. #sales #dotstips #in
        10. @JazzyConsulting: Social Media Tip #3 Focus on building relationships through personal updates, your products/services will sell themselves!

        Tuesday April 7th
        Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
        1. @JimSchwab Tip #4of5,Social Media Monitoring; DEMOGRAPHICS ARE HARD TO COME BY but themes  opinion reactions 2 ur ads r plentiful http://ow.ly/1vj6t
        2.  @danielmobrien A great tip for anyone participating in social media - if you act with civility and integrity, we all win: http://bit.ly/cWga9T #socialmedia
        3. @ory_vaden Social Media Tip: Gain Twitter followers by re-tweeting people who are interested in what you’re interested in and who put up good content.
        4. @markbusse Social Media Tip 1: Video adds visibility & increases effectiveness. Not everyone likes to read, but like watching video. Duh. #SMSS10
        5. @khightower When does social media use go overboard? Using it during sex, like 11 percent of iPhone users admit 2 in this study: http://ow.ly/1vkXd
        6. @The_Wine_Place RT Social media: its not you and them, you ARE them. quote from @thirstforwine #s4startups
        7. @etbarry social media is like playing the game telephone, the story gets changed a little along the way, always be aware of content #ESM
        8. @gregglhartley: RT @justinflitter: social media is not marketing, pr, advertising - its the whole company! #cnow thats why you need a conductor @briansolis 
        9. @jonmoser: ISZL: using social media is not a choice, this is where your audience is. Give them information but always bring them back to your site.    
        10. @tracetv: Hey! it's not brain surgery! Social Media Simple > http://tracetv.tv/513/social-media-simpl... have fun - best, T

            Tuesday April 6th

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @ dian_noeh: RT @MarkRaganCEO: 70 percent of social media pitches end in coverage, according to new survey. Amazing if true! http://bit.ly/coT74k
            2. @mlmoore2: Social Media #1 Rule is engage the customer in conversation that is relevant to their life. The rest is simply the details of doing it.
            3. @Sue_Anne: RT @djwaldow: "Social Media is about sociology and psychology more than technology." Yet another killer @briansolis quote. #radian6 webinar
            4. @itvibes: Social Media tip: Every business for itself is not going to work. It's time to start interacting & contributing. http://bit.ly/anJ48D
            5. @resourcetank: Social media is like ants on an ant hill!
            6. @MaijaTantere: @STelinkangas Quote EskoKilpi: Writing is my tool for thinking. Social media are my tool for thinking together http://eskokilpi.blogging.fi/
            7. @diginomics RT @MichaelGoins New survey finds only 16 percent of small business using social media: http://tinyurl.com/y8qlvu2 
            8. @SweetSoaps #journchat Q20: indies rule news. U must blog,video& use social media well. Those who do rule like Gods. Interactive 24/7=trust
            9. @monaele Good tip from Coke on social media: "It's not that expensive to start the conversation, just make sure you have the budget to keep it going";
            10. @ReidTFSM Social Media (or life) Tip O' The Day: Don't be everything to everyone, just be something to someone.

            Wednesday April 1st

             Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @hey_danielli: "Social Marketing Rule #2: Only real people, not brand personas, can build real relationships." http://bit.ly/dC46fr (via @clayparkerjones) 
            2. @PowerfulHER: Most definitely!!! RT @margaretmolloy Social media is an amazing listening platform. A case of be careful what you ask for ? #quote 
            3. @hthrroth: Favorite quote so far: RT @ColoradoAMA "Social Media is a huge focus group, the richest data set that&apos;s ever existed." @DNeely40 #DD2010 
            4. @westorlandonews: The majority of small businesses (52 percent) believe having a social media presence is important for companies, according to the Small B... (usiness Assiociation)
            5. @SusiBoo: over 90 percent of journalists use social media to research stories. social media helps make their lives easier: http://bit.ly/cT1B3y 
            6. @leahsoleil: RT @SeanKGriffin: Always> Be yourself and revel in that. ~Social Media Tip #593 via @mgtodd 
            7. @Chadodesign: Chado Social Media Tip: Have more than one department handle social media, complete operational integration adds value! 
            8. @Brooksnosirra2: random thought: social media is like being with a group in room where no one ever shuts up! 
            9. @mariyell: Lunch with the president of the company, I learned a new way to explain this industry: Social media is like the wild wild west. 
            10. @AndyMusgrove: As requested by @ReyInsurance Social Media is like the Grand Canyon, you don't appreciate it's size until you're on the cliff!! 

            Wednesday March 31th

             Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @JadeYG: RT @EkaterinaWalter: Social Media is NOT free if done right! #imsatl 
            2. @PinkertonDesign: "social media is like exercise -doing a little bit consistently everyday will produce better results than one 8 hr marathon per month." 
            3. @DestineenBi77: - forty-five percent of employers use social media sites like Facebook, MySpace, Twitter, and LinkedIn to screen job applicants. 
            4. @BruceNuffer: 8 percent of companies have dismissed employees as a result of their actions on social media sites. http://bit.ly/ajmVCF 
            5. @stephenoleary: There are no experts. Only those with more experience. Nice quote from Tim Hurles re social media @ #ndmms 
            6. @jaleel: Very true ... RT @TheAnand: The head of social media is the customer - #quote 
            7. @holly_woolard: RT @joshgroth: My fav quote from #sofresh "Social media is a laxative. You can no longer hold in what you want to keep inside" via @skydiver 
            8. @Monumental13: RT @ergeekgoddess: @Monumental13 that's certainly the way it works: reciprocity is the cardinal rule in social media and in life #Latism
            9. @DirkMaarten: #fanbased marketing #social media marketing: a brand is not defined by only fans, but also by its enemies. Who's gonna research that?  

            Tuesday March 30th

             Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @ThePRwriter: Study: 39 percent of companies’ social media is handled by a PR firm ~ http://ow.ly/1sjtX 
            2. @Bethgranter: @briansolis love this quote: "Social media is the democratization of information and the equalization of influence." http://bit.ly/bolgNk 
            3. @EdHartigan: “The problem with brands in social media is that they act like 19 year old dudes” (@garyvee) - Great quote! - http://bit.ly/bDUAgo 
            4. @mediafortemktg: Nice quote Time Magazine "Social media have turned the world into one big living room. The future belongs to those who pull up a chair." 
            5. @martsgirl: Social Media Tip: Strategy should always precede activity. #vaclassroom 
            6. @Chadodesign: Chado social media tip: Centralize your social media activities to your main site as a homebase to increase SEO 
            7. @StanGott: Tip - Engage with consumers by providing value - great article re RT @socialmedia2day 5 Social Media Pitfalls to Avoid http://bit.ly/cis9QB 
            8. @goingsocialnow: Social media is like naked democracy, the masses will win, if you are not part of the conversation, you can’t vote
            9. @elhathaway: RT @susanbeebe: Remember grade school? Well, Social Media is like Jump rope. You just jump in when the timing is right... don't expect an invitation - JUMP!
            10.  @LJZuber: RT @DPBell: Social media is not a fad, it is a fundamental shift in how we communicate.

            Monday  March 29th

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @siriusdecisions: Based on our research, b-to-b organizations can experience as much as a 30 percent lift in response rates when adding social media
            2. @rgeller: RT @PR_Strategies: study by Duke MBA School & AMA suggests social media spending will be nearly 20 percent of marketing budgets by 2015.
            3. @bluestockingPR: RT @social_smallbiz: #tip A blend of traditional & social media is effective when reaching different age demographics http://bit.ly/9ts2tA
            4. @Mike_Wolfsohn: RT @naomimimi: HR tip for social media: we're a small community—don't wait 3 wks to tell someone they didn't get the job. they already knew.
            5. @weshartline: Direct Quote "MySpace is the Detroit of social media...you know, kinda gross." @matthewhurtt
            6. @ateegarden: "When it comes to Social Media especially, if you stand up and listen it&apos;s not hard to eventually stand out"-Me #quote #socialmedia
            7. @donna_carlsson: Writing a social media guide line for teenage parents. Rule nr 1; Dont add their friends. Let them add you.
            8. @LianamarDS: RT @SarenaBahad RT @AdrianEden Social Media is like riding a bike; takes a while to learn but then becomes second nature, a function of life
            9. @patrickcurl: @AdrianEden I disagree social media is not like riding a bike, cause each day there&apos;s new technologies to learn, where a bike rarely changes
            10. @ejohnson777: RT @dotjenna: Social media is like a glass window into your character; if you're greedy, seedy or needy, we'll all know it. ~ dotJenna

            Friday  March 26th

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @twmg: RT @Weal_Media: 82 percent jump in Social Media usage. The average Internet user spends approx 5.5 hours/month on #socialmedia sites. http://bit.ly/actD4L
            2. @pampalinka: RT @StatickBc: Report: Social Media Is Helpful Not Harmful To Email Marketing: More than 40 percent of business executives surv... http://twurl.nl/8zxtpt
            3. @margaritaatbio: #1 rule of corporate social media: don't use slang. i don't want to be asked if i'm "down" with something ever again...
            4. @KellyeCrane: @shonali Hello #iabccle! Tip: turn your supporters into advocates on your behalf. Social Media makes this much easier to do
            5. @HarrisonPainter: "facebook is the Super Wal-Mart of Social Media" ~@BrianTomkins #quote
            6. @Mid247: RT @LearnNuggets: You hired them. Why dont u trust them?" If employees r unproductive, they were long b4 social media! @moehlert #ls2010
            7. @BillNigh: RT @JohnNosta: TRUST and AUTHENTICITY is key in today’s marketing. People trust PEERS, not corporations. There we have social media!!
            8. @brandyscoggan: "Social media is like a river, you just jump in." @jenny_blake. Learning how Delicious and Google Reader can help you manage. #5socialtools
            9. @turisbo: RT: @NachoGiral: Social Media is like French food...you have no idea what you are eating, but you have been told its good.
            10. Send me a Tweeple-Byte

            Thursday March 25th

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @TomFlynn3 60 percent of patients use blogs and other social media for health information. #1 source for cancer info? The web. http://ow.ly/1qgjp
            2. @OrchideaPR Poles accept the presence of brands in social media. 25 percent of them interact by commenting the posts published on companies' profile
            3. GabrielCarrejo RT @LincolnBuff2: RT @vdimauro: Social media is like world peace, everyone thinks its a good idea but it means something different to every1
            4. SweetJohn Or an adult game of "telephone"... RT @sassy321: social media is like one big constant adult "show and tell"...
            5. @peteberol Musings while waiting for airplanes: "Social Media is not a business model anymore than a brochure is marketing."
            6. @luciesydney RT @HHotelConsult: RT @superlisa: #smtravel Best quote: ignoring social media today is like ignoring google in 1999
            7.  @theluckdoctor #quote Advertising grabs eyes, Social Media grabs hearts     
            8. @aSALESangel RT @HeatherLutze: Internet Quote: It’s better to think of social media tools as amplifying customer opinion rather than improving it- Joshua Porter
            9. @ ErinMonigold A great quote I ran across today about social media marketing. “New marketing is about the relationships, not the medium.” - Ben Grossman  
            10.  @anissen @Grayum_ian A: establish trust early in the sales cycle with your customers via social media. Influence the behaviour before the sale 

            Wednesday March 24th

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @KesSampanthar: @Umatter2Chtr2 In a low trust environment, social media can be used to gain trust by listening to the customer not blaming them 
            2. @DebbieZachry: RT @CyberDivaVA: social media=establishing & building relationships based on trust. Not a quick fix!! Not like a diet pill you're...'
            3. @acclamatio: "Social Media makes every company accountable for their transparency.": The Most Important Elements of Social Marketing- http://ow.ly/1eZYQ 
            4. @knatchwa: RT @Jim_Gray: RE: @potsc i go back to a simple principle...social media is about people, not technology. http://disq.us/dkklv 
            5. @berti_sullivan: 64 percent of congressional staff prefer to gauge constituent opinions thru social media. Almost half of congress uses Twitter #prnmeasure 
            6. @learnsocialmktg: Social Media Tip of the Day: Is it time to get a new business card with your Facebook page and Twitter Name added to ur contact info?
            7. @prbill6: RT @azprgal: Tip for the Day - Social Media is about ENGAGEMENT. If you're constantly telling everyone what you R doing, that is bragging, not engaging! 
            8. @jeffbullas: Only 29% Of Companies Have A Social Media Policy: Is Your Company At Risk? http://bit.ly/b8hZzT
            9. @bethschecher: "Social Media is not a replacement for a good marketing plan". Do you have a marketing plan for your small... http://bit.ly/attsvB 
            10. @carikaplan: RT @Marc_Meyer: Social Media is not like leggo, you just don't snap the pieces in place and go..some very large Co.'s just don't get that #sm52 

            Tuesday March 23rd

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @paulsegreto: RT @Rieva: RT @smallbizInSite: AT&T survey results: 10 percent of SMBs use social media as a way to generate sales. How/why do you use social media?
            2. @rick_vb: According to the survey, 93 percent of social media users believe a company should have a presence in social media... http://bit.ly/13r1x0
            3. @JoeStengele: 85% of 18-29 year olds use social media 1x/week according to Leadership Journal of @CTmagazine. I wonder what percent uses it daily
            4. @BuyCincy: First rule: "Relationships, Not Pitches" RT @mashable: How Small Businesses Are Using Social Media for Real Results - http://bit.ly/9HUhyq
            5. @CourtSpencer: The Martha Stewart Rule of social media: "Throw your own party; don&apos;t just cater someone else's" #socialmedia
            6. @louderdevelop: Going through notes + found quote fr/ @Tom_Watson on social media: "The way I absorb info has changed the way I operate as a politician."
            7. @PutCustomers1st: #quote The key to successful leadership today is influence, not authority. ~ Kenneth Blanchard - that is proven in social media, yes?
            8. @TheSuperGroup: RT @juleszunich: Favorite #PR quote today from @TheSuperGroup: Social Media is the plate, not the meal. Right on!
            9. @PCZ: RT @tdebaillon: Adweek "one of the most powerful aspects of social media is not conversation, it is that it can become a service" #escpm2c
            10. @Chachrist: RT @tudut: RT @lekasina: "Social Media is not new media but it is NOW media ...by @RongLive #SMCON"

            Monday March 22th

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @mm_modman: RT @bespoken4: So true. RT @WomenWhoTech "You can teach people social media, but you can't teach them people skills." great quote by @geoffliving 
            2. @han_ma: Favorite #PR quote today from @TheSuperGroup: Social Media is the plate, not the meal. Right on! 
            3. @amy_grech: RT @rdickerson: RT @VampireFaust: "No one wants to date the most desperate person at the party." Quote from social media #sxsw panel. 
            4. @ericblue: If you believe the 10,000 hours rule (practice needed to become an expert)... how could this even apply to social media? 
            5. @vicdelgui86: Forty-two percent said they check and/or update their social media profiles first thing in the morning. http://bit.ly/9izBSk 
            6. @squamish_homes: RT @georgemoen: Some Data On Social Media Use -13 percent of Baby Boomers maintain Twitter accounts http://bit.ly/bXsto2  
            7. @bradleyklaus: "upward of 20 percent of traffic to brand websites today comes from.... a social media initiative" http://bit.ly/c3ZkM2
            8. @stepaheadinc: 55 percent of women access social media from smartphones, but only 45 percent of men do.What's holding the fellasback? http://bit.ly/bD3uhJ
            9. @merrybubbles: RT @prospectstudio (via @BeckySocial): Social media is like a marriage - u cannot fake it, u need 2 b committed. Kevin AYers, LinkedIn #SMWF
            10. @djwaldow: .@karimacatherine i hear you, but social media is not new concept, right? be human. talk to people. learn what they want. respond #blogchat

            Friday March 19th

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @CourtSpencer: 48 percent of social media users check or update Facebook and/or Twitter after they go to bed http://ow.ly/1oqZm 
            2. @KEFmedia: Social media stats including: 23 percent of iPhone users get their news primarily from Twitter and Facebook... http://bit.ly/aGsvZp 
            3. @sdufaux: Are We Addicted To Social Media? 55 percent of users over the age of 25 check Facebook at least once a day. http://su.pr/2BN24C 
            4. @jmctigue: Consumers up to 67 percent more likely to buy products after following them on social media sites - http://bit.ly/91BEXN 
            5. @mnpr: 53 percent of companies aren't monitoring social media at all! http://yfrog.com/i3rpfbj #EASMconf 
            6. @robertmentoring: Social Media Tip: "Steps to Building Rapport Online...#1. Add Value #2. Be Real #3. Communicate in a Friend to Friend Style!" Frank Kent #fb 
            7. @leoruffini: Good tip for Social Media newbies like me: "People are not there to hear a sales pitch, but to learn something" From http://bit.ly/c3CrHl 
            8. @eddiefairchild: RT: @Zsavonne Social media etiquette tip: Give credit where credit's due (be sweet & RT). Provide content relevant to your audience. 
            9. @JosephWCrawford: Social media is like exercise. Doing a little everyday will produce better results than one 8 hr session per month. http://bit.ly/d659JP 
            10. @janstrassen: @lesanto Social media may be poor for direct selling of goods but as it's a trust building medium it's very good for selling services  

            Thursday March 18th

             Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @webadvertisepro: Great tip: Social Media Tip: What’s Published Online Is Public and Searchable http://bit.ly/b6Brjp
            2. @inmed_institut: RT @bloggingbistro: Social Media Tip #76 Writing guest posts for other blogs is a great way to generate links ... http://bit.ly/cHae5r 
            3. @craigsutton: Social Media Tip for Wineries!, saying "new blog post" is engaging to your audience if they care, tricking them to click is not :) #wine 
            4. @Activ8business: Social Media Tip - Post a professional/business casual photos of yourself to reinforce your brand #facebook #twitter #linkedIn #activ8 
            5. @elisamarcus: Saw this quote in an AOL article kinda true "Big Brother may not be watching, but there's no hiding from social media." 
            6. @Stratevate: Excellent quote for companies using social media. "Caring is underrated." At the EOD, its a customer service business. http://ow.ly/1nqU2 
            7. @KurtBehrenfeld: B2B marketers to increase social media spend 43 percent in 2010 http://bit.ly/adFlOT
            8. @karlrohde: Friends trust friends: Time for companies to embrace social media marketing - http://ow.ly/1ndy3
            9. @EdBennett: RT @LisaRedShoesPR: Told someone today, "Don't get overwhelmed by all this social media stuff. It's really as simple as you and I sitting here talking."
            10. @fetchplus: @colleendebaise social media is not free. human capital comes with a price tag. #smallbizchat  

            Wednesday March 17th

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @twitt3rnews: davewiner: Less than 0.2 percent of people who use Twitter wind up going to news and media sites from the social-ne(tworks)... http://ow.ly/16P5ke 
            2. @blueskycomm: New survey finds 70 percent of marketers worldwide either use or will use social media in 2010: http://tinyurl.com/yzoylvj 
            3. @DigiGadget: Study: Smartphone users more inclined to use devices for social media: The study found that while 22.5 percent of ... http://bit.ly/cRWV7r 
            4. @GgStoilova: Twitter is the number one choice for the seventy nine percent Fortune Global 100 companies who use social media platforms... 
            5. @sprabu: Towers Watson's research says that social media is not on the radar of HR professionals. That is too bad. 
            6. @stilltalkin: Social media is not a 1 night stand, it's a long term relationship - most retweeted line last night #atsyd2 
            7. @fransgaard: Blog post: The power of Social Media is not in the answers, it is in the questions it makes you ask http://post.ly/T8ML 
            8. @abstractanalyst: Industry rule 4053 never complain about work/boss on company computers,emails or social media! 
            9. @watfordgap: In the #bsbhbu session on social media - First rule - who are the audience 
            10. @KickSkirt: Quote of the day: we can’t treat social media as a unicorn when it’s really just a horse. from @jaybaer          

            Tuesday March 16th

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @ChristyTtweets RT @samsf2la: RT @JYelton: RT @aaronmoller: Social Media is like Hamburger Helper" http://lunch.com/t/10pn #scansxsw
            2. @dastwatter Social media is like a popular girl that advertising is always trying to get with, but can't figure out how.
            3. @pashamalla Asking who owns social media is like asking who owns email. Everyone is using it. Set guidelines. (via B. Solis) #engage #sxsw
            4. @dickbartholet @unrbiz Social media is like a journey through a jungle; lots of interesting things to see, but hard to get my bearings early in the journey
            5. @tedore @unrbiz social media is like a warm spring wind blowing the fog out of your hard to see landscape
            6. @debrademing @unrbiz Social Media is like the excitement and trepidation of going on a first date.   
            7. @blueskycomm  New survey finds 70 percent of marketers worldwide either use or will use social media in 2010:  http://tinyurl.com/yzoylvj    
            8. @DigiGadget: Study: Smartphone users more inclined to use devices for social media: The study found that while 22.5 percent of ... http://bit.ly/cRWV7r 
            9. @thedoggiedaily: With social media--nobody keeps anything to themselves anymore.If it's on the tip of your tongue,it soon becomes everyone's business.hmmm... 
            10. @KMackenzieG: Marketing Tip: W/social media detailed, meaningful content sent on a regular basis often beats out mass broadcasts sent out occasionally.           

            Monday March 15th

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @ackiemacinsf RT @maccabeepr: Percentage of U.S. marketing budgets projected to be dedicated to social media in next 5 years, acc to AMA - 20 percent. Wowza.
            2. @Stefany_Singh RT @greenbeltca: More from @unmarketing women are the backbone of social media. 84 percent of social media sites are used more by women than men. #acuitysm
            3. @sallyfalkow Social media users influenced by & prefer to give advice face-to-face (71 percent of the time) after an online search.http://bit.ly/c7Jy2I 
            4. @NoviMediji RT @BloggingBistro: Social Media Tip of the Day #72 A typical blogger spends at least 1 hour daily posting new blog.. http://bit.ly/bTgT8C 
            5. @mikedmerrill RT @elysa: best way to engage: be helpful; #1 rule for social media - be helpful & generous #blogmoney
            6. @johnmsanchez "The number one rule to social media is NOT transparency but being helpful. Transparency is just the qualifier" - @sanderssays #blogmoney
            7. @creativedivot Social media is a channel, not a strategy. Still need creative ways to promote. "the media is the message" - every rule has an exception.
            8. @genm2 RT @aimclear: Rule #1 Don't Expect Social Media to Always Be a DIrect Response Vehicle, HubSpot http://bit.ly/bHvTUk 
            9. @LeeJCarey Building automated social media is like creating artificial relationships, do you really want the results?
            10. @tinawebanalyst RT @Admore: Defining Social Media is like describing the weather: It's different for each person and changes all the time (via @Paisano)                

            Thursda March 11th

             Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @SuperMNet: #SMbusiness social_smallbiz: #tip Being 'authentic' is the best way to get more business through social media http://s-a.cc/RSu35 #Busi  
            2. @Charlie_O: @modernmami LOL. Social Media is like driving, it's a skill. And tho lots of people are bad at it, they do it every day anyway.
            3. CandiceSeiger: "Social media is like nuclear energy" #scip2010
            4. @racepointgroup: #smroi. Dave of forrester says social media is like the phone. Full of conversation but we can't measure.-jl
            5. @alunjohn: Loved this social media quote from @shivsingh - "the purpose of a business is to create a customer who creates customers" (via P Drucker!)
            6. @mgilvey: @designunleashed Interesting quote from Hubspot "Companies should embrace social media or risk going out of business" If I got that correct.
            7. @SandraTweet: RT @danigranatta: monster quote! RT @EdgarMontano: "Social media gurus: We all know one. If you';re lucky, you know ONLY one" <- jajaja!, buenĂ­simo!
            8. @leprecoceferoce: Do you agree? Does the rule change if you work in social media? MediaPost: Simple Rule: Don't Friend Bosses  http://bit.ly/9BVBDV
            9. @ttronslien: RT @Nev_Dragi: Number one rule of social media across all platforms: BE HUMAN #acuitysm
            10. @Shortlisted: "Social media is not just another tactic to be tacked onto the proverbial backside of a corporate identity system." http://bit.ly/bPLop3

            Wednesday March 10th

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @ServiceSphere: Social-lite tip: you don't need groups to understand social media. You need each other.
            2. @Balyana: e-marketing Marketers Spending 20 Percent of Budgets on Social Media: Chief marketing officers plan to increase t... http://if10.net/01c
            3. @ExperianMkt: Social media grows up w/people 55 & older accounting for 12 percent of visits to social-networking sites. @AdweekDotCom http://bit.ly/ceNGxI
            4. @birthnetfl: @birthgoddess #1 rule of social media= don't take it personally! (I promise :)
            5. @LizOpacity: 1st rule of social media: transparency - information wants to be free #bmanj
            6. @NicoleJordan: OK. I'm game @TheMan @CathyBrooks @serena @acoolong social media rule #3: just having a "high" twitter count doesn't make u "influential."
            7. @pjperez: @andyy my rule to anything social media: if you don't have a last name or photo, you're A BOT
            8. @mklinkhammer: Brett Cohen, Quirk Books, "Social media is like enticing users into your tradeshow booth, use all available assets to drive & engage" #pbc10
            9. @nikroope: Social media is like all the stuff you shout at the TV but where everyone else watching can hear. I don't believe that BTW, just soundbiting
            10. @beingsocialnow: Social Media Niches = Riches By Julie Keyser-squires - Hospitality Net http://bit.ly/c5QqVY

            Tuesday March 9th

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @dacort: Twitter is the tip of the social media iceberg #140tc
            2. @earnsocialmktg Social Media Tip of the Day: If you have a business that has vehicles with advertisements on them, than you need to consider social media.
            3. @TalkingShoe 2-minute rule @deirdrewalsh @CEB_MLC If a customer can be helped in 2 mins, then support via social media, else transfer to customer support
            4. @gudrup Golden Rule for Social Media Success: 1. Helping 2. Asking - http://ow.ly/1eLZk
            5. @SpeakSay Why is social media of interest to businesses right now? The answer is simple: it’s what the people are doing: http://bit.ly/cA2TYW 
            6. @MeredithMBell RT @mikemyatt: Social Media shouldn't be used to replace face-to-face interactions, but rather to accelerate & enhance them. #quote
            7. @itsyoursole Good quote "Social Media is a commitment not a campaign"
            8. @LevyMcCallum RT @ABCadvertising: Social media marketing will grow at an annual rate of 34 percent, reaching $3.1 billion by 2014. (Forrester)
            9. @tomewing For most social media stuff I'd say consistency of identity is more important than transparency (prompted by http://bit.ly/blrX93 )    
            10. @dianasoloman Thx to Shane Gibson for this: great tip: Social media is 90% contribution and connection 10% marketing and sales. http://www.myvadiana.com/ 

            Monday March 8th

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @Windward: RT @Rieva: RT @smallbizInSite: RT @social_smallbiz #tip Keep social media content clear and focused http://ow.ly/1cZoj  
            2. @TwentyFeet: Social Media Tip: Stop talking about yourself; http://bit.ly/dCzsmi (@chrisbrogan)
            3. @ReidTFSM: Social Media Tip (of) The Day: After being online all day....go outside. Its a beautiful world...make sure you enjoy it for all it's worth.
            4. @dhanishth: RT @brettking: Great quote - "Our head of Social Media is the customer." -- McDonald's
            5. @blatantlybianca: "A Fool With A Tool, Is Still A Fool", great quote! Good insights for newbies on social media best practices: http://cot.ag/dwzP2j
            6. @daniellekobrien: Sanders says: Social Media Success Rule: Be Generous http://bit.ly/aviMEB
            7. @TheSocialDen: Social media is like chicken noodle soup, the best kind is made with care and preparation.
            8. @dotjenna: Social media is like having a conversation with the whole world. ~ dotJenna
            9. @PragueFacebook: 79 percent of the largest 100 companies in the Fortune Global 500 index are using social media platforms http://bit.ly/b0zku8
            10. @pvesey 58 percent of these small business owners felt social media was living up to their expectations, http://ow.ly/1fo7M

            Friday March 5th

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @lsdigitalmedia: 37 percent of internet users have contributed to the creation of news, commented about it on social media sites like Facebook or Twitter.
            2. @SkylarEntertain: Facebook? 206.9 million unique visits in December—a whopping 67-percent share of all social-media users in those countries.
            3. @socialmedia217: Who Uses Social Media More, Men or Women? - Gigaom.com: Men (57 percent) are more likely than women (50 percent) t... http://bit.ly/aDLuX7
            4. @SmallBizLoans: Small Business Tip : Never restrict any of your Social Media Profiles, everyone should have access to your profile info at all times.
            5. @hessiej: RT @eMarketer: Case you missed this stat: US social media users are 7.7% more likely than average adults to watch video/TV online. (Via RAMA)
            6. @Weal_Media: Social Media targets customer relations to improve consumer satisfaction, build trust / encourage loyalty: http://bit.ly/define-social-goals
            7. @loyan: @candiceruud Social media is rooted in transparency & sharing. Its a great source for media. Ethically, would Kendra have liked your story?
            8. @ejbatey: RT @peasrecruitment: quote from NMA article - "advertising on twitter will feel like your social media strategy has failed"
            9. @VegasEvent_MKTG: RT @redinthecity: Love this quote: "The only way to stay ahead in social media is to build the plane while you're flying it."- Jason Weaver
            10. @FrostinaDC: @lovisatalk Yes! My fav quote was “Integration of traditional media w/ social media”~ You [paraphrase] / Doesn't have 2 be 2 distinct worlds

            Thursday March 4th

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @Anthony_T_Bos: RT @Jason_J_Davis: RT @stelzner: Social media etiquette tip #487: Stealing content = public flogging in the virtual town square. #NotCool
            2. @MOSTraining: Social Media Tip: what you say is still floating in cyber space and may land in a place you least want - a potential job recuriter. #YPT
            3. @raelinn_wine: RT @KathleenRake RT @shanegibson Social Media Tip: Social media tools are mostly free-time isn't. Allocate necessary time to make tools work
            4. @tommytrc: RT @drcmblake: Social media Success Rule : Be Generous - http://bit.ly/aiGy46 @tweetclean = generous to the max!
            5. @paulwallbank: basic rule for social media should be: monitor, listen and engage #Media140 http://bit.ly/98nPrM
            6. @neelyolson: RT @NW_Mktg_Guy: Asking who in an organization owns social media is like asking who owns the phones (or mail) - @seanodmvp #PRMKTGCamp
            7. @olivcim: RT @GaryBaney: being a power user of social media is like being a carpenter and having a new power tools show up in the toolbox every morning! Yes!!
            8. @Kalvinchong: Social media is like having a baby. Everyone will tweet advice & their opinion but in the end you have to remember what works for you. :)
            9. @cmclaren1: RT @augieray: 25 percent of all US-based page views occurred on a social media site in 1/10, from ComScore via #omtrsummit.
            10. @shaeclaypool: REPORT: 1/5 of marketing budgets go to social media in the next 5 years http://short.to/19a3i /  via @DanSchawbel

            Wednesday March 3rd

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @wardvanos: RT @ndecrock: Social media marketing is like the trivia quiz Jeopardy. You have all the answers, but you forget to ask the right questions
            2. @BizPals: Looks like Social media is catching on with businesses http://bit.ly/b5unx7 12% adoption rate last yr to 24% this year! #smallbiz
            3. @FvrythingPR: . @tiglu In 223 pages, the book packs a lot of info and practical advice. One I like: Social media is a mindset, not a toolset.
            4. @2RhettMcNulty: RT @o0KitKat0o: @TWiegert puts it best: "Social media is like having a conversation. You can only control 50 percent." Too much control defeats purpose.
            5. @steffanantonas: Like this by @cspenn: "what powers social media is...being skilled at communicating something fundamentally human" http://bit.ly/99H4Dv
            6. @tomcunniff: @lbbinc Yep, me too. IMHO a problem with "social media" is that it's so poorly defined, it can mean anything. It's like saying "digital"
            7. @TwitSnaps: The best measure of success in social media is how many relationships you have and how strong your relationships are. #socialmedia tip
            8. @lvanquaethem: PR tip: Leave a good online foot print! Take advantage of social media tools such as: blogging, tweeting and LinkedIn.
            9. @antoniotrejo: Social media ROE tip #4: acknowledge that conversion may take a while to see. your opportunity to connect is priceless (well, sort of).
            10. @einspruch: "Social media is not dead. It is the new ubiquity." A quote from @twendywendy

            Tuesday March 2nd
            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @Maria_Sheila: RT @nielvanmeeuwen: Social media budget allocation will be 20 percent in five years http://bit.ly/c3ekQW 
            2. @EZ_moneymaker: New Research: SMB E-mailers Using More Social Media & Video: Ninety percent plan to integrate Facebook and Twitter... http://bit.ly/9cyu8r 
            3. internetnooz: Social Media: 61 percent say they get news online (source: Topix.net) http://bit.ly/aV09MW 
            4. @erichwilliams: 29 percent of American companies have developed formal social media policies for their employees. Six examples. http://is.gd/9t9Du #in 
            5. @stepaheadinc: Social media use jumped 82 percent from December 2008 to December 2009. We knew it was growing, but wow! http://short.to/18f4d 
            6. @ethanwhitehill: Social shopping: 56 percent of e-retail shoppers who engage with social media "friend" or "follow" fave retailers http://bit.ly/cdac1V 
            7. @molovargas: RT @social_smallbiz: #tip Continuously monitor mentions of your brand on social media http://bit.ly/92uST1 
            8. @JonFoxPhoto: Social media tip: Don't go after people; let them come to you.  
            9. @TwitSnaps: Social Media Gives You Unprecedented Ability to Listen to Your Customers which help the company to focus on their goal #socialmedia Tip
            10. @HectorGDiaz: RT @shanegibson: Social Media Tip: Consistency is a key factor in building your brand, stay present, stay on message, keep listening.

            Monday March 1st

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
            1. @iimaonline: RT @shanegibson: Social Media Tip: Contrast keeps people interested. With your blog and twitter content vary tempo, topic and format.
            2. @AnneSweeneyPR: TODAY'S SOCIAL MEDIA TIP. Use a Profile Picture. Those creepy silhouettes send a negative message - you can&apos;t be... http://bit.ly/95skrH
            3. @knockbuckle: LinkedIn / other Social Media tip - remember your photo is often your 1st impression - take time to choose a goodie!
            4. @how2beobnoxious: RT @andreastenberg: RT @LiveYourBrand: Social Media Tip: Did you know Social Networking is now the #1 online activity? It has replaced both porn and email.
            5. @social_smallbiz: #tip Use social media to keep your best and most loyal customers updated with company developments http://bit.ly/5lKPWF
            6. @RedRoverSentMe: Social Media Tip # 6 . Build Quality Relationships- People are more willing to help those who they really know.... http://bit.ly/aRLOZi
            7. MK_reader: Social Media Success Rule: Be Generous http://j.mp/cUSztd
            8. @GladysWalkert: Rule of Social Media marketing is 95/5. 95% relationship building, 5% trying to sell them something. Know them before you try to sell them
            9. @maymaym: My own social media tip: ALWAYS include call to action, implicit or not, when on promotion campaign. AWALYS. SA: http://ur1.ca/nscw
            10. @shanegibson: Social Media Tip: If you're going to be disruptive aggressive and edgy you also have to be able to take what you dish-out; with a smile!

             
            Thursday February 11th

            Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
             
            1. @cdeniaud [TIP OF THE DAY] Social Media goes global but you should act local
            2. @CRConsulting Social media has always been with us. Who hasn't recommended a product to a neighbor, received a tip from a... http://bit.ly/d2sd2y 
            3. @salesacademy Social Media Tip: Get good at offline rapport building. When you meet ur Twitter friends in person it will cement the relationship.
            4. @JonFoxPhoto RT @shanegibson: Social Media Tip: Don't build castles online. Connect with other leaders and build roadways.
            5. @BostonRS RT @WileyBiz: RT @suzemuse Best social media tip: It's not about the tools. It's about the conversation. #sm101
            6. @WileyBiz RT @HSchiefelbein: Social Media Tip (via @wileybiz ) -- Focus on the SOCIAL more than the media to build relationships #sm101
            7. @anderyoung @chrisbrogan social media tip: “In the beginner’s mind, there are many possibilities; in the expert’s, there are few.” – Suzuki Roshi #sm101
            8. @decker_chris Best social media tip? Be authentic! People can recognize when you are faking it, even in a tweet! #sm101
            9. @OnlineFantastic Create a private #Twitter List of all ur competitors, so that U can monitor all of their tweets in 1 location! #sm101 via @TravelingDad
            10. @hopejulieanne11 I like that. / RT @urichmond: 3 R's of social media engagement - be real, be refreshing, build relationships. #sm101     


             
              Wednesday February 10th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @omwhitby There are few rules in Social Media. The guiding rule should be RESPECT for others and other ideas.
              2. @JessicaLevin RT @Jeffhurt: Rule #2 of Social Media [& Travel] : Be a pilgrim, not a tourist says @dberkowitz [Plan to settle, earn respect] #ec10
              3. JessicaLevin RT @psalinger: Rule # 1 of social media - when going someplace new - learn the language @dberkowitz #ec10
              4. @joeduck Blogging down, Social Media up. No surprise there as we are designed to have short attention spans. Twitter... shall rule.
              5. @gahlord .@rnadworny Hey the oldest rule of social media, man: Don't feed the trolls. ;)
              6. @andmiriam Don't just approach social media from one stream - take it from all sides. post pictures. tweet links. quote people. include video. #sm101
              7. @Confucius_life RT @RichardSPearson: The journey is the reward. Chinese proverb #quote #media #social
              8. @scullyp Radio5 reporter is seeing if he can get all of his news from social media. Great quote "If the news is that important, it'll find me."
              9. @chrisgruggen RT @MyVintageSecret: Good quote. Social media is not an add-on its an evolution of your marketing strategy. - susan langdon fr TFI via Cheryl Heyl #smwTO
              10. @lorriberri Favorite quote @ #iconf2010 - Richard Urban @musebrarian we are becoming "men & women of Twitters instead of letters" (Social Media session)
              11. @shannonkharvey Best quote from SMG RFP session so far - "if a product sucks, the best social media strategy in the world will only make it worse"         

              Tuesday February 9th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @weRwatching2010: Social Media tip #68: don't tweet on 2 hours sleep :-)
              2. @LauraleeBorrero: RT @prodigaljohn: Social Media Tip: Your very 1st interaction with someone shouldn't be you asking for a favor
              3. @ShannonPalmer: TIP: Empower your employees by training the company staff on social media/marketing. Also ensures consistency in message #sofresh
              4. @BLASTmediaPR: Social media tip of the day! Wish more people used DMs for the right reasons... RT @LScribner: Constant salesy DMs will get you an unfollow.
              5. @PeteSalsich: YES. RT @SCartierLiebel: No Social Media Without Strategy  http://bit.ly/dCUQfZ Excellent vid by john Jantsch. First tip: Start by Listening!
              6. @pvesey “Nothing happens until someone tweets something.” http://ow.ly/15nMX
              7. @SeattleWineGal: Social Media Tweet Tip: Be Yourself! People want to follow humans, not faceless businesses. Be fun and keep it real! #Seattle
              8. @NYBD: @willDavidian social media tip: abusing social media is probably not the best way to win friends and influence people
              9. @CateTV: RT @_KimRandall Social Media Tip #20 - Stop Counting! http://bit.ly/9iRUga
              10. @richandcom: Marketing is like tracking. Selling is like hunting. Social media is like farming, so enjoy the daily chores. Farming yields more.
              11. @jesse1124: Overcoming Social Media Anxiety: For retailers, social media is like eavesdropping on what people are saying about... http://bit.ly/bnbwtL

              Thursday February 4th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @mycrowdca: RT @nada_arnot - you increase your odds at social media success by working with people who know the space. #smwgotham
              2. @TommyGuns: I have a client that has had a 100% boost to her revenue because of social media, and it was the cheapest form of advertising she purchased
              3. @jbsilva: RT @augieray: 50 percent of mobile page views are to Social Media sites. From @Webtrends #engage (via @GMRMarketing)
              4. @spooney35: RT @RACHELinCINCY: Not to be rude, but... ***Social Media Tip: Auto direct messaging on Twitter is SO ANNOYING.***I AGREE**
              5. @social_smallbiz: #tip Use social media to keep your best and most loyal customers updated with company developments http://bit.ly/5lKPWF
              6. @marynwilliams: @skydiver rule 3 and 4 be brief - learn to write. 2.7 sec attn span 140 characters. Finally, Social Media is customer Service.
              7. @schmittyapolis: RT @desaraev: He just said my favorite quote (I've used it before). In social media if I go to shake your hand, don't stick your tongue down my throught.
              8. @plugmediagroup: Best recent quote on social media: "Social media is becoming the operating system of a business," -- Don Tapscott, of nGenera Insight. #sm
              9. @coachkiki: RT @danamlewis: Quote of the day (from @mackcollier) "being a social media rockstar is about as significant as being the 3rd best hockey player in Ecuador."
              10. @ecentre: Social Media is a mind game, you need to know who you are (quote: from social media altitude workshop). #socialmedia

              Wednesday February 3rd
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @BloggingBistro: Social Media Tip of the Day #33 – Build your customer base by giving away something of value: sample products,... http://bit.ly/bN7ebL
              2. @hsoursou: More than 60 percent of mobile web pageviews are to social media sites http://ow.ly/139Up
              3. @NAIT_EIM: Fifty-seven percent of U.S. workers use social media for business purposes at least once per week (Valerie Valentine) http://twurl.nl/kab18k
              4. @Ideasshop: RT @CapitalCougar: @vaughndavis Re using social media / email; a good rule is not to write anything you wouldn't mind seeing on the front page of a newspaper.
              5. @boldcopy: RT @salessherpas: Golden Rule of Social Media...Give First
              6. @bodyspacesoc: "In social media, trust doesn't come from authority but from intimacy" http://blog.vark.com/ [via @eliseparadis]
              7. @eduMarketer: Buzz Marketing News: Social Media is not a campaign it’s a commitment! http://ow.ly/16u3MH
              8. @unknown8bit: "social media is like reality tv shows for people with monitors instead of tvs..." http://tumblr.com/xlp62s0dp
              9. @editorcamille: Social media is like religion—ardently followed by some, half-heartedly acknowledged on occasion or dismissed as foolish nonsense by others.
              10. @agebergX: Think about this; Social media is like being a customer service assistant online instead of in a store! Same principals apply

              Tuesday February 2nd
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @ebayStoreNow1: Survey: How Travelers Use Social Media: ... (59 percent) active travelers have visited a social networking site su... http://bit.ly/c7ADp9
              2. @Mobloggy: RT @NetWeave: Asking for stats on effectiveness of social media is like asking for stats on effectiveness of telephones. It's a medium!
              3. @KellyVandever: RT @WendyKinney: #socon Social Media is like a puppy. Cute. Grows up to be a dog, needs constant care and feeding.
              4. @iTbay: @noic_innovate ~ social media is like the industrial revolution. Social media is in it's infancy!
              5. @etomyam: RT @Gregg_Cleland:  http://bit.ly/5AbCN  Social media marketing can put the trust back into business ... http://bit.ly/bNkHmC
              6. @JohnAntonios: how many times have you been asked to trust someone? in social media, trust is earned. http://ow.ly/12n2w
              7. @ripple1967: RT @zagrrl: RT @ginidietrich: Fifty percent of marketers say they're shifting dollars in2 social media this year  http://bit.ly/biXf8v  (via @Larry_Spada)
              8. @TwittGoddess: RT @60SecondTweets: Today&apos;s :60 Tip: Use social media like a telephone, not a megaphone. A megaphone is a monologue. A telephone is a dialog
              9. @social_smallbiz: #tip Create evangelists for your company and empower them to use social media to spread the word http://bit.ly/5lKPWF
              10. @ericvineyard: RT @jengaby: Quote from class: saying you're a social media expert is like saying you're an expert at faxing

              Monday February 1st
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @alexander_allen: RT @Lissansky RT @julito77 Social Media Tip 3: Thanking Followers on Twitter   http://post.ly/JB72
              2. @BloggingBistro: Social Media Tip of the Day #31 – Readers’ eyes are drawn to images (images also significantly increase memory... http://bit.ly/afL2Gh
              3. @Leader4hire: I remember when the web was won by geeks & designers years ago. Amazing to see who is winning with social media (tip: passionate talkers)
              4. @Sociablebook: Social Media Tip: How do you keep momentum going? Keep doing the basics, the things that got you here. http://bit.ly/bKruf9
              5. @saurabha87: RT @kensapp: Internet Marketing Tip: When using Social Media, the real product you are selling is yourself! Relationships first, business second.
              6. @TheEliteNinjas: RT @shanegibson: Social Media Tip: social media is bi-directional and conversational which requires listening and empathy as skills.
              7. @shanegibson: Social Media Tip: Say thank-you... a lot. Recognize those that support your goals in your network
              8. @Bluegrassgroup: TIP: Respect the Community- This might be the most important rule of social media etiquette.
              9. @robhahn: @startabuzz @PhxREguy praise in public, criticize in private is an AWFUL rule to impose on social media, if you think about it...
              10. @faragodg: Social media follows the Golden Rule: first you must contribute to benefit later. The benefit depends on the intensity of your contribution.


              Friday January 29th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @pvesey Fifty-seven percent of U.S. workers use social media for business purposes at least once per week
              2. @nicayeung: RT @shanegibson: Social media tip: stay curious and you will stay current.
              3. @avidsten: Social Media is like a big pub. If you follow the wrong people you will end up with a headache.
              4. @81megs: Swearing in social media is like disrespecting your grandma. Just don&apos;t do it.
              5. @signchik: Social media is like a cocktail party. There is a time and a place to talk business. And a time and a place to be social. David S. Garland
              6. @Srimati: RT @dotjenna: Social media is like a glass window into your character; if you&apos;re greedy, seedy or needy, we&apos;ll all know it. ~ dotJenna
              7. @crossga: social media is like dating- if you follow someone, never engage in conversation, then you are just a creepy stalker. socialize.
              8. @JDeragon: Social media is like a vacuum sucking us all into “content containers” all disconnected and fragmented, not very social http://is.gd/6NtIF
              9. @editormatt: Sree Sreenivasan: Social media is like radio in 1912, like TV in 1950.
              10. @STLwebmarketing: speaker @ #stlsmc: social media is like a ball of yarn. you start pulling and the next thing you know its 4pm


              Thursday January 28th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @Autorphan: RT @ankec: Social Media Tip: #bdwcu Give your customers something to talk about and they will 
              2. @freshlime: Companies have to let go of control to succeed in social media and trust and empower employees. #mhsmc
              3. @TzionE: @mominisrael To quote @Sarke, social media is decidedly anti-social - there are way more watchers than players out here
              4. @kjlange: RT @shanegibson: Social Media Tip: Momentum is hard to build and easy to lose. When things start to rock... ride the wave and keep pushing.
              5. @PaulHeck: Trust agents makes social media work not rules
              6. @jayneowen: RT @4_Walls: #4wallmtg @nicktadd social media is like word of mouth on steriods and opens up customer to customer communication
              7. @convonix: RT @Sanzaburo Social Media is like training in the gym-consistent,precise and purposeful always brings good results
              8. @karnamadakala: single point of contact, even in social media is very important. People like to know the name and face of the person http://bwbx.io/Q9iP
              9. @russ_dean: Social media is like working out:Many different ways 2 do it, you can pay someone 2 help you do it,& in the end you get out what you put in.
              10. @brianna_h: RT @PureBrandComm: "Social Media is like corporate reputation insurance." Intangible benefits of social media should not be overlooked . http://bit.ly/dgKoT7
              11. @ElizabethBraid: "Ignoring Social Media is like Putting Your Business Phone in a closet & not answering it!" - Thanks Jon Miller


              Wednesday January 27th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @Forsund: RT @MarkRaganCEO: 73 percent of chief marketing officers in the US oversee PR. And they are obsessed with Social Media:  http://bit.ly/7fwntw
              2. @HarryJGold: Sixty-one percent of social media users w/ 500+ friends follow a brand to learn about new products/features/services. http://bit.ly/4AXskB
              3. @pvesey The average person spent five and a half hours on social media sites in December 2009, up 82 percent from December 2008 http://ow.ly/10THA
              4. @social_smallbiz: #tip Don’t outsource your social media interactions http://bit.ly/5lKPWF
              5. @pvesey Encourage your customers to contribute by uploading reviews or videos of them using your products or services  http://ow.ly/10TJ7
              6. @fullsteam: RT @bmccall17: One simple tip for Using Social Media: USE IT!!! - Ultimately, it is in using the medium that we define it.
              7. @buckeyeva: Social Media Marketing Tip: Create 1 Squidoo Lens a week by re-purposing your blog posts or past articles!... http://bit.ly/dt5ToF
              8. @LaTeaseRikard: Social Media Tip: Be generous when you tweet. #socialmedia
              9. @ron_cote: RT @sanderssays: Want a breakout strategy for leadership, social media and life? Read my latest: Rule #2, Be Helpful - http://bit.ly/8sVQhu
              10. @AskOzzie: Rule of Social Media marketing is 95/5. 95% relationship building, 5% trying to sell them something. Know them before you try to sell them.


              Tuesday January 26th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @shanegibson: Social Media Tip: Crowdsourcing still requires leadership to take ideas and turn them into action. Don't just create fans, equip leaders.
              2. @businessbragger: Social Media Tip of the day: Key words play a vital role in the success of how people find you. http://ow.ly/ZZgY
              3. @BloggingBistro: Social Media Tip of the Day #24 - Treat your blog, Twitter, and Facebook updates as a business: Make sure every... http://bit.ly/4LmQn4
              4. @StevenAitchison: Social Media Tip - Own your name on every social media site before everyone realises how important social media is
              5. @leadoptimize: RT @social_smallbiz: #tip Keeping an eye on any mentions of your brand on the web is vital to social media marketing http://bit.ly/8gORmb
              6. @GrantGannon: Pro tip for corporate social media folks, be careful not to call your followers twerps with a typo when meaning to call them tweeps :)
              7. @erinannie: Is this a joke?? A social media marketing job for a paper company??
              8. @mhaworth: Social media is a means to an end - not the end itself. It is a new way of engaging in traditional marketing - a way of getting noticed 
              9. @RobRueLRFH: RT @juliealbaugh: Social Media is all about trust. If people do not trust you they will not do business with you. (via @LeesChicken) 
              10. @Digrafika: New study found 66 percent of respondents will be investing in social media marketing in 2010 - will you?  http://tinyurl.com/yghcmag  

              Monday January 25th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @fredshadian: RT @shanegibson Social Media Tip: "There is no failure only feedback"
              2. @jbmavrich: @rbohlender too true. the Golden Rule of social media: tweet unto others as you would have others tweet unto you, or you'll get unfollowed.
              3. @rowenab: Was just given this for corp using social media: 80/20 rule – 80% of tweets about others (sources, articles, links) and other 20% about you.
              4. @kristinhersant: Rule #10: The real role of social media is retention. People want to talk to people - not a shoe. #sherpaemail
              5. @ExperienceComm: RT @cowanpkc: To quote @stevemiller " My social media work is seriously hampering my social media participation.". Brilliant. Indeed
              6. @lolaaudu: #MAR social media creates the relationships which generate business. It's all about them! #quote Terry Murphy
              7. @mdyoder: RT: @namtrok "The world is still bigger than social media" - Quote from @pkuras at #smart bfast
              8. @paularheaCISSP: #Quote: "Remember, it's not about selling, but helping people buy," Social Media & Mobile devices help connect prospects w/ information
              9. @wayne_37: Global social media usage jumped 82 percent over the year, says Nielsen study...http://p.gs/t032s
              10. @JamieMarsland: Social media stats: 84% – Percent of social network sites with more women than men.

              Friday January 22nd
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @KevinSparenberg: RT @MikeHowie: 70 percent of those who are online participate in social media in some form; farmers need 2 b there 2 http://bit.ly/54GtEj
              2. @GetPaidToday: Market Intelligence: Social media use and what we want to buy: 93 percent of social network users are under 55 yea... http://bit.ly/7o6umP
              3. @pvesey 62 percent of social network users have household incomes of $40,000 or more, http://ow.ly/Zi0O
              4. @rcaroman: report: (36 percent) of respondents investing in social media monitoring and analysis tools http://bit.ly/6pHmhl
              5. @THONGPISUT: 66 percent of 1068 marketing professionals worldwide will be investing in social media marketing (SMM) in 2010.
              6. @social_smallbiz: #tip Keep an eye on what your competition is doing with social media. Is there anything you can replicate? http://bit.ly/8gORmb
              7. @smallbusiness20: RT @social_smallbiz: #tip Content is king - the key to social media success is creating great content your audience want to read & share ...
              8. @Searchmar: Social Media Tip: Tweets are not about links but about followers. On Twitter.com, people "follow" the comments of other Twitter users.
              9. @jacaldwell: RT @rdeutsch: Social #EmailMarketing Tip 8: 72% of CMO’s to hold social media accountable to revenue goals in 2010. looking @ metrics now.
              10. @fredshadian: RT @shanegibson Social Media Tip: "There is no failure only feedback"

              Thursday January 21st
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @VinoPigro: Who says that only young people loves social media? Seventy percent are ages 30 or older.  http://bit.ly/5y2QNY
              2. @MIrealestate: Congrats @keeleykerrins @cravingspopcorn,Social Media, Sees Growth of 25 Percent  http://bit.ly/7CdMur #lovelansing (SM Works)
              3. @KristyLoper: Fact of the Day: Only 17 percent of Internet users don’t participate in any social media.
              4. @steelcitym: RT @social_smallbiz #tip Keeping an eye on any mentions of your brand on the web is vital to social media marketing  http://bit.ly/8gORmb
              5. @kimnishida: RT @HowToUseSN social media tip #4: evaluate your social media results on a regular basis,  http://short.to/13p2e
              6. @SMAltitude: #1 Social Media Marketing Tip - "Put other peoples interests, Above your Own" - John Razmus (from his latest Video)  http://bit.ly/8oQXpM
              7. @khuda1: RT @PaulHemingway TV may still rule #Olympics marketing, but sponsors using social media 2 build buzz/get fans involved  http://bit.ly/5K0alp
              8. @BrentLeary: GREAT quote from @comcastcares: "My career will be guided by Customer Service over social media." full post -  http://bit.ly/4MTePi . #scrm
              9. @bestrong: "Social media is just a collection of tools. It's up to us, the people, to make the real impact on our world." -Ben Parr mashable.com #quote
              10. @sharlyn_lauby: Excellent quote! RT @SBoSM: "Digital media buys online coverage. Social media earns it." #sm4gov

              Wednesday January 20th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @gacconsultants: Social Media Tip 3: Thanking Followers on Twitter http://bit.ly/56a6Ks via @julito77
              2. @SalesDuJour: Social media is a partnership. The vendor provides the medium, it’s up to you to be socially effective. Sales Marketing Tip
              3. @omconnect: #socialmedia tip: Social media lead generation is about content. Use different media for content & see which types your target market prefer
              4. @justinflitter: Less Formality, More Personality #CustomerService #tip Social Media for Business #socialmedia
              5. @PhillipPhakade: RT @russiandiva: Tip: Failing to communicate and participate in social media stops your advancement of trust of your audience
              6. @MelCarlton: The Golden Rule applies to Social Media too: RT @tweetmeme The “Do Unto Others” Principle of Social Media http://tinyurl.com/ybyaz8t
              7. @justinflitter: RT @clairecelsi: @MichaelLibbie Rule #1 of social media: Be there because your customers expect you to be there.
              8. @MarkVogler: Rick says The only way Social Media won't work is to shut down the internet. And you can quote me on that.
              9. @InsureVancouver: @TheCoolestCool Social Media is like a reverse Mullet... A Party in the front, Business in the back. My fave soc med quote (via @rickrake)
              10. @CIME4: TIP: Your customers are worldwide, just like the web. Increase your revenue with consumer direct marketing combined with social media.
              11. @anthonycurtis: Local Marketing Tip: How To Reward Your Customers for Local Social Word-of-Mouth Activity http://goo.gl/fb/13KC

              Tuesday January 19th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @ordoroteam: RT @EcommerceBoy: The PEC Review: The Social Media Marketing Book: Some 70 percent of shoppers trust consumer opinions posted online... ...
              2. @simMENTORS: Trust is a huge factor in social engagement. Understand that social media marketing is most effective when users in the community know you.
              3. @CalebDonegan: Social media allows businesses to build trust through communication http://bit.ly/5tc9vC (via @VHenderson3)
              4. @abonde: social marketing tip-o-the-day: the big payoff for customer communities isn’t awareness (or service), it’s product ideas + innovation
              5. @dannydevriendt: Social media grows up, cuts its hair, gets a job http://bit.ly/7efFFI (via RT @jodykoehler) #pnid
              6. @bobbiandmike As a society we have become so attached to social media that when we should be enjoying life we're instead telling everyone about it.
              7. @pablokzk: Tip of the Day....Put your family and friends on a separate social network than that of your co-workers.
              8. @cyberdybner: Social media blurs the line between work and private life. Is this just a phase? Will the line be redrawn when social media usage matures?
              9. @stanleytang: Be transparent and authentic - not just social media but in life too
              10. @StuckinThird: RT @vernieman: Today's lesson: Never ever, ever, ever diss the social media crowd. Power to the People! #yorais


              Monday January 18th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.

              1. @kknapp: RT @SBoSM Engagement rule No. 1: Thou shalt make it easy: http://ow.ly/WRbh. Intersting article for Social Media Users.
              2. @my_fun_time: My new quote: Twitter is the tapestry of all of us. It isn't social media, it is social make up.
              3. @IcebergMktg: "SOCIAL MEDIA puts the 'Public' into PR & the 'Market' into Marketing" - Chris Brogan #quote
              4. @BrentNelsen: Quote of the day: "social media isn't about getting the message out, its about getting the message in." Trey Pennington. #sctweets
              5. @divinemisswhite: RT @RazChorev: Quote: "Sit on my Facebook and I'll whack you up the Twitter. " Social media guru http://bit.ly/gcr1y (@dmscott ) Via @Di ...
              6. simongoh: 35.7 percent of companies say Twitter most effective social media tool http://bit.ly/73fUsJ (via @MackCollier)
              7. @joinphp: Are you socialized yet ? we are Socializing Businesses by Humanizing Social Media Strategies.http://www.kloudsocial.com// ,Thanks to trust usa
              8. @The_PG_Project: Leveraging social media to drive positive word of mouth. TIP: Give your customers something to tweet about. New post http://bit.ly/5sjiay
              9. @sharonmostyn: RT @pamcamp: RT @carlrez: Simple statement but very true "The key to social media is being social" - Jeremy Palmer #asw10
              10. @pvesey By 2013, mobile phones will overtake PCs as the most common Web access device worldwide. http://ow.ly/XwWu

              Friday January 15th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.

              1. @simongoh: 35.7 percent of companies say Twitter most effective social media tool http://bit.ly/73fUsJ (via @MackCollier)
              2. @Law_Pundit: RT @Ginaschreck: Social Media tip: Promote OTHER PEOPLE! (period...enough said...really...its not ALWAYS about you!)
              3. @cbreecopy: Tip: Social media strategy is not one-size-fits-all. Assess your needs and use only the media that will benefit you most. #socialmedia
              4. @Ginaschreck: Social Media Tip:SHARE GREAT INFO- dont worry that someone will STEAL your content (they already have it from Google you goof)
              5. @social_smallbiz: #tip Social media is not a quick win You need to put in the effort to build up a lasting presence http://bit.ly/8U2NY6 from @ollieandforbes q
              6. @maltaee: Sales Tip: “Business owners don’t recognize how much of social media is customer service.” ~ @garyvee
              7. @cliqology: Nice quote from @Jezmond: You can buy attention(advertising), beg for attention(PR) bug people's attention (sales) Or earn it (social media)
              8. @shanegibson: Social Media Tip: Leadership is about vision and influence. Those with a vision bigger than themselves will have the most influence.
              9. @shanegibson: Social Media Tip: Build enough trust and no call will ever be a cold call. #branding #relationships #value
              10. @MichaelMahlberg: RT @deadprogram: My rules for social media: find something cool=tweet it, learned something cool=blog it, mastered something cool=present it

              Thursday January 14th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.

              1. @ewebsmart: Tip! Social media is about creativity and personality. Big marketing bucks aren't needed if you can integrate these into your strategy!
              2. @FaberHoods: Nice tip from @ProsperbyDesign Social Media TIP: Power is in your list, your loyalty and your care and feeding of them.
              3. @DianaEnnen: RT @buckeyeva: Social Media Tip: build real relationships AROUND your social media marketing, not in place of it. (You're on a roll!)
              4. @attentio: Rule for social media: You can't manage what you can't measure http://wimbis.com/?15O
              5. @andrewbadera: Rule: if you follow me without starting a convo and your bio says "social media guru" (or expert) I will report you for spam.
              6. @IsraelRF: 5 Social Media Secrets for 2010: 1. Pay Attention to the Metrics 2. Scale Good Habits 3. Have Rules, But Trust People
              7. @spencervt: If you don't trust your agents to be on social media why do you trust them to work for you? #icny
              8. @abelniak: great quote:"Social media never ends,and brands that consider embarking [on this] must be mindful of that commitment." http://bit.ly/7PnWDA
              9. @pvesey If content is king, then conversion is queen @bizzuka
              10. @ollieandforbes: RT @social_smallbiz: #tip Social media is not a quick win You need to put in the effort to build up a lasting presence http://bit.ly/8U2

              Wednesday January 13th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @davidreske: RT @Millennium Tip for entrepreneurs - social media a mindset, not a tactic. Read more! http://bit.ly/88lJ1p
              2. @BloggingBistro: Social Media Tip of the Day #12 – Blog categories are a table of contents in which you index topical articles.... http://bit.ly/8XmDye
              3. @HillsofAfrica: RT @ProsperbyDesign Social Media TIP: Keep it consistent and persistent, THIS is the bran in your marketing plan!
              4. @Ncavarra: RT @sbosm Getting your small business started w/ social media - Tip - Everyone @ the company can and should join in! http://bit.ly/8h8unW
              5. @karenjpa: RT @CanDoCanBe: Biz Tip: If u use social media tools like Twitter, stop lurking. Join the conversation. That's when it really starts 2 work.
              6. @steveplunkett: Today's Social Media Tip: if you have to bash people to be heard, then you are constantly heard to be bashing people.
              7. @LinkedInExpert: @CertifiedSM Hi - The Source for the "only 9% of companies are NOT using social media" quote is Brian Solis: http://bit.ly/8SMyMr
              8. @jaybaer: 1. @treypennington Your favorite quote is "You Gotta Be, Before You Do". Seems like there are social media implications there? #twt20
              9. @asociallife: Six words you'll hear a lot in 2010 in relation to social media. Mobile, Location, Transparency, Measurment, ROI and Privacy.
              10. @Discover: 32% small business owners using social media say biggest benefit is “getting new business leads.” http://bit.ly/8uS4bt

              Tuesday January 12th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @momtohanna: RT @lynnterry: Social Media Tip for Speakers: Talk slow enough for fast typers to tweet-quote your highlights ;)
              2. carolyn925: By the time books on social media are printed and available, they are already out of date. #tip
              3. @lynnterry: First rule of social media communication: define your audience. Know your target market. #socialfresh @jasonfalls <--Amen
              4. suzboop: Difference btw community and social media: social media is a technology, community is what u do with it.(creating trust) #ocrt #octribe #fb
              5. @KPFierce: rule of thumb for social media: the less you say is more if you dont have a clue of whats going on.
              6. @TweepleBytes If you are listening, you will hear when someone says something that begs your attention via @WebWorkerDaily
              7. @TweepleBytes VALUE is subjective, but once you have listened, you will be able to discern what is valuable to any given conversation
              8. hillorn: Communicating with your customers must be top priority to succed in social media, e.g. from Starbucks via@joinsimon http://bit.ly/4RWk3Y
              9. @LWTweet: if your intent is to sell and sell alone, you will fail at social media @jasonfalls #sofresh You must care! - Laura Hicks
              10. @pvesey Did U Know ->The #2 largest search engine in the world is YouTube


              Monday January 11th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. chrisgomedia: The trick with social media marketing? Listen before you speak.
              2. @pvesey Tweeple-Bytes Rule: Nobody cares about your product (except you). People care about themselves
              3. ezcomputerhelp: Social media, mobile devices pack essential wallop: In fact, 34 percent of females reported that using social m(edia) http://bit.ly/6XEomO
              4. @chrisbrowntv: WOW! 99 percent -- expect to maintain or increase social media spending in 2010. http://bit.ly/6Arfhb
              5. @ProsperbyDesign: Social Media TIP: Do you have a compelling message, pain is more engaging than pleasure.
              6. @ProsperbyDesign: Social Media TIP: Be yourself, go big, live large. Look at @garyvee, @marismith @denisewakeman >PurposePassion&Power!
              7. jayincalgary: RT @manishc "Social Media tip: People want to connect with people.Use your own pic on your profile."> yes!!
              8. nickJbarrett:  Interesting quote by Facebook founder Mark Zuckerberg on privacy " Public is the new 'Social Norm' " facebook www social media
              9. SeeboldMarCom: Transparency in social media is key. Tell your fans/followers what your objective is, why, + how they can help, then let them carry the msg
              10. JCSladcik: Small business social media formula: tweet-blog-call...tweet-blog-email...tweet-meet-retweet...tweet-meet-google...tweet-blog-call...repeat.

              Friday January 8th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @raymondpirouz: Social media is about demonstrating one's generosity; fallibility; mediocrity; complexity; emotionality; spirituality -- humanity. Be real.
              2. @jonlan: @JustinLevy: I am more likely to buy from a company that has executives out front on social media. This builds trust. #CES
              3. shanegibson: Social Media Tip: Be the flame not the moth. Zaaappp!!
              4. coachbethb: Ali Brown Tip #1: stick w/freebies info sharing on social media & limit selling directly. People buy fr people they know/like/trust.
              5. @davepeckens: Perfect. Love it! @digitalvision sets the social media rule: Only check-in where you might actually want people to meet you.
              6. @BCuban The rule for Social Media Experts is the same as Navy Seals. If you are one, you would never say you are.  
              7. @pvesey Tweeple-Bytes : By 2010 Gen Y will outnumber Baby Boomers and 96% of Gen Y have joined a social network  
              8. tomcunniff: RT @FreshPie: 92 percent of 18-34 yr olds have social media profile. #CES  
              9.  matthewfranks: Social media for business - it’s a matter of leveraging the inherent trust consumers have in each other
              10. pointitcory: @pointit_nick "We learn by doing." Put another way, if you tweet it, they will read. My Social Media Strategy is to be social. Simple.

              Thursday January 7th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @pvesy Universal McCann reports that 77% of all active internet users regularly read blogs http://ow.ly/T90y
              2. @optify: Social media marketing: no guarantees! Main challenges: build trust, and scalability. http://bit.ly/5KNs3S
              3. @debbielaskeymba: @theprschool Great branding tip: first rule for avatars and bios is to stay consistent across all social media platforms.
              4. @TonightWeParty: Twitter tip: stop trying to sell me on your social media skills. No one cares.
              5. @pvesey Simplest Social Media Rule is learning (if necessary) how to respect people first-thats it - via http://ow.ly/TgGf
              6. @TishWine: Fortunately, social media is helping sort out the disngenuous from the genuine. SM is going to improve the 2010 winescape greatly.
              7. @DigitalRoyalty: Love the chatter about Vanity Fair article. I agree with many points. Beauty of social media is everyone has a voice.
              8. @bubblybubble: The 3 rules for social media 1.Don't be rude 2. Don't be boring 3. Give to get
              9. ArmanArami: Survey shows an average social media marketing budget increase of 57% in 2010. http://bit.ly/8gp3lG
              10. @georgedearing: "Don’t over-promise things that social media tools can&apos;t deliver. You’ll fail & you’ll make the rest of us look bad." http://ff.im/-dUtuR

              Wednesday January 6th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @pvesey social media networking is a life skill to learn
              2. Qjfmpresents: "Authenticity" and "trust" are two key ingredients in Social Media. Translation: Keep it real, and don't fake the funk :)
              3. @C3CreateConnect: I totally agree with: "All the brilliant social media marketing in the world won't make up for a second rate product."- Joe Calloway
              4. @cargillcreative: In social media, trust comes to those who earn it by demonstrating honesty and loyalty and living up to their word.
              5. JohnMallen: No 1 Rule from Steve Rubel's rules for social marketing- Listening - makes great sense. Still think prime value in all this is learning.
              6. shanegibson: Social Media Tip: Social media is a bridge not a wall. Use it as a reason to connect in person not to replace in-person contact.
              7. royatkinson: @Deaulivery 40 years ago, social media was the small-town newspaper and the chat over the fence; 10 yrs. ago, a chat room. It will evolve.
              8. @pvesey 64% of marketers are using social media for 5 hours or more each week http://ow.ly/T8Yt
              9. @pvesey if you were paid $1 for every time an article was posted on Wikipedia, you would earn $156.23 per hour http://ow.ly/T8ZT
              10. @pvesey Flickr now hosts more than 3.6 billion user images http://ow.ly/T90y

              Tuesday January 5th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @chuck: Marketing tip: social media is word of mouth online
              2. @lolaaudu Social Media is not so much about what you do, but rather about what your customers do to you Hmmm...#vrebc, #quote
              3. @mjayliebs: "To be successful, you need to shift your mindset from social media to social strategy," Mikolaj Jan Piskorski, HBS http://ow.ly/SMGq
              4. @derekbruff: Went to barnes & noble to check out #backchannelbook. Apparently marketing is all abt social media these days.
              5. @desireeadaway: Our greatest sources of happiness come from our social relationships not from our stuff.I include my social media relationships in that list
              6. @askTaylorMedia: Social Media... You Are What You Read http://ow.ly/16gBRw
              7. @heathernasif: RT @SocialMedia411: Social Media is the New Super Bowl - Pepsi Refresh and What It Means to Marketers (Forrester): http://bit.ly/6xzDp4
              8. @FplusP: RT @bigfuel: Studies show women are using social media to drive everything from social exchanges to transactions. http://bit.ly/6Ejg9K
              9. @binterest: RT @LXLEE: Twitter Tip: Engage, engage, engage. That’s the ‘social’ part of social media.
              10. @PaulatCirkle: #quote: "Stop worrying about social media ROI & just do it. What&apos;s the ROI of putting your pants on in the morning?" http://bit.ly/4GkywY

              Monday January 4th
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.

              1. AlistairGraham: Social media sites including Facebook, Twitter influenced 28 percent of U.S. holiday shoppers in gift-buying decisions http://bit.ly/4qcuja
              2. lilymaggi: Social Media Use In Business Up Significantly: Forty-three percent of the 2009 Inc. 500 reported social media   http://bit.ly/7NrvFk
              3. johninsf: RT @felicelam: Remember, social media marketing is not supposed to sell, it is supposed to influence. @robertomazzoni
              4. Ian_S_Campbell: 2010 - The Year of Personalization. Trust is key to building relationships in social media. http://bit.ly/89Igx6
              5. facebookista: Social media, at least in part is a trust economy
              6. @pvesey Social media tip: Quit waiting for the water to be perfect before you get in! via @AmberCadabra
              7. @Jameethewriter: When creating your social media campaign, start simple with Twitter, Facebook and LinkedIn. Learn them well, then add.
              8. @icantinternet: RT @BradBurton: Key to blogging, social media, business... is be yourself, if people don't like you for being yourself. NEXT.
              9. @waltjurgen: It's becoming increasingly clear, social media is not a passing phase.
              10. @waltjurgen: Resistance & disbelief – these are the real reactions of many companies confronted with the seemingly unstoppable rise of social media.

              Thursday December 31st
              Social Media Tweeple-Bytes -- Because sometimes it takes looking at many tweets collectively in order to get the big picture.
              1. @BobBurg: RT @TheRiseToTheTop: Social Media doesn't fix bad business, it amplifies it. There are no magic bullets in marketing.
              2. @deakaz: Want the secret of "social media" ? ..... Create great, original content and be yourself. Its all about engaging!
              3. @dawntrenee: Social Media Tip: Social Media Marketing is ever changing - you must grow and learn with it.
              4. @ricksammon: Social media takes up a lot of time. Tip: Don't let social media make you anti-social :-) After all: Media is not social, people are! :-)
              5. @lindyasimus: Tip: Make sure our birthdate is NOT on your social media profiles, unless you really want to encouage identity fraud. http://bit.ly/75jPVK
              6. @cousteauj: Social Media Revolution?" People die in revolutions. How about Marketing and Customer Experience Evolution?
              7. @justinrfrench: gr8 quote by @charleneli Mistakes in social media are inevitable, after all, you’re building relationships and what relationship is perfect?
              8. @greg_a_elliott: "I am NOT a Social Media Expert. I am a human being." ~Gregory Alan Elliott #quote #socmed #socialmedia #human #life
              9. @BbeS: Holiday Online Sales Up 5 Percent for 2009 – Social Media Key Factor http://bit.ly/8n66Wr
              10. @pvesey Social media usage on up: 75 percent of Inc. 500 companies consider themselves to be very familiar with social networking http://ow.ly/Rkse


              Wednesday December 30th
              1. @dukkytweets: "The goal of social media is to make big companies act like small ones." Great quote from @jaybaer http://bit.ly/82iPQX
              2. @RasoirJ: #quote of day: "There are no #holidays in social #media." RasoirJ
              3. @yougottacall: Loyalty, trust & priorities - http://twitpic.com/mlpvb - the starting point for social media marketing
              4. @kimfox: In 2009, 80 percent of Congress signed up for YT channels. (YouTube) From: Republican Politicians Make A Social Media Push: http://bit.ly/5quZVB
              5. @rogersikes: Social media has a huge 2009 by getting old. 514 percent growth in social networking for ages 55+ http://ow.ly/Qxk6
              6. @gokmenkarasu: Quote of the day: "Social marketing works best when it's earned, not paid for" - @GeoffRamsey
              7. @copywriterinuae: #SocialMedia Tip: Save time. Integrate your social media updates into one app like Ping.fm
              8. @FxNxRl: Social Media marketing tip of the day: don't bulls##t, odds you will be called on it are very high.
              9. @SEOxpert: #social #marketing #Tip - Be fun and be clever in your marketing to a sensitive crowd with a voice.
              10. @SalesDuJour: Social networking is older than technology and will outlive the internet. Be social and network wherever you are. #Sales #Marketing #Tip

              Tuesday December 29th
              1. @phelo: There are 15,740 Social Media Experts on Twitter http://buzzer.ucd.ie/?u=2VCbc2
              2. @pvesey Twitter TIP #3. Be Personable, Not Personal http://ow.ly/qYtv Affiliate Network Marketing
              3. @TheCoolestCool: Successful social media marketing is 80% strategy and 20% technology - http://ow.ly/Qr5Z
              4. @twittinvestor: Social media works because of trust - http://ow.ly/QcxA via @PRwise
              5. @dferrari Isn't it funny how social media has come full circle all the way back to Dale Carnegie? #journchat
              6. @maltaee: "Social Media is about conversations, and the best communicators start as the best listeners." ~ @briansolis
              7. sonikmedia: If you want to influence Social Media, you need know what's being said. www.sonikmedia.com
              8. @HenryStradford: Conservation People!!! > RT @ricksammon: Social Media Quote of the Day: The conservation is happening - with our without you.
              9. @allanschoenberg: Q8 remember that social media is not a silver bullet - it needs to tie into your brand/strategy #journchat
              10. @briansolis Money doesn't grow on trees, but it does grow on "tweets" http://bit.ly/6vys3W

              Monday December 28th

              1. @BMasterminds: Tip #1 Treat social & business media like you're meeting someone 4 the first time. Don't bombard with info & links how can I be of help?
              2. @siftgroups: 24th tip from our advent calendar,24 tips for a social media Christma's; - Don’t dominate the conversation - http://ow.ly/NjBA
              3. @christianalva: Social media twitter tip: Why are you following me if A - you dont talk to me and/or B - you dont distribute my content. Build relationship!
              4. @truant: Social media is no different, the difference is the man who is using it.
              5. @shanegibson: Social Media Tip: The best medium is the one your customer likes, use multiple media.
              6. @shanegibson: Social Media Tip: There will be platforms you visit and platforms you call home. Make sure you own your home.
              7. @ronendanc: first rule of social media marketing: Ask not what your followers can do for you; ask what you can do for your followers.
              8. @nadav2010: Twitter’s 1,928 Percent Growth and Other Notable Social Media Stats http://bit.ly/6y4ED4
              9. @thenetworkhub: 90 percent of Chinese broadband users use social media, compared to 76 percent in the United States http://ow.ly/Q2Mn
              10. @sleepysteph: strategy first, social media tools later http://tinyurl.com/l8t7rn

              Thursday December 24th

              • @ARDELLd: Social media influenced 28 percent of U.S. holiday shoppers in gift-buying decisions this year http://bit.ly/4mMUP1
              • @Brandyourself: BY TIP: Social media is a TOOL not a solution. It needs to be used correctly and strategically and its not for everybody
              • @toekneestuck: Tip of the day for companies: Be a social company, not a social media marketer /@adage
              • @shanegibson: SM Tip: Many people will quit, shun and criticize social media marketing when they realize it's actually about leadership.
              • @nancymyrland: & Social Media sells trust! RT @heyclay: We say in my classes that TV sells eyeballs and radio sells ears.
              • @inpressulum: Social Media: Engagement is a privilege. Trust and loyalty are the rewards. (via @mobilefriend)
              • @DarthGarry After reading tons of advice on how to rock at social media this year, my strategy is pretty simple: Be myself and have fun.
              • @ducttape: Social media is not so much a tool as it is a behavior.As such it will permeate the whole of the business-not simply marketing
              • @kristy: Social media marketing explained in 61 words http://bit.ly/4WCLlw by @dmscott (via @RBeale)
                You can buy attention (advertising)
                You can beg for attention from the media (PR)You can bug people one at a time to get attention (sales)
                Or you can earn attention by creating something interesting and valuable and then publishing it online for free: a YouTube video, a blog, a research report, photos, a Twitter stream, an ebook, a Facebook page.

              Wednesday December 23rd
              • @RSSirteubal: Weber Shandwick Social Impact Survey Finds 88 Percent of Nonprofits Experimenting with Social Media: http://bit.ly/5PKG3P
              • @next247: YouTube Is the Top Social Media Innovation of the Decade: As the decade draws to a close, there’s at least one .. http://bit.ly/7lwVeI
              • @stunmedia: In 2009, Netbook Shipments Grew 103%, Revenues Up 72% Year Over Year http://tinyurl.com/yzh7j75 - Social Media Marketing News, Stun Media
              • @acclamatio: "In an era of social media, the table-stakes of branding are honesty, openness, and transparency.":Death of a Salesman- http://ow.ly/Nlym
              • @alexdcRx: Over 80M US adults use social media for health-related issues http://bit.ly/4OXshL via @fahlgren
              • @THEMARK200: Dell Rides Twitter to $6.5 Million in Sales http://bit.ly/5KejvL Your business should be calling Chris Voss for Social Media Campaigns.
              • @shanegibson: Social Media Tip: If you keep changing your message you will keep starting over. Experimenting with your strategic brand is not good.
              • @JenofallTrades: Social Media is only as effective as the user. Just like a broom is only as good as the sweeper. Use it wisely.
              • @SocialNetDaily: Social Media: Simplicity Trumps Most Other Emotions http://ow.ly/OGan
              • @SocialMediaHut: Social Media Marketing Strategy Simplified: Stop Thinking Blog, Start Thinking Value http://twa.lk/CRzIr
              • @wordsdonewrite: Ad spending on social networks in the U.S. will increase 7% to $1.3 billion next year. http://tinyurl.com/yc55j3t


              Tuesday December 22rd
              Tweeple bytes - The First Rule in Social Media Marketing
              • @jaculynn: The first rule of selling social media: listen http://ow.ly/OrXT
              • @Airbrush_Makeup: Number 1 rule of Social Media Marketing: Provide Value First, Self Promotion Second.
              • @PennDragonArt: RT @MileHighFan: Twitter Social Media Rule #1 - "Not everybody is going to like you. Get over it."
              • @jenn: Jenn's social media rule #1: Do. Learn. Do not pay to learn.



              • @eMarketer 78% of US marketing managers increased social media budgets June to Aug 2009 via @KingFishMedia @5691gerg
              • @sheconomy 81% of all marketers indicated that their social media efforts have generated exposure for their businesses.
              • @MediaPost: analysts predict social media will become a strategic part of marketing efforts next year. http://ow.ly/OnbT
              • @kaseynicole in the world of social media - one tweet lasts like 2 miliseconds. take a deep breath and just keep on keepin's; on! :)
              • @Activ8Inc: 84% of marketers integrating social media into their email campagins next year http://ow.ly/OpTw
              • @danschawbel: REPORT: 66% of CMO's to increase social media budget for 2010! http://tinyurl.com/y8kx6js
              • @mkokc: Social media phrase of the day: Trust Osmosis
              • @martinbrossman: Before Marketing their was Social Media: people relating, building trust and asking each others for advice (quote inspired @roblaughter )
              • @ksablan: Tables turn? In 2010, "Consumers will use Social Media to exert more influence over marketing and business decisions" > http://bit.ly/7PP5OO
              • @CarlNatale: Branding over breakfast - Social media is one of the greatest tools entrepreneurs have to promote the brand of you.... http://ow.ly/16bT8d

              Monday December 21st


              • @sajja: RT @ARDELLd: Social media influenced 28 percent of U.S. holiday shoppers in gift-buying decisions this year http://bit.ly/4mMUP1
              • @turnsocial: 91 percent of the Inc. 500 are now using at least one social media tool - http://bit.ly/4t4Lyo (Twitter > Blogs?)
              • @HypewriterUK: Social Media: Facebook Now Consumes 5 Percent of Our Collective Internet Time: Facebook’s already the Internet’... http://bit.ly/4N24lL
              • DiscoveryCG: did you know that in 2009, 66 percent of marketers used social media in some form? http://bit.ly/6p8bx7
              • @ninjadoug: @stevelatham 8 percent of social media users are 65+ (same as teens) #healthcare #marketing #socialmedia
              • @KloudSocial: While 14% People Trust Ads, 76% of People trust consumer recommendations. Interested in profiting from social media? Tr ...
              • @melyt: Study from U of Massachusetts, Dartmouth, 43% of the business respondents said social media is "very important" to their marketing strategy
              • @caroltroy: The impact of social media and bloggers has become incredible. The reach to targeted audiences and influencers sees 40 percent increase.